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Tour Operations Management - TUI Assignment

   

Added on  2021-02-21

15 Pages5049 Words28 Views
Tour Operations Management

Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1P1 Various functions and roles of a large number of tour operators..........................................1P2 Justification of structure and scale of the tour operating industry.........................................3Structure of Tour Operating industry..........................................................................................4TASK 2............................................................................................................................................5P3 Several components and stages in order to create effective holiday package of various touroperator needs.............................................................................................................................5P4 Elaborate changes in the consumer need and demand by using various sources of research......................................................................................................................................................6TASK 3............................................................................................................................................7P5 Justification of the higher range of package tour programmes in which they provide similarproduct market............................................................................................................................7TASK 4............................................................................................................................................9P6 Various examples of tactical and strategic decision making in the tour operations byoffering specific tour examples...................................................................................................9CONCLUSION..............................................................................................................................11REFERENCES..............................................................................................................................12

INTRODUCTIONTour operation management is an very effective and important aspect of the tourismindustries. Along with this, tour operations are the theory of businesses which shows that how todeal with tourism practices, accommodating and the operating tours of business. In the presentscenario, tour operation management is very much helpful and effective tool by which customerscan get their desirable holidays package in a peaceful manner. According to this, tourism can beinternational and domestic from different countries, so that travel and tourism industry alwaysoffer various kind of services accordingly. This respective report is based on TUI(ThomsonHolidays) which is formed in the year of 1965 by Roy Thomson in UK. Along with this it isheadquartered in Luton England and deals with several kind of products such as packageholidays, scheduled passengers airlines and hotels or resorts. In the product developmentdepartment of this respective company being an assistant product manager, it is duty to enhancetheir profits and growth of an organization for grab potential customers. Further discussion willbe made on functions, structure and types of the tour operating sector with analysation ofvarious stages for developing good holiday packages. At last, tour programmes in order to meettargeted markets as well as explanation of tactical and strategic decision made by the operatorswill get covered effectively. TASK 1P1 Various functions and roles of a large number of tour operators.Tour operator can be an effective firm, organization and company as well who alwayspurchase different kind of travel components from suppliers and aid them in to the package tour(Allahyari, Salari and Vigo, 2015.). After this they soled them their own prices and tag to thepublic or through the middlemen is known as tour operator. Along with this, tour operator is theonly one who is responsible for keeping the tour and handle overall operation within the traveland tourism industry. In reference with the TUI, assistant product manager has responsibility tooperate overall functions within the product development department in order to make effectiveand attractive decision in a proper way. There are different kind of functions and roles which aremainly followed by the TUI, mentioned below:Functions of Tour Operator

Tour operator generally known as the services provider for tourist in order to visit, stayand leave from the city. By this tour operators have their own higher volume of travel services inwhich they offer different kind of facility to their customers like transportation facility, foodfacility and so on. Therefore, there are different functions in reference with TUI, discussedbelow:Planning a Tour: This is very much essential and important function in which touroperator always plan for a specific tour (B. DiPietro, Cao and Partlow, 2013.). As tour operatorplan a tour which mainly includes in different aspects like destination and justification of theorigin at last stopping point of tour's. Therefore, TUI always focuses on these kind of steps inorder to enhance their growh and satisfying clients. Making Tour Package: According to this tour operators generally purchase of buystravel components of individual from their suppliers and aid them in to the package tour. Forgiving lots of satisfaction to the customer's TUI make effective travel and tour plan with theirown title and price tag properly. Reservation: As per this function, tour operator is responsible to make all reservation ina perfect way through making linkages with the different sectors like transportation andaccommodation by considering people desire. Promotion: In this function tour operator makes several tour packages in the differentmarkets like national or international (Bazargan, 2016.). Therefore, the operator of tour promotetheir destination in order to influence and attract large number of customer's in a effective way. Roles of Tour OperatorsIn the present context, tour operators are the main aspect of this respected company inwhich they plays an effective role in order to increase company's growth for long duration oftime. There are some roles of tour operator in context with TUI, given below:Tour operator always offer effective advice to company about the several destination oftravel.Tour operator plays proper role by making various arrangements and activities for theaccommodation, transport and tours so that people can get influence in a positive way. He always used to give good advice about travel issues and problems in order to reducethem and fulfil customer's demand like their financial crisis, exchange rates and so on.

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