Sustainable Tourism Management in the UK

This assignment focuses on sustainable tourism management in the United Kingdom. It discusses the importance of responsible tourism practices to maintain environmental standards without harming attractions. The task involves developing a strategy for enhancing working conditions while preserving attractions from natural and man-made hazards. Additionally, it emphasizes the role of responsible tourism in building effective relationships with customers and local communities.

Tourist Destinations

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
1.1 Main tourist destinations and generators of world in context of visitor numbers and
income generation..................................................................................................................3
1.2 Statistics analysis of the different tourist destination trends and prediction of future based
on past data.............................................................................................................................6
TASK 2............................................................................................................................................7
2.1 Social, cultural and physical features of tourist destinations ..........................................7
2.2 Compare features leading tourist destinations and developing........................................8
Task 3...............................................................................................................................................9
Evaluate how characteristics of a tourist destination affect its appeal...................................9
Task 4.............................................................................................................................................10
4.1 Issues that impact on the popularity of attraction places................................................10
4.2 Potential for responsible tourism to increase host community at worldwide attraction
places....................................................................................................................................11
CONCLUSION..............................................................................................................................12
REFERENCES..............................................................................................................................14

INTRODUCTION
Tourist destination is the term whoch is used for the different places where people visit
for different purposes, this is because they like or take interest for visiting different attraction.
Other than that, there are several places which attract different people, it can be said that places
have some qualities and features which attract different people to visit there. Tour and travel
industry is the most growing industry in the today’s era, it helps in enhancing National income
and GDP of the country which have more inbound tourism. In UK, there are large number of
inbound tourism which helps the country to earn more income and generate are employment for
the people of country who are engaged in the different areas of tour and travel. This industry
serves the grater employment to the country as well as it enhances the infrastructure of the
country. With that helps the citizen of the country to raise their standard. For this report Virgin
Holidays have been taken which is the private organisation and it serves different offers to their
customers in the world (Beritelli, 2011). It includes different destination in the world such as
Africa, Australia, Caribbean, South Pacific etc. the report includes different tourist destination
and what are the different changes that has been taken place in the tour and travel industry. The
report also includes the analysis of statistics in order to find future trends of the different
destination of the tour and travel. The report includes evaluation of social, physical and also
cultural destinations to explain the appeal related to the visitors. The report includes some
potential problems which have great impact over different destination and attraction (Di Pietro,
Di Virgilio and Pantano, 2012).
TASK 1
1.1 Main tourist destinations and generators of world in context of visitor numbers and income
generation
There are different tour and travel industry under which each one of them having
different attraction and destination which helps them to attract large number of tourist from the
world. Virgin holidays is one of the travel organisation which serves different types of offers to
the customers in order to cater to needs and wants of the tourist. Other than that, they have
different destination where they arrange different offers in order to serve highest satisfaction to
their target market (Laws, 2011). UK which is very famous for the tour and travel industry and

this sector is growing day by day. This helps the country to enhance their living standard and
income level of the people (Fernández-Cavia and et. al., 2014). Many of the country have been
influenced by the culture of UK related to the tour and travel industry and they have come to
know the importance of different attraction and destination of their country and how they can use
them in order to enhance this sector. With the help of this sector, people started joining this
industry in order to enhance their income level. Other than that, there are two types of visitor’s
attraction that are international and national(domestic). There are several countries which are
generating higher level of income form tour and travel sector, that are as follows:
Issues United
Kingdom
Spain USA France China
Contribut
ion in an
economy
In country like
UK, where the
tourist attraction
and destination
are growing day
by day, people
are earning high
income as well
as their living
standard have
been enhancing.
Other than that,
there are several
changes has been
taken place after
Brexit. 13.5%
out of 100, the
income has been
contributed from
to tour and travel
Spain have been
famous for their
development.
They are very
fast in
developing
different
attraction and
destination
which helps
them to attract
large number of
tourist in the
country. When
it comes to the
Spain they are
very good in
promoting their
different
destination.
USA is famous
for different
destination and
tourist services.
The country is
good in serving
different
services to the
tourists where
people felt
comfortable
when they visit
different
attraction of
USA. The
tourism and
travel industry
gives 3% of
total
contribution in
This country is
regarded as
favourite
nation by the
people in
order to visit
different
attraction.
Different
people come
from the
different parts
of the world
and this is the
biggest
challenge for
the country.
This is
because they
have different
The tourist
preference is
not that much
high in this
country. This
is because they
do not focus
on the tour and
travel industry.
But now they
have
understood the
significance of
travel industry
by which they
are growing
day by day.

