The Role of Digital Marketing and Social Media Marketing

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Added on 2022/12/01

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AI Summary

This report discusses the role of digital marketing and social media marketing in contemporary businesses. It covers topics such as marketing mix, communication mix, and effective campaigns. Examples from PRADA and Unilever are provided to illustrate the use of social media marketing. The report also highlights the importance of digital marketing and social media marketing in reaching a wider audience and promoting products and services.

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The Role of Digital Marketing and Social Media Marketing

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