The Process of Collecting the Information - MKTG 632
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San Francisco State University
Marketing Research (MKTG 632)
Added on 2020-03-04
About This Document
Marketing research is the Process of Collecting Information from Consumers and Businesses to ascertain the opportunities or create strategies for the organization. The advancement in technology in the previous decade has changed the method of marketing research for companies. There are numerous types of marketing channels available to reach the target audience.
The Process of Collecting the Information - MKTG 632
San Francisco State University
Marketing Research (MKTG 632)
Added on 2020-03-04
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