Assignment On The Institutional Affiliation

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Student name:
Institutional Affiliation(s):
Course title:
Year:

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Table of Contents
Executive summary.....................................................................................................................2
Part One.....................................................................................................................................3
Introduction............................................................................................................................3
Evolution of CSR...................................................................................................................4
Role of CSR in today’s businesses.........................................................................................7
Part Two.....................................................................................................................................9
Company overview.................................................................................................................9
CSR in CISCO........................................................................................................................9
Conclusion............................................................................................................................10
References................................................................................................................................10

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Executive summary
Corporate social responsibility is one of the strategic management concepts that has
gained much popularity in 21st century to address contemporary business challenges
worldwide. This report will examine evolution the CSR concept by identifying its evolution
and arguments for its creation over time. This report will note any new adaptation made and
how CSR is been utilised by organizations alongside finding counter-arguments as present in
literature. After evaluating CSR concept, this report will focus majorly upon Cisco’s CSR
practices, supplier relations and employee stakeholder’s relationship to analyse whether
implementation of CSR is relevant in contemporary businesses or not. This paper concludes
that business firms that undertakes CSR activities have many benefits and thus recommends
that firms should pay keen attention to CSR by integrating it with other strategic management
concepts.
Part One

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Introduction
The CSR or Corporate social responsibility concept in strategic management can be
defined as a managerial obligation for taking actions to improve and protect both welfare of
organizational interest and society as a whole. The idea behind introducing CSR is to make
businesses responsible while carrying activities and consider societal and stakeholders’
benefits beyond shareholders of the company. Gaining prominence since 1960s, CSR have
secured much attention in both business practices as well as in academics throughout the
globe (Wang, Tong, Takeuchi & George 2016). Though there had been many debates and
criticism for making it a part of core strategic management, increasing consideration for it
among corporates have proactively made CSR address local and societal challenges thereby
creating organizations dedication to run businesses in effective manner and within social
obligations.
Evolution of CSR
CSR can also be regarded as corporate conscience or corporate citizenship and is
responsible for forming self-regulation in business models. In literature, CSR acts as a
mechanism in which businesses ensures active response and what is been demanded by law
alongside following ethical standards and international and national rules. CSR programs
encourages firms to undertake activities that can impact stakeholders and environment
positively other than benefitting investors, customers and other communities. Its origins can
be dated way back in between 1920 and 1930s when business practitioners started assuming
responsibility for making a balance between profit creation and maintaining equilibrium with
consumer demands, community and labour force (Agudelo, Jóhannsdóttir & Davídsdóttir
2019). This led business managers being viewed as trustworthy source in organizations and
henceforth other external relations of the company started undertaking economic and social