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TOUR OPERATIONS MANAGEMENT In order to execute the holidays, both tour and travel industry covers up the tour operator, This type of industry is growing by fast as there are more customers who have certain demands and desires of products and services of the industry. It is also growing in retail industry as there are many travel agents who are selling services and products to the travel industries just like other sectors. Below described are the recent trends and developments: Increase in the disposable income in the economy:On the growth of any kind of industry, there is high impact of economical factors. Disposable income is that income which is saved after all the expenses. Increment in disposable income will lead to upliftment of living standards of an individual. Employment opportunities are being developed in tourism sector and thus it is contributing in GDP of country in positive manner. Developed technology:Technology is being upgraded and developed by the tourism sector. The main element is digitalisation which is enhancing the quality and reach of tour operations along with cost effective. Globalization and FDI:Boundaries of the respective countries has been eliminated by the globalisation. This has create direct impact on the Trailfinders expansion across the globe. Foreign direct Investment has aided many companies to enhance their reach on other various countries. This in turn is helping generating revenue within country and creating platform of opportunities to tour sector for growing and getting success. It can be stated as source and techniques in order to make customer aware about the sector and the benefits which can be availed while travelling. Benefits can be like cost effective, less time consuming, effective guidelines and many more. Even the Govt. of respective country are spending the huge amount on marketing and increasing the tourists by appointing ambassador for the advertisement of the travel and tourism sector. Effects of PESTLE factors:PESTLE factors is highly related to growth of every industry.Thiscanbedefinedaspolitical,environmental,social,technological, economical and legal factors. This can be stated as analysis for making effective decision-making which helps to grow in an industry and establishes certainty. There are some political aspects which helps in identifying safety causes within tourist and that too should be positive. Disposable income of the countries and customers along with their expenses is defined by economic level of country. Legal aspect states the necessity of following up the rules and regulations of the country. IMPACTS OF RECENT AND CURRENT TRENDSMARKETING TECHNIQUES