This presentation discusses the major contemporary issues influencing the tourism industry globally, including technological advancement, increased environmental awareness, and lack of security. It also provides examples of how these issues are affecting specific destinations and offers potential solutions for sustainable tourism.
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Contemporary Hotel and Tourism Issue Contemporary Issues influencing Tourism Globally
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Introduction Tourism industry is slow to embrace the advantages of the knowledge of economy and particularly adopting the knowledge management practices along with boosting competitiveness by using service development and knowledge for innovation. The world is transforming which creates the effect on tourism sector. As stated by Nagy and Carr (2018), tourism industry is progressing and advancing with more numbers of customers in each passing days. At the same time, tourism industry is facing several issues globally.
Technological advancement Technology plays a significant role in tourism and travel sector as mostofthebookingsofhotelscomefromtheonline reservation. Technological advances allow the tourism sector to reach more people and it empowers the tourists to make their own decision. However, technology leads to provide less personalised service which helps to generate more revenue through transportation hubs and airplanes. In recent time, large hotel chains are using advanced technologies to serve the guests in hotels and resorts.
Being a service industry, tourism sector is using technologies and it creates the lack of warmth of human touch along with take-home experience. Technologies harm the environment and the travel and tourism sectors fail to sell the memories to the guests (Neuhofer et al. 2014). Tourism sector hires people to use the technologies in the hotel and resorts; however, if the people are not trained properly, they will not learn the use of technologies. Technological advancement allows the people to visit the virtual tour of the place.
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Today’s generation is facing the tech-fatigued and they do not like the advancement of technologies in the tourism sector. Technological advancement does not provide the opportunity to go close to the nature and enjoy the naked and serene beauty. Therefore, the people today are selecting off-beat destinations for travellingwheretheycanvisitthenatureclosewithoutthe disturbance of technology. In Australia,Daintree Rainforest is perfect for East Coast Trip for the travellers where the tourists can visit the place without any interruption of technologies and surprises are waiting to be explored.
Increased environmental awareness Numbers of visitors are increasing in tourism destinations and it creates negative impact on the tourism destination when the numbers of visitors in a place is greater than the environmental ability. Increasing number of tourists creates potential threat to the natural areas as it poses enormous pressure to the area which impact on the soil erosion, discharge into sea and increase pollution along with natural habitat. Tourism industry overuses the water resources, mainly fresh water through hotel, bars and restaurant, golf courses and swimming pool. Prioritizing environmental protection
Tourism industry creates pressure on the local resources like food, energy and raw materials which face the issue of short supply. Tourismindustryhasbeencreatingdirectinfluenceonnatural resources, both renewable and non-renewable for providing tourist facilities. Pollution is another result of tourism as transport by air, road and rail increases the pollution. Moreover, solid waste and littering is another result of pollution as high concentration of tourist activities brings new waste disposal along with creates the serious problem to natural environment.
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Eco tourism helps to reach the tourists nearer to local wild-life and it creates influence on natural areas. Hotels, restaurants and bars emit the sewage and it damages the flora and fauna along with corals. Tourismindustryisexpandingday-by-dayandtheorganisationsand government are doing deforestation and intensified use of land which can pose problem to local eco-system. Inrecenttime,AustraliaGreatBarrierReefhas beenfacingtheissueofcoralbleachingasthe coral reefs are dying due to coral mining, pollution and visiting maximum visitors.
Lack of security Security arrangement is the key feature of the safety of the tourists against any type of threats. Government or the travel and tourism organisations increased the security measures so that the travellers must be safe. In each year, travellers are increasing in numbers and their safety dependsonthelocalgovernmentandonthetourism organisations. Disposable incomes of the people have increased globally and the peopleliketoenjoytheirholidaysspendingintravel destinations.
However, terrorism and social security influences the growth and development of the tourism in some of the regions where the terrorism has become an issue (Bassil 2016). The instance of 9/11 can be put for the reference as it created the impact on the people not to visit America for a time. The level of security to the travellers has been increased for the safety of the internal tourists by government. Suspects and convicts of Terrorists in the UK
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In Middle Eastern Asia, network of terror events has created panic among the travellers and the visit of travellers has significantly got down. Terrorism influences on the travel industry along with political unrest which creates an impact of security breach among the travellers. Travellers do not want to visit such places with terrorism threat and political issues. In Middle East Asia, terrorism has reduced the number of tourists’ arrival in Turkey by 30%. Security issue also leads to lack of tourist coming in Tunisia, Morocco and Egypt. Relationship between terrorism and tourism
Conclusions The major issues in Tourism sector play the crucial role in selecting the tourist spot for the travellers. The travellers will find the places where the challenges are less and growth of the tourism industry will be slowed down. Tourism industry creates uncertain market conditions along with volatile currency fluctuations also create issue. Three major issues are hard to solve; however, the solution is needed to develop for sustainable tourism.
Reference List Bassil, C., 2016. The effect of terrorism on tourism demand in the Middle East.Peace Economics, Peace Science and Public Policy,20(4), pp.669-684. Brondoni, S.M., 2017. Global Tourism and Terrorism. Safety and Security Management.Symphonya. Emerging Issues in Management, (2), pp.7-16. Kiessling, T., Salas, S., Mutafoglu, K. and Thiel, M., 2017. Who cares about dirty beaches? Evaluating environmental awareness and action on coastal litter in Chile.Ocean & coastal management,137, pp.82-95. Kim, S. and Filimonau, V., 2017. On linguistic relativity and pro-environmental attitudes in tourism.Tourism management,63, pp.158-169. Nagy, G. and Carr, N., 2018. Comfort and the tourism accommodation sector: A central, yet under-studied issue.International Journal of Hospitality Management,74, pp.224-226. Neuhofer,B.,Buhalis,D.andLadkin,A.,2014.Atypologyoftechnology‐enhancedtourism experiences.International Journal of Tourism Research,16(4), pp.340-350. Ukpabi, D.C. and Karjaluoto, H., 2017. Consumers’ acceptance of information and communications technology in tourism: A review.Telematics and Informatics,34(5), pp.618-644. UNESCO.ORG(2018).Environmentalawareness.Availableat: http://www.unesco.org/new/fileadmin/MULTIMEDIA/HQ/SC/pdf/sc_YoungAwards_2009_RussiaFinalReport_e [Accessed 24th Nov 2018]
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