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Tour Operation Management Assignment Solved - lcb tours

Prepare a leaflet for the product development team at lcb Tours to understand the effects of current and

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Added on  2020-11-12

Tour Operation Management Assignment Solved - lcb tours

Prepare a leaflet for the product development team at lcb Tours to understand the effects of current and

   Added on 2020-11-12

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TOUR OPERATIONMANAGEMENT
Tour Operation Management Assignment Solved - lcb tours_1
Table of ContentsINTRODUCTION ..........................................................................................................................1TASK 1............................................................................................................................................1Covered in leaflet........................................................................................................................1TASK 2............................................................................................................................................1Covered in PPT...........................................................................................................................1TASK 3............................................................................................................................................13.1 Evaluate the planning decisions taken for the design of a selected brochure.......................13.2 Suitability of alternatives to a traditional brochure for different types of tour operator.......23.3 Suitability of different methods of distribution used to sell a holiday for different types oftour operator................................................................................................................................3TASK 4............................................................................................................................................44.1 Strategic decisions made by different types of tour operator................................................44.2 Tactical decisions that could be taken by a selected tour operator in different situations....4CONCLUSION................................................................................................................................5REFERENCES................................................................................................................................6
Tour Operation Management Assignment Solved - lcb tours_2
INTRODUCTION Tour operation business constitute an important aspect within tourism sector. Managingall the necessary operations and activities related with tourism is termed as tour operationmanagement. Business of tour operation is linked with other segments of tourism because it actsas a link between tourists and other services. This sector plays a vital role in the development ofthe country as it generates ample amount of income which helps a nation to sustain (Evans,Stonehouse and Campbell, 2012). This present assignment is based on lcb tours which is Britishtourist company. It is a service provider and coordinates tour and associated facilities for touristand visitors. Its main office is registered in London. This report includes effects of recent andcurrent trend along with development in tour industry. Timescales, stages, sustainability, sellingprice of holiday is mentioned. Research also includes information related with brochures. At last,strategies and decisions taken by tour operators are mentioned.TASK 1Covered in leafletTASK 2Covered in PPTTASK 33.1 Evaluate the planning decisions taken for the design of a selected brochure.To select a perfect brochure that will help the tour company to popularize them needs totake care of several aspects like designing format, cost, targeted market and budget etcCost: It means to utilize all the available resources in a optimized manner. The design ofbrochure needs to be well maintained and attractive so that more customers will feeltempted toward lcb tour company and their services (Neubauer and Wood, 2014). Thesebrochures must be distributed to maximum people so that the lcb tour company becamefamiliar with wide clients base. Brochure's print quality should be good. Good qualitypamphlets and brochure easily grab attention of people. Tearing or unnecessarilydistribution of printed brochure must be avoided as it will results in wastage of money.Deciding the format: The lcb tour company will adopt two fold designing format. Onfirst page the lcb will share information about company and associated people with it.1
Tour Operation Management Assignment Solved - lcb tours_3

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