Tourism Distribution Systems: Evolution, Role of Technology and Future

Running head: TOURISM DISTRIBUTION SYSTEMS
TOURISM DISTRIBUTION SYSTEMS
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1TOURISM DISTRIBUTION SYSTEMS
Tourism distribution systems
The different tourism systems help in maintaining the different level of change in the offerings of
the industry. The tourism distribution system mainly comprises of:
Retail travel agents
 The tourism distribution system enables distributing the tourism services by allowing the
retail travel agents to provide the tourism and hospitality services to the clients.
 The tourism and hospitality services include services such as room accommodation,
management of travel and transportation tickets for the travelers too (Law, Buhalis &
Cobanoglu, 2014).
 For selling the services, the retail travel agents are provided with commission by the
suppliers
Tour operators
 The individuals working at the tour operators are assigned with the tasks of managing the
tourism packages
 The tour operators purchase the services in bulk from the suppliers at a lesser cost and
then provide those to the customers, based on which commissions are provided to the
travel agents (Xiang, Magnini & Fesenmaier, 2015).
Specialty channelers
 The specialty channelers are the individuals who act as intermediary between the
customers and suppliers

2TOURISM DISTRIBUTION SYSTEMS
 They manage the designing of tourism services and they can even purchase the travel and
tourism services at reasonable prices
Customers
 The customers are communicated with via telephones, emails about the new products and
services made available the travel and tourism companies
 The middleman actually offers the services to the clients and sometimes they take help
from the travel agents who prepare the entire tour for them (Thakran & Verma, 2013).
Suppliers
 The distribution of tourism services through the suppliers incurs less cost and a
commission is paid only when a product or service is being sold
 The suppliers provide resources for making sure that the services can meet the needs and
preferences of the clients (Xiang, Magnini & Fesenmaier, 2015)
Indirect
The online our operators are effective indirect channels for the distribution of tourism and travel
services
It could be group organizers, travel websites and allow for online booking of hotels, flights and
other travel related aspects with much ease