Project on Tourist Destinations - Virgin Holidays
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Added on 2020-06-05
Project on Tourist Destinations - Virgin Holidays
Added on 2020-06-05
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Tourist destinations
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................11.1 Analyse main tourist destination and generate the world in term of visitor numbers andincome generation..................................................................................................................11.2 Statistics to determine tourism destinations trends and predict future needs of UK........3TASK 2............................................................................................................................................52.1 Cultural, Social and physical features of tourist destinations...........................................52.2 Compare features of developing and leading tourist destination.....................................7TASK 3............................................................................................................................................9Covered in PPT.......................................................................................................................9TASK 4..........................................................................................................................................144.1 Issues that affect popularity of tourist destinations........................................................144.2 Potential for responsible tourism to enhance host community at worldwide.................16CONCLUSION..............................................................................................................................17REFERENCES..............................................................................................................................18
INTRODUCTIONTourist are consider as major and one of a supportive element of economy of a country.There are various tourist destinations evaluated in a country which need to understand by visitorsproperly with their needs and demands (Oliveira and Panyik, 2015). Tourist destinations needmore appropriate and keen focus on them so that better and effective gain could be promoted. Itis a duty of government to take care about such places in order to maximize experience of allusers. This project stated about Virgin Holidays whom need to evaluate major touristdestinations of each and every country so that they lead to support appropriate and effectivetourism. Thus, it is important for business to evaluate key tourist destinations of UK with theirdefine scope. Along with this, every destination have differ cultural, social and physical featureswhich need to understand by company. Moreover, characteristics of destination impacted theirappeal as well which need to understand by business managers. TASK 11.1 Analyse main tourist destination and generate the world in term of visitor numbers andincome generationFrom last some years, it has been seen that standard of living of individuals at UnitedKingdom is improving. This aids to make nation more developed in each segment. Numerouspersons are spending maximum amount in travel and tourism (Pandža Bajs, 2015). There aresome places in UK considered as a best destination, such as Italy, France and Spain. In thesespots many people visit more as comparison to other nations. As number of tourist in increasingwhich aid to improve revenue of country. In 2017 almost 40 million people visited UK which ishigh as compared to 2016. henceforth, it has been identified that popularity of United Kingdomis rising quickly. This assists to increase standard of living of persons, employment andeducation. Therefore, they are much capable in providing best services to tourists.From below mentioned data as well as information it has been cleared that visitorsnumbers in United Kingdom is large as comparison to Thailand, China and Mexico. But it hasbeen evaluated that visitors number is less in 2017 at UK as comparison to Mexico as well asChina. Rather than this, there are various major places in United Kingdom, like British Museum,London, Flamingo Land and so more (Oliveira and Panyik, 2015). Almost 9 billion individualsvisited British Museum in the year of 2016.RankCountryInternational tourismInternational tourism1
arrivals (2017)arrivals (2016)1France85.4 million85.1 million2United States78 million75.5 million3Spain67.1 million54 million4China57 million56.9 million5Italy49 million48.7 million6Turkey41.1 million39 million7Germany35 million33.5 million8United Kingdom33 million32.4 million9Russia30.2 million29.9 million10Mexico29.6 million25.5 million(Source: International tourist arrivals in 2017)Level of income get enhance if visitors number arise as they spend more in the sector oftravel and tourism (Hultman and et. al., 2015). Therefore, difference amongst tourist receipts andarrivals are presented as below (This country gets more tourists than any other in the world,2018):RankCountryInternational tourismreceipts US$ (2017)International tourismreceipts US$ (2016)1United States182.6 billion178.1 billion2Spain68.3 billion66 billion3China58.2 billion57.2 billion4France57.1 billion57 billion5Macao52.2 billion53 billion6Italy46.1 billion45 billion7United Kingdom46 billion42.2 billion8Germany44.1 billion42.5 billion9Thailand40.2 billion40 billion10Hongkong39.4 billion38.6 billion(Source: International tourism receipts)France: This is considered as a most famous tourist place as individuals come from othercountries to visit this destination. It is known for their best historical places and each yearmore than 10 million persons visit this place and this number is enhancing quickly. This2
will help them to improve income of France (Rodríguez-Molina, Frías-Jamilena andCastañeda-García, 2015).Turkey: In 2017, almost 41 million individuals visited this place which is high ascomparison to 2016. it represents that numerous persons come from distinctive places tovisit Turkey with their friends or families. Thailand: In the year of 2017, many persons visited this destination as there are variousplaces which aid to capture attention of tourist. This helps to enhance profit of localbusiness and tourism industry.Hong Kong: As comparison amongst 2016 and 2017, tourist receipt is increasing whichhelp nation to keep up their economy effectually (Oppewal, Huybers and Crouch, 2015).1.2 Statistics to determine tourism destinations trends and predict future needs of UKThere are numerous sorts of elements which will affect selection of individuals in relationto selection of destination. As per recent era, market trend can provide impact to the selection ofspot for visit (Chon, 2015). It has been evaluated that France is topmost place which isconsidered as a preferable place for visit of person. Rather than this, there are many elementswhich will affect choice of people, such as economic situation, currency rates, social factors andmany more. But, physical condition of any place will help to capture attention of numerousindividuals towards them (The World Travel & Tourism Council, 2018). Number of tourist is enhancing on continuous basis which help to render opportunitiesregarding job to local persons. This will help guests to obtain best and effective services.Additionally, it aids to improve living standard of people and reduce poverty line of country. It ismust for government to cater best transportation facilities to people so that they will travel toother destinations without facing any issue. It helps them to make their trip more satisfied andexperienceable (Stylidis, Belhassen and Shani, 2015). Therefore, statistics associated with recent time of United Kingdom is represent as belowwhich shows that number of visitors increasing and decreasing in some years.YearsNumber ofVisitors (m)Spend £ (bn)Averagespend per visitAveragenights pervisitInternationalbalance ofpayments £(bn)200631.854£16.012£4858.5-£18.2253
200732.874£15.2584967.2-£19.552200830.254£16.255417.7-£20.202200929.256£16.8545827.5-£15.236201029.684£17.01255937.2-£15.203201131.112£16.4506486.8-£14.320201231.152£18.2016596.3-£13.225201332.259£20.1406716.8-£13.502201435.001£21.2236907.7-£13.658201535.149£22.366007.2-£13.102201636.224£24.0016257.6-£13.331201738.129£25.206917.5-£13.051(Source: Trends in tourism of UK over the last 11 years)123456789101112198019902000201020202030204020502060Number of Visitors (m)YearsIllustration 1: Trends in tourism of UK over the last 11 yearsBy taking into under consideration last few years data and information it has beenexamined that number of visitors are increasing on continuous basis. But in some years it getdiminished also (Del Vasto-Terrientes and et. al., 2015). Primarily, number of guests was lessbut this improved in next years. Henceforth, it has been understood that as trend of touristy inenhancing on regular basis which will improve visitors numbers. Along with, interest of peopleregarding visit to other places are increasing which aid in improvisation of income of country. As4
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