industry. The
travel industry
develops by 5%
with increasing
rate of
development and
productivity. UK
have been
promoting their
different
attraction and
destination at
large scale to
their
international and
domestic tourist.
They serve
different
promotion to
their national
and
international
tourist which
helps them to
earn large
income. This
sector were
bound up its
contribution
about 1620
billion in
increasing the
economy of
Spain. There is
3% of the shares
that is being
earned from the
national tourist.
The key reason
of this figure is
Chinese people,
they are spread
in all over the
world and visit
different
destinations.
the economy
and this figure
is very helpful
in supposing the
percentage up to
0.8 before the
year 2025.
culture
tradition
language etc.
Prime Royal mile The Prado State of Liberty French Riviera Tienanmen

visitor’s
destinati
ons
shops,
Buckingham
Palace etc
museum. and Hollywood and the Viex
port.
square,
Forbidden
cities etc.
Number
of
Visitors
37 million
people travelling
every year.
32 million
visitors
60 million
guests
60 million
people
20 million of
people
1.2 Statistics analysis of the different tourist destination trends and prediction of future based on
past data.
It has been analysed that there are several changes has been taken place in the tour and
travel industry which have created various challenges for those people who are engaged in this
industry. Other than that, demands of the people are changing day by day. They need every
service which helps them to feel comfortable and enjoyment when they visit any destination or
attraction. UK have taken this very seriously and they have generated keen interest to develop
different attraction and destination which helps them to attract and retain different tourists from
several countries (Pandža Bajs, 2015). The expenditure with the help of the day tourists hold by
53% share in almost the 127.4 billion pounds in this field. It has been analysed that one fourth of
the population of the UK have been engaged or employed in tour and travel industry, this have
enhanced their income and living standard. Other than that, it also enhances National income and
increases economic growth of the UK. In the contradicting, Brexit have created negative impact
over the growth or UK from tour and travel industry. People visit UK for several reasons from
which two are main reasons that are leisure and business. The people who are coming for leisure
sill visits UK but the people who are visiting for business purpose have slow down. This is
because United Kingdom is separated from the European Union this have affected the travelling
agencies of the UK (Žabkar, Brenčič and Dmitrović, 2010).

As per the analysis of the above graph, UK have generated large number of employment from
the Tour and Travel industry. There is more than 3.1 people in the UK have been employment in
this sector which is 9.6% of total UK employment. Other than that it have been analysed that
there is 126.9 billion of UK GDP have been generated from the travel industry which is 9% of
the UK GDP. With that this graph state that this is the major sector which serve job career to the
citizen of UK (Sartori, Mottironi and Corigliano, 2012). There is increase in the job opportunities
of the people, around 173000 net increase in the job. The sector is predicted to grow at an annual
rate of 3.8% through to 2025 which is significantly faster than the overall UK economy (with a
predicted annual rate of 3% per annum) and much faster than sectors such as manufacturing,
construction and retail.

