Tour Operation and Management Assignment - Trailfinders Ltd
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Added on 2020-11-23
Tour Operation and Management Assignment - Trailfinders Ltd
Added on 2020-11-23
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TOUR OPERATION ANDMANAGEMENT
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................11.1 Analysing the effects of current and recent trends and development on tour operatorindustry...................................................................................................................................1TASK 2............................................................................................................................................22.1 Stages and timescales involved in developing holidays...................................................22.2 Different methods of contracting various elements and various types of tour operator.42.3 Selling price of a holiday package....................................................................................5TASK 3............................................................................................................................................53.1 Evaluating the planning decision taken for designing of a selected brochure.................53.2 Assessing the suitability of alternatives to a traditional brochure for different types of touroperators and recommending the most appropriate for tour package....................................63.3 Evaluate the suitability of different methods of distribution to sell a holiday for differenttour operators and recommend the most appropriate one......................................................8TASK 4............................................................................................................................................94.1 Evaluate strategic decisions made by different tour operators.........................................94.2 Compare the factors affecting tactical decision making for selected tour operator indifferent situations................................................................................................................10CONCLUSION..............................................................................................................................10REFERENCES..............................................................................................................................12
INTRODUCTIONThe effective management of tour operations will play a very deep and significant role inhandling of business operations and activities that will help in an effective growth. It alsosupports a better development of business operations and actions which will help in suitable risein meeting of business requirements and activities in a better and significant manner (White,2016). For the report, Trailfinders Ltd is been taken as organisation of context. It is a UK basedbusiness entity, working as a tour operator firm. It will cover the latest and current trends inmarket that affect the performance and development of a tour operator firm (Shigenobu andet.al., 2016). Different stages and timelines are been accessed, with different methods ofcontracting for various components and the sales of a holiday plan will be carried out. Also, thedecision planning, alternatives to traditional brochures and proper recommendations are beendiscussed. Various distribution methods are been taken in consideration and different sort ofstrategic and tactical decision making is been discussed effectivelyTASK 11.1 Analysing the effects of current and recent trends and development on tour operator industry.In tour and travelling sector, the firms are been affected by many factors that affect theirperformance and thus will affect revenue generation and thus will impact the growth of a firmto a high extent. The firm will be impacted by many wider range of trends and operations thatwill influence the performance of organisation to a greater extent (Zhou, 2015). Besides this,the ongoing trends will also influence planning and decision making within a tour operatororganisation in an effective manner. Few of the current trends and development factors thataffect performance of business organisation to a high extent are as follows:Globalisation: Theapproach of havingglobal access willsupport tour operatorfirm to have anexposure to audiencefrom all around theworld (Frankel andGabriele, 2017). It hasTechnologicaladvancement: Thelatest and advancedtechnologies that arebeen used within thebusiness organisationor a tour operator firmwill help in increasingefficiency of a tourCustomised servicesand products: Manytour operators likeTrailfinders Ltd willoffer the customerswith specific servicesand holiday plans asper needs andrequirements of theirRise in the economicviability:Aseconomic conditionsall over the world aregradually improving toa high level, this hasaffectedtheperformance of a touroperator firm in a deep1
not only helped thetour operators to inbide the practices thataffect its globalperformance but also,lead a firm to have agood management ofbusiness operationsand activities to a highextent.service providerorganisation (Li andet.al., 2017). This willhelp in improvingaccessibility andcommunication andthus, lead to a goodgrowthanddevelopment of thebusiness organisationto greater level.customers. Thedevelopment ofspecific products andservices that are beenoffered according todemands of a travellerwill help in improvingtheir satisfaction leveland good will withtour operator.and significantmanner. This hasimproved thepurchasing power ofpeople and affect thegrowthanddevelopment of abusiness organisationand actions to a greaterlevel (Filby, Stockinand Scarpaci, 2015).TASK 22.1 Stages and timescales involved in developing holidays.A holiday package for Brussels goes with different stage and timescale. This group is of 42 students and has face some timescales and recommended stages. Theses stages are described below:1. Research: In this stage political, social, economic and climate factors identify travel mechanism. These factors are assessed so that students worth sightseeing in Brussels, accommodate hotels and their meals that would provide leisure to students. The climate of Brussels also appreciate these students all the time. Economic and social condition should also favourable according to the travelling conditions (Li and et.al., 2017).2. Tour itinerary development : In this stage complete summary of tour program is developed thatinvolves stating point and the place of destination where the students have to reside. Then 2
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