Assignment about Overview on Tourism in Philippines.

Tourism in Philippines

Problems in Philippines Tourism
Tourism in Philippines has always been
focused on foreign tourists. It lacked
domestic promotion and marketing.
There is a lack of funding from the
government.
The government has not integrated
tourism into all its level.
There is a lack of input from proper
social and institutional organization
(Ylagan and Laguador 2014).
The industry is fragmented and

Problems in Philippine tourism
Many areas are underdeveloped and thus does
not receive proper funding for the development of
tourism facilities.
Lack of skilled and trained professionals (Buted,
Ylagan and Mendoza 2014).
Due to this many accidents happen and tourists
are unsure of their safety.
Lack of environmental management is slowly
depleting the marine lives and thus affecting the
scenic beauty and attractions for which tourists
came.
The government mainly focuses on increasing the
number of tourists arriving rather than revenue
collection.

How the stakeholders are affected
The service providers like
travel agencies, resorts
and hotels are facing a
significant phase of lean
season.
The trade associations are
trying to negotiate with
the government.
Meanwhile, the tourism
industry suffers.
Caloy Libosada, a tourism
and ecotourism consultant
in Philippines opines that
Philippines tourism
contributes 8.6 percent in

How the stakeholders are affected
The local government and
other authorities are struggling
to maintain the activities to
keep the industry afloat.
Increased accidents have
caused tourists to refrain form
adventure sports that id
affecting the revenue.
The depletion of costal life and
other environmental elements
are being noticed by the
NGO’s and they are
pressurizing the government
to take measures (Aguda,
Tamayo and Barlan 2013).

References
Aguda, L.A.E., Tamayo, M.R.B. and Barlan Jr,
L., 2013. Effects of Heritage Tourism to the
Municipality of Taal, Batangas,
Philippines. Educational Research
International, 2(1), pp.91-95.
Buted, D.R., Ylagan, A.P. and Mendoza, E.,
2014. Promoting the tourism industry of
Calatagan Batangas, Philippines. Journal of
Research in Business and Management, 2(5),
pp.1-4.
Libosada, C., 2018. The problem with the
Philippine tourism industry. [online] cnn.
Available at:
https://cnnphilippines.com/life/leisure/travel/2