Tourist Operation Management - Trail-finders Ltd

Added on - Nov 2020

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Tourist OperationManagement
Table of ContentsINTRODUCTION...........................................................................................................................3TASK 1............................................................................................................................................3P1. The effects of current and recent trends and developments on the tour operators industry.3TASK 2............................................................................................................................................5P2.1. Stages and timescales involved in developing holidays................................................5P2.2 Different methods of contracting for different components of the holiday and differenttypes of tour operator..............................................................................................................7P2.3. Calculate the selling price of a holiday from given information above........................7TASK 3...........................................................................................................................................8P3.1 Planning decisions taken for the design of a selected brochure....................................8P3.2.Traditional brochure for different types of tour operators...........................................12P3.3 Different methods of distribution used to sell a holiday package...............................13TASK 4..........................................................................................................................................14P4.1. Strategic decisions made by different types of tour operator......................................144.2 Compare the tactical decisions that could be taken by Trail finder in different situations15CONCLUSION..............................................................................................................................16REFERENCES..............................................................................................................................17
INTRODUCTIONManagement of travel and tour is the imperative task in which organisation prepareholiday plans or packages along with the details related to tour. This process attracts visitorsacross the nation and enhances sales turnover of tour operator. Theyare those people whoprovideholidaypackages and manage them, they advertise and produce brochures to promotetheir products, holidays and itineraries. This assignment based on Trail-finders Ltd., it is a travelcompany which is founded by Mike Gooley in 1970. It is the largest independently owned travelcompany in the United Kingdom, and has 31 travel centrers in the UK and in Ireland (Al-Odehand Smallwood, 2012). The company operate its business internationally including Australia,New Zealand, North& South America, Asia& Africa. In this report discussed about the effects ofcurrent and recent trends and developments on the tour operation industry. The stages andtimescale involved in holidays, different methods of contracting of various components of theholiday and types of operator are explained. The strategic and tactical decision making fordifferent tour operators in different situations are defined in the assignment.TASK 1P1. The effects of current and recent trends and developments on the tour operators industryTour operatorIt is a company that provide holidays in which travel and accommodation are booked bythe client (Waligo, Clarke and Hawkins, 2013).Tour operator combines tour and travelcomponents to create a package holiday. They provide general and specific advice aboutdifferent travel destinations and make arrangements for transport, accommodation, tours andothers.Current and recent trends and developments on the tour operators industryThere are various current and recent tends and development occurs in tourism industrycause of changes in technologies, customers needs and demands or cause of globalization.Technological development-This factor create development in tourism industry byproviding various technologies such as internet, smartphone and others. Through HR department,the organisations can hired skilled people that have good technological knowledge. Research anddevelopment department by doing research through individual websites,Tour operation industrycan provide its information related to tour packages to its customers. With the help of it,
travellers who prefer to not work with a travel agent can easily complete necessary research andselect the vendors with the best prices (B. DiPietro, Cao and Partlow, 2013). there are variouscurrent and recent trends are occur in this industry such as mobile applications, online bookingetc. Consumers can book travel online and they can check their flight status through a website ora mobile app. The company can promote its product by using online promotional channels andwith the help of travel apps, customer can aware about trip and communicate with the travellingcompany when facing problem in tour.Globalization-It is eliminating the boundaries of countries which is impacted on the tourand travel industry by enhancing productivity and profitability of the industry (Battini, Boysenand Emde, 2013). In travel industry, globalisation induced economic growth, cause ofglobalisation people can easily travel one country to another country. Globalization createvarious positive effect such as economic development, employment opportunities, spread oftechnical knowledge, the developments of new products and markets, new consumer values,environmental and socio cultural changes etc. In tourism industry it help by providing variousopportunities to expend the business of travel industry. It is beneficial for tour industry because ithelp in the business of this industry such as providing international tour packages, trading goodsand products international etc.Infrastructure development-Tourism infrastructure is related to accommodationfacilities, food and beverage facilities, accompanying facilities and communication facilities. Inpast time travel were travelling through roads and ships but in present and current trends theyhave various other transportation modes such as air way which help in the development of thetourism industry.In tour operation industry, it help in the development of travel companies byproviding various transportation facilities, health care facilities and others.Governing bodies that regulate the industryThese bodies exist to make sure that all travel and tourism operates serves the travellingpublic safety, fairly and efficiently. There are various government bodies that help in regulatingthe travel industry, they are as following:ABTA( Association of British Travel Agents)-I t is government body that is founded byBritish government over 60 years ago. It is the UK's largest association, representing travelagents and tour operators and provide insurance for holidaymakers in the event of financialproblems for travel companies. This government body provide protection to all kind of travelling
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