Travel and Tourism Sector

This presentation provides an overview of the travel and tourism sector, including the functions of government, roles of sponsored bodies, international agencies, local and national policies, and influences on the sector. It also highlights the impact of these factors on the economy. Find study material and assignments related to this topic on Desklib.

Travel and Tourism Sector
TASK 2

Introduction
Travel and tourism industry is experiencing numerous changes in the
past years and these are impacting on the size of the company as well
as the economy of the country. The government of the United
Kingdom is introducing new and varied policies so as to enhance the
operations of the particular sector. It facilitates in making transactions
more easier. Recently the government of UK has experienced a
significant increase in it GDP due the China tourism. To increase the
same it has introduced new norms and systems so as to cater them
more.

Functions of Government
 Responsible to invest large amount of share in enhancing the public
properties and thereby causing a attraction of tourist.
 Their main aim is to design programs and plans regarding tourism
in UK.
 Facilitates the tourist so as to ensure complete security.
 Regulates acts and supervises the activities of business concerns
 Undertakes possession of equipment's so as to provide the visitors
with a ravishing experience.

Roles of Sponsored Bodies
There are several government sponsored bodies in the UK which facilitates
the local and national government by making alterations and modifications in
the current policies and procedures. They provide varied ideas through which
the operations of the country can be enhanced by influencing more on travel
and tourism industry. Some of these have been highlighted underneath:
 Visit England
 DMO or Designation Management Organization
 Visit Britain

International Agencies
There are several international agencies that are formed in context to promote the travel and
tourism industry. These have been highlighted underneath along with their respective roles:
 United Nations World Tourism Organization (UNWTO): The major objective is to gain
competitive advantage, sustainability, growth and world wide acceptability in tourism
industry.
 International Air Transport Association (IATA): Responsible to undertake measures and
decisions regarding the airline sector and promote world trade association.
 World Travel and Tourism Council (WTTC): These agencies are the top judgement
makers in the world and assist the said sector by providing relevant ideas and decisions.

Local Policies
 Focuses on marketing activities so as to gain the attention of tourist
and attract them to visit the place.
 Emphasises on raising job and other employment in the respective
country.
 Lay investment on new projects and facilitating the visitors with
flourishing experience by providing them with respective
amenities.

National Policies
 It aids in regulating several policies and norms in the best interest
of the country.
 Some of the polices regarding alteration in taxes, interest rates,
funding schemes, transport facilities and varied programmes are
conducted at national level.
 They also takes actions and plans so as to develop and grow the
private sector and enhance the operations of the economy.

Influences on Travel and Tourism sector
 All the above discussed polices and programmes have a consequent impact on
the development of the country.
 The policies that are formed and undertaken at the international level assist in
creating global issues and enabling development of tourism sector.
 The influence of national level polices is to concentrate on long term aims
thereby designing short term goals so as to develop the economy.
 The impact of the local level policy is that it aids in formulating business plans
so that the investment in the respective sector can be undertaken.

Conclusion
It can be stated that the local, national and international
authoritarians play a significant role in upgrading the travel and
tourism sector by launching new polices and norms that assist in
the economy by enhancing the GDP of the country.

REFERENCES
 Blanke, J. and Chiesa, T., 2013, May. The travel & tourism competitiveness report 2013. In The World Economic
Forum.
 Becker, E., 2016. Overbooked: the exploding business of travel and tourism. Simon and Schuster.
 Evans, N., Stonehouse, G. and Campbell, D., 2012. Strategic management for travel and tourism. Taylor & Francis.
 Xiang, Z., Magnini, V. P. and Fesenmaier, D. R., 2015. Information technology and consumer behavior in travel and
tourism: Insights from travel planning using the internet. Journal of Retailing and Consumer Services. 22. pp.244-249.
 Sirgy, M. J. and Uysal, M., 2016. Developing a Eudaimonia Research Agenda in Travel and Tourism. In Handbook of
Eudaimonic Well-Being (pp. 485-495). Springer International Publishing.
 Thakran, K. and Verma, R., 2013. The emergence of hybrid online distribution channels in travel, tourism and
hospitality. Cornell Hospitality Quarterly. 54(3). pp.240-247.
 Huang, Y. C. and et.al., 2013. Exploring user acceptance of 3D virtual worlds in travel and tourism marketing.Tourism
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