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The Influence of Facebook on Impulse Buying

   

Added on  2020-10-05

6 Pages911 Words436 Views
THE INFLUENCE OF FACEBOOKON IMPULSE BUYING

TABLE OF CONTENTSSCREENING FORM.......................................................................................................................1CONSENT FORM...........................................................................................................................2

SCREENING FORMYou have been selected for participating in marketing research project that investigatesinfluence of Facebook on impulse buying behaviour of consumers. Facebook now has becomethe most important part of human being, people use Facebook to make connection with friendsand other users. Furthermore, through this social site they get to know about new productsadmits featured. Sometimes reviews of other impact on the mind of buyers and individual makechanges in their choice.What is your age?Below 18 yearBetween 18-25 yearAbove 20 yearAre you living in UK?YesNoWhat is your occupation?StudentHousewifeProfessionalWhat is your genderFemaleMaleWhat is your qualification?GraduationPost-graduationAssociated degreeWhat is your marital status?SingleDivorcedMarriedSeparatedIn which kind of employment are you engaged?1

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