Characteristics of tourism business of Cuba and Brazil

This presentation compares the tourism business in Cuba and Brazil. It discusses the growth rate, attractions, government initiatives, and the need for improvements in both countries. The presentation also highlights the contribution of tourism to the economy and the importance of developing the tourism sector.

TASK 2

Characteristics of tourism business of
Cuba and Brazil
 The comparison between developing and developed tourist destinations is
given below:
 Tourism in Brazil is growing with rapid rate and contributing major
portion to the economy, whereas, in Cuba it is the only industry which is
considered as major source of income generation.
 In Brazil, the total number of tourist who visit the country are more than
5.217 million in 2012, whereby in Cuba over 3 million tourists visited
every year.
 Brazil is known for its artistic history, diversifies culture, circus, cycling,
theatres, cliffs, paragliding, kite-surfing, rivers and native flora and fauna.
On the other hand, Cuba is famous for its beaches, customs, rituals,
languages, festivals, dances and varieties of foods (Graci and Dodds,
2010).

 The government of Cuba is embarking a major program to restore
and preserve its tourism destinations, hotels, and other places. It is
also initiating the program named 'enclave tourism', whereby tourist
will be segregated from the society of Cuba.
 The tourism agencies of Brazil offers its services for both domestic
and international tourists, therefore many people get attracted to
explore its incredible places.

 Major tourist who mainly visited the Brazil are arrived from Chile,
Argentina, Bolivia, Peru, Costa Rica, Colombia and many other countries.
Whether in Cuba, people of different countries, like Canada, UK, Italy,
Spain, Germany and many other visited every year.
 Moreover, it has been estimated that the annual growth percentage of
tourism industry in Brazil was 4.5 % by 2012.

 However, the growth rate of tourism business in Cuba is expanded by
4.30 by 2015.
 As per the above statistical data, it can be stated that the government
of Cuba should provide more support in the development of tourism
sector, so that its economy will rise (Travel and Tourism Economic
Impact CUBA. 2015).. Being a developing country, Brazil should
also make improvements in its tourism products and services, so that
more number of travellers can be attracted.

 Moreover, both Cuba also should hire many candidates and
establish new tourism businesses so that tourism operations can
be managed in an effective manner. Tourist destinations of
Brazil also required many improvements along with the
availability of lavish tourism services.

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