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Marketing Strategy Assignment Sample On Domino's Pizza

   

Added on  2021-01-01

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The marketing strategy of Domino's includes diverse research which is implemented differently in everycountry. Domino's has successfully launched various products in the market. Sales Promotion- Domino's conducted various promotional activities which include various contests,programmers, distribution of free coupons, etc. Some of the successful promotional contest are the everyone is awinner, free pizza contest, etc. have helped in promotion and educating the customers about the company and itsproducts.Public Relations- Domino's focus on maintaining the customers and employee relationship as the companybelieves that behavior of employees serves a huge contribution in promoting the business. Direct marketing- The online website of Domino's provides direct information of detailed information aboutvarious deals and products of company which is a strategy of direct marketing. Additionally, home delivery isalso a tool of the respective promotional strategy. Personal marketing- This promotional strategy act as a direct technique of influencing the customer'spreferences, suggestions and receiving feedback which helps in building future business opportunity forDomino's. Advertising- Domino's practice various advertising tools like billboards, media, print ads, TV and onlinecommercials in order to promote their products and services globally.PROMOTIONAL STRATEGIES OF DOMINO'SMarketing is one of the most important division ofDomino's. It is responsible for buying and selling ofproducts and services. Addition to this, there arevarious other activities which are conducted bymarketing such as advertising, delivering, selling andmany more. This poster will help in having better understandingabout Promotional activities which is one of thefunctions of marketing and a key element ofmarketing mix.INTRODUCTIONPORTOFOLIO
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