TASK 2
2.1 Social, cultural and physical features of tourist destinations
In UK as well as in Nepal, there are two key attraction and destinations where people mostly
come. This is because people find keen interest in those destinations. The way by which UK
generate interest of the people in those attractions are their services, they serve different services
related to travel and tour industry which serve the highest level of satisfaction. When Nepal
destination and UK attraction is being compared, UK are leading and the biggest destination and
it is the developed country (López-Toro, Díaz-Muñoz and Perez-Moreno, 2010). When they are
distinguished on the basis of destination and attraction, Nepal have growing visitor’s destination.
When it is compared between the citizen and international tourist, citizen of the country face lots
of issues whereas international tourist are taking several advantages from the tour and travel
industry. There are several social, cultural and physical factors, that affect tour and travel
industry, that are as follows:
Physical factors: It is the internal factor of the tour and travel industry which helps the different
organisation to attract large number of customers for the inbound tourism. When it comes to the
UK, citizen of the country are very helpful, they live together and have cooperative nature for the
people who are coming for the different countries. It is very significant for the people of country
who have large inbound tourist to have helpful nature for the people who are coming from the
different nation in order to visit the different attraction and destination of the country. Other than
that different attraction and destination should be safe and clean. Most of the tourist maintain
high level of hygiene in their life, thus UK need to be consider this factors in order to attract
large customers or tourist from different country (Fernandes, 2011).
Social factors: Social factors includes the behaviour, attitude, perception, language etc. of the
country. This plays very significant role in tour and travel industry of the country. Such as
language, if the new people who is coming in the country will not able to communicate with the
people of UK, then it will be very difficult for him or her to survive for more days in the UK.
Further At the time of 2nd World War, Scotland country was very mush conflicted country and
from this reason its social and also economic situations is not enough good and also positive for
tour and travel industries in UK.
Cultural factors: culture and tradition is the another factor which have significant impact over
the travel and tourism industry. It the most effective way by which country can attract large

people from the different region. The way the country represent themselves will have influence
over the decision of the people when they are selecting the different destination to visit (Kim,
Eves and Scarles, 2013).
2.2 Compare features leading tourist destinations and developing
In UK, there are several tourist attraction or destinations such as Royal mile shops,
Buckingham Palace and Kelvin grove gallery. There are several economic components which
helps the country to grow. Thus, these economic factors plays very significant role in the
developing the tour and travel industry. There will be some positive as well as some negative
points which have impact over the productivity and probability of this sector. Different ventures
can earn large profit whereas they can also face the situation of loss, this ups and downs will be
faced due to several economic factors (Beritelli, 2011). UK experiences both of the situation, but
mostly they have generated high level of income by taking the advantage of economic factors. .
The difference among developing visitor’s attractions and leading according to their features are
as follows:
Developing Tourist Destination Leading tourist destination
When it comes to Nepal, they have both
negative and positive impact. Positive
influences is they are having good relationship
with the different tourist which helps the
country to retain them in the future. When it
comes to the negative impact, they are not
having any support from the government,
political parties of the Nepal do not serve fund
facilities to the people or organisation who are
engaged in tour and travel industry (Di Pietro,
Di Virgilio and Pantano, 2012). This is the
reason they are facing lots if problems related
to the technology and infrastructure.
The most attractive thing or quality which UK
have is harmonious relationship with other
countries and helping nature of the people of
UK. Other than that infrastructure of the
country is very attractive which helps the
country to attract large people.
Other than that the government of the country Other than that, government of the country is

which have large tourist sector serve support to
tour and travel organisation. This is because
there are several men made and natural hazards
which can serve harm to the people. Other than
that sometime they fell very disappoint
because several people are moving from their
country to other in search of Jobs (Laws,
2011). In Nepal, there are very less number of
job opportunities.
very supportive, they help the tour and travel
industry to serve fund in order to maintain the
conditions of different destination and
attraction of the country.
Other than that Nepal have good transportation
facilities, this is because they use huge
technologies for transportation.
UK have good network for the transportation,
which is spread in all over the country. No
people find difficulties while travelling from
one place to other.
There are several places in Nepal from which
tourist fell disappoint, because some natural
hazards have destroyed it
All the tourist have several options in the UK
and there are large number of man made
destinations as well a natural attraction.
Task 3
Covered in PPT
Task 4
4.1 Issues that impact on the popularity of attraction places
There are several issues that have large impact over the popularity of the attraction place.
These issues arise due to several factors such as political, social, technological, economical,
cultural, environmental etc. With the help of these problems, venture may evaluate the attraction
of the travelling places to attract the huge number of tourists (Fernández-Cavia and et. al., 2014).
Environment of host country: It is being known that there are several factors in environment
which can change immediately and some of them are fixed that they will change. There are
several climatic condition which attract people as well as some are there, due to that people do

