Tour Operations travel and tourism Assignment

Added on - 03 Dec 2019

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Tour Operations1
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................3TASK 1............................................................................................................................................3Analyzing the effects of current trends and developments on the tour operator’s industry........3TASK 2............................................................................................................................................4Assessing the stages and timescale in developing holidays.........................................................4Evaluating suitability of different methods of contracting and types of tour operator................6Calculating the selling price of a holiday....................................................................................7TASK 3............................................................................................................................................7Evaluating the planning decisions for designing brochures........................................................7Assessing the suitability of types of tour operators.....................................................................8Evaluating suitability of distribution methods for different types of tour operators...................9TASK 4.........................................................................................................................................10Strategic decisions by different types of tour operators.............................................................10Comparing tactical decisions by tour operators for different situations....................................11CONCLUSION.............................................................................................................................12REFERENCES..............................................................................................................................132
INTRODUCTIONTour operations have become the forefront of travel and tourism industry. There arevarious organizations that are providing the variety of holiday packages where visitors areprivileged with the travel plan and also the firms are selling effectively as per the demand ofclients. The function of tour operators is to seek the new traveling destinations and provideexperience of holidays to customers to meet their changing demand and expectations (Guzzo anddo Nascimento, 2013). Service providers have tie-ups with the hoteliers, taxi-hires, airlines etc.to add with their traveling packages. In this report, the investigation has been made byunderpinning different types of tour operators of UK namely, Thomas Cook, TUI Plc, Thomson,Red Sea Holidays, Olympic Holidays etc. who are majorly catering the needs of travelers byworking as the most famous and well known tour operator in UK. With the help of stages ofcreating holidays and skills for determining the selling price, use of relevant information hasbeen made. The role played by brochure is reviewed with the new methods of promotingholidays.TASK 1Analyzing the effects of current trends and developments on the tour operator’s industryAccording to the World Trade Organization (WTO), tourism is considered as one of themajor sources for fostering nation's economy. It has been analyzed that the travel and tourismsector in UK contribute 4% of the standard growth rate. It has been so effective because of majortour operator’s organizations that are playing the role of providing best packages for facilitatingtravelers with the comfortable and cost effective traveling (Yilmaz and Bititci, 2006). Assuggested by European Union Package Travel Regulation (PTR), a tour package is inclusive oftwo or more travel constituents such as, a hotel and car hire or a flight and a hotel.In this dynamic environment of tourism industry, various operators of UK have beenattributed as the best suitable players who play safe in intense competition with the mergers andacquisitions. Recently, with the rising supply of 'no-frills' flights, development in advancedtechnology, use of internet and satisfying the traveler’s experience leads to successful travel.Following are the types of tour operators which are stated as follows:3
Outbound Operators:The visiting of travelers from one nation to another in internationalboundaries is refers to as outbound traveling. It is advantageous for UK as with highexchange rate for pound, the UK is advantageous with this mode of operators.Inbound Operators: This is an incoming source of tour operators where visitors camefrom another nation to visit home nation. UK earns money from the inbound operators(Mehmetoglu, 2004).Domestic Operators:It is when resident of home country visit places in their owncountry for tourism. It has been revealedthat, in UK very small share is acquired fromthis type of operations.UK Trends of Tour operator industry (In integration of Thomas Cook)Recent trendsExplanationImpact of recent trends inintegration with Thomas CookDevelopment oftravel and tourmarketThere are ample of customers who havestarted travelling through differenttransport systems. With this recent trend,various services and developments haveshown a remarkable profitability to touroperating organization.The impact of this have beennoticed when Thomas Cookexpand its activities with respectto introduction of new servicesin line of its products andservices.Environmentalawareness oftour operators:There has been evidences greater impactof carbon footprints in the surrounding.This is of major concern to the travellers.Hence, development of trend has shown agrowth of eco-tourism measures forproviding better services to travellers.This remarkable development inthe tour sector is privileged byThomas Cook. The integration ofthis tour operating firm withsustainable movements havehelped in driving a greatawareness of environment whichthereby sustain people to attracttowards this firm and itsservices.Emergence ofE-commerceThe recent trends and development hasshown a good development of growth ofe-commerce. The travellers with thedevelopment of e-commerce have broughtThomas Cook has been able toinfluence mass people towardsits services with the emergenceof trend of e-commerce.4
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