Tour Operations Management

Tour Operations Management
Stages that tour operators have to perform while creating holidays

INTRODUCTION
 Tour operations management is a part of tourism industry in which operators create
packages and offers for holidays.
 This attracts many customers that want to travel and enjoy different destinations, without
having to spend much money.
 This presentation will assess stages and time scales for development of holidays
 It will evaluate suitability of different methods that tour operators use for creating holidays
 It will also calculate selling prices of a holiday.

STAGES AND TIME SCALES WHILE DEVELOPING HOLIDAYS
 Market research is an important part of planning and developing holidays and it usually
takes tour operators 4 to 6 months to thoroughly research their market, so that proper
packages can be made.
 Planning and scheduling includes ascertaining destinations, hotels, duration of stay and
number of travellers. This is the second stage and takes approximately 6 to 8 months to
finalise.
 Contracting with third parties is not a difficult task and tour operators manage to make
deals with them in 2 months.
 Costing the holiday is the forth stage of developing holidays and is done within 3 months.

CONT..
 Tour operators conduct financial evaluation and pricing within 3 to 5 months as they have
to ascertain costs, so that development of holidays can begin
 Brochure is created after all the plans have been finalised. It takes approximately 6 months
to design and distribute brochures.
 Advertising is done by marketing managers of tour operators and this is done once holiday
packages have been developed.
 Operations and execution is the final stage of developing holidays. Travellers are able to
choose packages and make their purchases.
 Post tour management is the after sale services that is provided by tour operators, so that
they are able to determine the success of packages that have been created.