not like to visit there. Such as a place where the temperature is very high, then people do not like
to go there in summer whereas they will like to go there in winter. Thus, it clearly indicates that
environment have great impact of environment over the different attraction and destination.
Other that that environment includes other factors also such as calamities, climate, whether
conditions, society and many others. These factors also have great impact. The place where there
are large number of earthquake, then people do not like to take risk and go there (Pandža Bajs,
2015).
Changes in Exchange rate: It is being known that exchange rate can not be fixed, it will vary
time to time. This is the biggest factor which affect the people to visit different destination and
attraction. Every individual have their budget when they are planning to visit some place,
according to their budget they select the place. If the person have selected UK and suddenly the
exchange rate change, then he or she drops the plan to visit UK. Other than that, if the pound of
the UK is week from the other country, then people will like to prefer UK in order to visit the
different attraction. Whereas if it is more than other country then no one will like to give more
money and visit UK. Thus, it states that it have very great impact on decision of people when
they select any attraction or destination
Militancy: It has been analysed that there is increase in the terrorist attract day by day and it has
great impact over the people who are travelling to that country where terrorist is there. Due to
fear most of the people think that they will not go to that destination because it is not safe. Most
of the people go with their family in order to visit different destination, so they do not want to
take risk of their life (Žabkar, Brenčič and Dmitrović, 2010).
Some other issues and problems have also impacted over the organisation who are
engaged in the tour and travel industry. Other than that it also affect the country income,
employment and GDP. The other factors may consist of cultures and economy related issues
4.2 Potential for responsible tourism to increase host community at worldwide attraction places
Responsible tourism is the way by which country develop different places and attraction
that have great impact over the perception of the people and influence the decision making of the
tourist. Responsible tourism is the type of tourism which have opposite impact over the negative
factors which influence the decision of people for the attraction and destination. In simple words
it can be said that it is the process by which country adopt different ways by which they reduce
the negative impact of the different factors over tour and travel industry (Sartori, Mottironi and

Corigliano, 2012). It is very necessary for UK and the organisation of tour and travel industry to
improve the condition of different attraction and destination with the help of responsible tourism.
There are three major factors that are included in the responsible tourism that are
environmental conservation, culture awareness and economic validity. It is very necessary for the
Virgin holidays to give importance to all these three factors so that it can help them to conduct
their business in profitable manner. The venture should maintain their standard in such a way
that they do not harm environment (López-Toro, Díaz-Muñoz and Perez-Moreno, 2010). Most of
the organisation cut trees in order to make the destination more attractive, but ultimately it will
have negative impact over the environment in the future. The venture should not do such
activities, rather they should adopt any substitute strategy by which they can show their
destination more attractive. Other than that it is very important for the organisation to include
different community in order to make decision regarding the selection of attraction. The
organisation should adopt those activities by which they working condition can be enhances time
to time. It includes preserving the different attraction and destination of UK from natural and
man made hazards.
Other than that responsible tourism helps the different organisation to make the different
destination more attractive and helps to serve the best experience to the customers in order to
retain them for the future. It will help the country to build cardinal and effective relationship with
the customers and local community. It enhances the pride and also level of confidence of local
community people. Other than that with the help of responsible tourism, country can retain
people for long period of time (Fernandes, 2011). In simple words it can be said that with the
help of this strategy, country can serve higher level of satisfaction to the customers and by this
way the customers will again visit to the country . The income which is being generated from the
tour and travel industry will help the country to invest in the different attraction in order to
rebuilt and make it more attractive.
CONCLUSION
It can be concluded from the project report that UK is largest and growing country in tour
and travel industry where people have started earning large number of income from this sector.
Other than that it helps the country to have better employment opportunities. Most of the people
coming from different countries in order to be employed in UK in the sector of tour and travel

industry. The report includes different counties which are engaged in the different ways of doing
the tour and travel activities. Other than that there is comparison is made between the Nepal and
UK related to different facilitate of tour and travel industry. From the comparison it can be
concluded that UK have support from all the factors such as government, infrastructure,
transportation etc. by which they can attract and retain large number of customers. The
assignment includes the different characteristics of the visitor's attraction which have great
influence over the tour and travel industry of the UK. There was also a discussion about the
many issues and problems which can effect the popularity and development of different
attraction places.