The Research Methodology docx.

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Research Report
Name of the Student
Name of the University
Author Note

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Question 1-
The research methodology is the way through which the researchers are required to conduct
their specific research. It depicts the path through which all these researchers can formulate their
own problem along with their objective for presenting the outcome from the data gained at the
time of the study. The research design is the chapter and the methodology chapter shows the
way the outcome of the research will be gained through the end of the in line with the meeting of
the objectives of the study (Bresler & Stake, 2017). It is the specific procedure or the techniques
that are used for identifying, selecting, processing and analyzing the information regarding a
particular topic. The methodology section in a specific research paper allows the readers to
evaluate critically the overall reliability and validity of a study.
Three elements will be included in the chapter 3 such as research approach, research design and
the sampling.
1.The research approach- The research approach is the manner through which the advancement
of the researcher is done at the time of the research process. There are two main types of the
research approach such as the inductive approach and the deductive approach. The deductive
approach usually tests the validity of the assumptions where the inductive approach further
contributes to the emergence of certain new theories and the generalizations. In an inductive
approach, the known premises are used for the generation of the untested conclusions. In a
deductive approach, the conclusions are related to the truthfulness of the premises. As far as the
generalizability is concerned, the deductive approach helps in generalizing from the general to
particular (Fletcher, 2017).. In the inductive approach, the generalizability starts from the
particular to the general. The data in the deductive approach is used for the evaluation of the
propositions or the hypotheses connected to a previously existing theory. In the inductive

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approach, the data collection is used for exploring a phenomenon, identification of the patterns
and themes for creating a conceptual framework. In the deductive approach, the theory of the
falsification or the verification is used and in the inductive approach, the theory generation and
the establishment are done.
2.Research design
The research design is the manner through which the researcher interprets the outcomes
gained from the process of the data analysis that is quite dependent on the aims and the
objectives of the whole research. The research design is actually the framework of a research
selected by the researcher. The design of a research topic explains the types of the research such
as the exploratory, the explanatory and the descriptive. The exploratory research aims at
exploring the research questions and not offering a final and conclusive solution for some
existing problems (Baldwin et al., 2018). This is a type research which I conducted for studying
a problem which has not been defined clearly yet. The exploratory research is conducted for
determining the nature of a problem and not for providing a conclusive evidence. It helps people
in having a better understanding of the problem. During the conduction of the exploratory
research, the researcher has to be willing of changing the direction with the revelation of new
insights and data. The exploratory research design does not actually aim at providing a
conclusive and final answer of the research questions but it only explores the topic of the
research having varying depth levels. It is further noted that exploratory research is the initial
research forming the foundation of a more conclusive research. It can be helpful in the
determination of the research deign, the data collection and the sampling methodology.
The explanatory research is conducted for a problem that has not been researched yet,
generates the operational definitions, demands the priorities and then provides a properly

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researched model. It is the type of research design which focuses on the explanation of the
aspects of study in a minute way(Fletcher, 2017). The explanatory research is conducted for
helping people find the issue that was not studied before. It is not about providing person with
some conclusive evidence but it helps in the understanding of the problem in an efficient way. It
is rater aimed at increasing the understanding, increasing the flexibility of the sources and having
a better conclusion.
The descriptive research is used for the description of the characteristics of a specific population
or the phenomenon that is being studied. This methodology aims more on the ‘what’ of the
research subject instead of the ‘why’ of the subject of the research. In some other words, the
descriptive research focuses primarily in the description of the nature of a demographic segment.
3.Sampling
The sampling is the process through which certain number of members are selected or a
subset of the population in order to make the statistical inference out of them for estimating the
characteristics of the entire population. The sampling is quite widely used by all of the
researchers in the whole market research ensuring that they do not need any such research for
collecting some valuable insights. It is quite a time-convenient and also a cost-effective method
forming the foundation of any such research design. There are usually two types of sampling
methods such as probability sampling and the non-probability sampling (Humphries, 2017). The
probability sampling is such a sampling method which selects the random members of a specific
population through setting a few criteria of selection. The selection parameters allow each
members to have the similar opportunity to become a part of different samples. On the other
hand, the non-probability sampling method is quite reliant on the ability of the researcher to
select members on the random basis (Allegrini & Greco, 2017).. This is exactly not a pre-defined