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Tour Operators Management Assignment

   

Added on  2020-09-08

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Tour operators management
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Table of ContentsINTRODUCTION ..........................................................................................................................3TASK 1 ...........................................................................................................................................31.1 Effect of recent and current trends as well as development on the tour operators industry. .....................................................................................................................................................3Task 2...............................................................................................................................................42.1 Various stages in developing a holiday.................................................................................42.2 Suitability of various methods of contracting for different elements of the holiday ...........52.3 Selling price of a holiday as per the given information........................................................6Task 3...............................................................................................................................................73.1 Evaluation of the planning decisions taken for the design of a selected brochure................73.2 Suitability of alternatives to a traditional brochure for various types of tour operators.......83.3 Various methods of distribution used to sell holiday for different types of tour operators. 9TASK 4..........................................................................................................................................104.1 Strategic decisions developed by different types of tour operators. ..................................104.2 Compare the tactical decisions that could be taken by a selected tour operator in differentsituations...................................................................................................................................10CONCLUSION .............................................................................................................................11REFERENCES..............................................................................................................................13
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INTRODUCTIONThis Tour operations management report will provide impressive insight on the idea oftravel and tourism management. The report will include an effective analysis to identify therecent and current trends as well as development on the various tour operators industry. Thestudy will also determine the various stages and time-scales involved In developing holidays. Itwill also include a brief evaluation of the suitability of various methods used to contract differentelements of holidays and types of tour operators. Furthermore, The report will be in context ofTrailfinders Ltd., well known tour operating company in the UK. The Trailfinders ltd. Implementvarious strategies for making effective decisions regarding the tour and tourism. Furthermore, thereport will analyse and determine the various methods of distribution used by the tour operatorsfor selling a holiday to the customersTASK 1 1.1 Effect of recent and current trends as well as development on the tour operators industry. Travel and tourism industry isthe fastest expanding industryin the present or currentmarket and offers variouscomfortable as well asluxurious facilities to thecustomers or tourists to attractthem. The tourism industry hasbeen achieving a greatattention by the people andgovernment as it is a mostimportant source of generatingrevenue in an economy.According to the current orrecent trends and developmentwithin the tourism industry,every tour operator needs According to the growth andincrease in the demand of tourand travel services Trailfindersmakes suitable changes in theirtour packages and getsaffected with respect to theservices offered by them. Thevarious effect of current orrecent trends on the touroperators such as Trailfindersare as described below - Flexible Booking Options –With the help of advancementin the technology, thecustomers can now book thetickets of their trip withvarious methods or ways suchIndependent travellers – Thenumber of independenttravellers is increasing allaround the world. The majorreason for this is the easyavailability of cheap holidaysand tour packages online. Dueto this independent travellingis in trend which is negativelyaffecting the tour operators.
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focus on new and innovativetechnologies in order to attracthuge number of tourists orcustomers in amarketplace(Chopra andSodhi,2014). Therefore, it isvery important for a touroperator such as theTrailfinders to create varioustypes of attractive tourpackages or services accordington the needs and wants of thetourists. It will help in the achievementof growth and objectives of theorganisation or business.as call centres, internet etc. ATraveller or tourists can easilybook the tickets according totheir needs, time and budget.Along with ease is itcomparatively quicker andcheaper, this have affected thetour operators in the industryas they are loosing a lot ofincome. People are shifting toonline agents nowadays,therefore the companies likeTrailfinders are focusing onclosing their offline agenciesand developing their onlineexistence in order reach moreand more customers.The people started bookingtickets, accommodation etcthemselves by using internet,applications etc. Trailfindershas also affected by this trendin the market as their saleshave been decreased(Kuo,Wuand Deng,2015).Technology – The technologyhas developed a lot and is amost effective trend currentlyaffective the market. Thevarious technologicaldevelopment in today's worldhas greatly affected each andevery business in the market.The Trailfinders Ltd. Also,adopted new and innovativetechnologies such as onlineportal, online marketing orpromotions etc to attractcustomers. Task 22.1 Various stages in developing a holidayThe Trailfinders Ltd. offers various types of attractive tourism services to their customerswhich helped them to achieve an impressive position within the tourism industry in UK. Thecompany focuses on offering luxurious and effective services to the customers so that they candevelop loyalty and trust for the company. This helps in provide a level of satisfaction to the
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