Tour Operations Management Report: Practices and Strategies

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Added on  2023/01/18

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This report offers a comprehensive analysis of tour operations management, focusing on various aspects within the hospitality, tourism, and travel industry, with a particular emphasis on the UK market. It examines the importance of effective brochure design, considering factors like cost, target market, and budget, and explores both traditional and e-brochure approaches. The report evaluates different distribution methods, including two-level and direct distribution, and discusses the stages and time-scales involved in planning tour packages. It includes a case study involving LCB, calculating the selling price for a London to Paris tour, and concludes by highlighting the significance of tour operators in attracting customers and driving profits. References to academic sources are included, supporting the analysis of the tour operator industry.
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Tour OperationsTour Operations
ManagementManagement
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Introduction
Tour operation management can be defined as an evaluation of various tour
operators and all those aspects which are related with hospitality, tourism
and travel industry. This is one of the fastest growing industry among all
over the world including UK. As it helps the nation to earn high amount
of income. In the present scenario, all individuals are visiting various
countries for fulling various purpose at national as well as inter-national
level. This assignment is written to overview various business practices
related with tour operators
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Decision related with planning to make
effective design for the brochure
This is mandatory for all the organisation such as LCB to formulate
strategies and plans in effective manner. due to which better results are gained
by drawing effective design for brochure. Along with this, there are various
factors are also involved in process of designing for an creative and effective
brochure such as cost, target market, budget and many more.
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Cost- It refers as an important concept that must be consider to develop an effective
brochure. In order to print an effective brochure, managers of tour industry identify
all cost that is incurred during the activities and actions of organisation. Like
selection of design, reliability and feasibility of plans as it is directly linked with
huge amount of cost
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Traditional brochure undertakes various limitations that is used to overcome for
the purpose of spreading awareness in the market. This limitations undertakes
large scope as well as coverage that is used to generate better results for the
organisation. In the context of tour operator industry there are various methods
which is used to communicate better results for organisation. Moreover, there are
various methods is exist in the tour operator industry that are used by Virgin group
and holiday inn. Some of them is are as follow:
Suitable factors for the organisation for
traditional brochure
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Evaluation of different methods for
distribution
The success of the tour industry is based on the distribution channel because it
helps them to deliver and offer their services as per customer's needs. There
are various task are performed by management that leads organisation to
complete their work in appropriate manner. Some methods through which
LCB distribute their products is two level distribution, government website
and most effective direct distribution.
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Stages and time-scale
Holidays are planned with the motive of gaining more
enjoyment in the organisation. Planning is the first
step for the organisational activity that is performed
by the management of LCB. In simple terms, with
the planning action all the activities related are
framed to develop an effective framework.
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Suitability of different methods
Within the respect of tour operators plan packages in
order to consider several features and methods such
as fixed contract as well as sale only contract. These
are used by all tour operators like airline, flight etc.
for contracting with suppliers after considering both
methods and select one of them which is more
suitable for them
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Calculate the selling price
In this report the management of LCB are thinking their
own tour from London to Paris. In order to that
prepare a budget plan of trip on the basis of per
person or couple. Travel agency has already its
network in France that leads negotiation as well as
supplied lower rates. There are total 15 members in a
team and tour is for maximum five days. St. Michelle
hotel providing special amount for two adults sharing
room that is £60 as well as supplement is only £10
for per person, per night basis.
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Decision related with planning
This is mandatory for all the organisation such as LCB
to formulate strategies and plans in effective manner.
due to which better results are gained by drawing
effective design for brochure. Along with this, there
are various factors are also involved in process of
designing for an creative and effective brochure such
as cost, target market, budget and many more.
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Suitable factors for the organisation
Traditional brochure undertakes various limitations
that is used to overcome for the purpose of spreading
awareness in the market. This limitations undertakes
large scope as well as coverage that is used to
generate better results for the organisation. In the
context of tour operator industry there are various
methods which is used to communicate better results
for organisation.
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Continue..
E-brochure- This work as an online document or
platform that helps the organisation to manage their
work with the utilisation of technology. The main
motive to develop an effective E-Brochure is to
increase the market share as it is helps to
communicate with individual on national as well as
international level. Moreover, E-brochure also leads
organisation to make better results by considering all
the essential factors and aspects related with travel
industry.
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