Tourism Development in Australia

Running head: TOURISM DEVELOPMENT IN AUSTRALIA
TOURISM DEVELOPMENT IN AUSTRALIA
Name of the student
Name of the university
Author note

1TOURISM DEVELOPMENT IN AUSTRALIA
Table of Contents
1. Introduction..................................................................................................................................2
2. Issues............................................................................................................................................2
3. Policy planning cycle...................................................................................................................6
3.1 Analysis of opportunities.......................................................................................................6
3.2 Indentify aim..........................................................................................................................7
3.3 Explore options......................................................................................................................7
3.4 Selecting the best option........................................................................................................7
3.5 Detailed planning...................................................................................................................8
3.6 Evaluation and impact...........................................................................................................8
3.7 Implementing change.............................................................................................................8
3.8 Closing the plan.....................................................................................................................9
3.9 Relevant stakeholders............................................................................................................9
4. Compare and contrast................................................................................................................10
5. Reflection...................................................................................................................................10
References......................................................................................................................................11

2TOURISM DEVELOPMENT IN AUSTRALIA
1. Introduction
The paper aims at discussing the different key aspects of the social and the economic
benefits that will be derived through the development of tourism practices in Australia. The
article portrayed that tourism development contributes largely to the economic structure of the
nation and mostly to the GDP of the same by 3%, which is around A$47.5 billion (Muskat and
Muskat 2016). On the other hand, the visitor potential of the land has helped the same in
maintaining a clear standard of product and service offerings as per the needs of the customers.
The different strategic actions that are undertaken by the tourism development agents have
helped in maintaining the value proposition (National Heritage Tourism Summit Discussion
Paper. 2018). The different changes in the tourism development in Australia have helped the
nation in growing from inside out. Therefore, the nation has consistently focused on developing
and empowering the tourism based activities for the growth. The purpose of the discussion is to
undertake an assessment of the articles, which will be helping to ensure the effectiveness of the
tourism development initiatives undertaken by the organization.
2. Issues
The development of the tourism activities is mainly supported through the
communication that is undertaken by the nation through the articles and blogs on the tourist
spots.

3TOURISM DEVELOPMENT IN AUSTRALIA
(https://www.nationaltrust.org.au/wp-content/uploads/2018/05/National-Heritage-Tourism-
Discussion-Paper-for-Summit-3.pdf )
The discussion paper “National Heritage Tourism Summit” incorporates the different economic
and social benefits that are derived from the development of the tourism industry. This paper
draws on national and international research and market trends to show the myriad opportunities
and challenges in Australia’s heritage tourism industry (National Heritage Tourism Summit
Discussion Paper. 2018). However, there are different issues that are faced by the Australian
tourism industry like the reduction in the funds for conservation and development of the tourism
sectors. It has slowed down the rate of conservation and developmental activities that are
planned by the nation. On the other hand, there is a lack of proper allocation of the resources as
per the developmental needs of the tourism industry in Australia. It affected the growth of the