Tour Operator Management | Assignment

Tour operator management

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
1.1 Effects of current and recent trends on tour operator industry........................................1
TASK 2............................................................................................................................................3
2.1 Stages and timescale involved in developing holidays....................................................3
2.2 Evaluate the suitability of the different methods for the tour components and different
types of tour operators............................................................................................................4
2.3 Calculate selling price of holiday.....................................................................................5
TASK 3............................................................................................................................................6
3.1 Evaluation of planning decision.......................................................................................6
3.2 Alternatives to a traditional brochure for different types of tour operator.......................7
3.3 Evaluation of the suitability of different methods of distribution....................................8
TASK 4............................................................................................................................................9
4.1 Evaluation of strategic decision made by different type of tour operator........................9
4.2 Comparison of the tactical decision...............................................................................10
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................12

INTRODUCTION
The tourism or tour operator industry is one of major industries that work in providing of
holidays, brochure and various methods of distribution. It helps m to sell holidays and make
strategic decisions that help in rise in customer satisfaction level. Besides this, it facilitates good
management of operations that will support an effective development of tour related products
and services.
For report, it has been presented in context of tour operator firm, Trailfinders Ltd. It is a
UK based tour operator entity. The report will lay emphasis on current and recent trends that are
followed in tourism industry for following different stages of creating a holiday (Robinson and
et. al. 2016). The stages and timescale used in this process are been analyzed and suitability of
different methods is evaluated for contracting holidays. In addition, planning design for brochure
and suitability of alternatives in traditional printed brochure are analyzed with different methods
of distribution of holidays. Different strategic decision made are been analyzed and various
tactical decisions are been compared.
TASK 1
1.1 Effects of current and recent trends on tour operator industry
The tour operators are responsible firms for management of operations of tour and travel
industry. They will see through effective handling of various actions that will help in suitable
rise in quality of products or services, which are offered to customers and thus support in
effective improvement in actions and operations of a tour operator firm like Trailfinders Ltd.
The tour operators will look after effective management of actions and activities that have been
taken in thought process by industry to have good growth and development.
Some major ongoing trends that have been taken into consideration by an organization is as
follows:
 Increase in income in
an economy: economy
of a nation makes a
wide impact that will
help in rise in
operations of actions
 Increase Use of
Technology:
technology is been
widely used within an
organisation and thus
look after better
 Globalisation and
FDI: globalization is
major factor that has
affected globalisation
that will help in good
rise in accessibility of
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and activities that are
followed by tour
operator entity. The
tour providers get their
profit margin in form
of disposable income,
gained after application
of money to various
business activities
(White, 2016). The
increase in disposable
income will help in
improving standard of
living of citizens in a
country and help in
generation of revenue.
This helps in
improvement of GDP
of a nation. This helps
tour operator firm to
improve its service
quality.
handling of operations
that will help in rise in
operations and thus
will support an
effective management
of business activities.
Trailfinders Ltd will
look after usage of
latest and effective
technologies that will
help in effective
enhancement in
compatibility and
meeting of targeted
goals and actions
which are followed by
a tour operator firm.
Besides this, good use
of technical tools and
operations will help in
effective growth and
development of travel
or tourism enterprise
(Byrnes and et. al.
2016).
customers towards
firm. The tour operator
firms like Trailfiders
Ltd has gained a good
market due to rise in
exposure on worldwide
level. Besides this, it
has increased
opportunities of firm to
cater international
customers in a better
way. This will help in
effective rise in
revenue and
satisfaction level of
customers and gain
good market position
by tour operator firm.
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