Travel and Tourism Management (DOC)

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Added on 2020-01-07

Travel and Tourism Management (DOC)

Added on 2020-01-07

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TRAVEL AND TOURISM MANAGEMENT1

Table of ContentsIntroduction......................................................................................................................................3LO1: Understanding the history and structure of travel and tourism sector....................................31.1 Explaining the key historical development in travel and tourism sector...............................31.2 Explaining the structure of travel and tourism industry........................................................4LO2: Understanding the influence of local and national government and internationalagencies on travel and tourism sector..............................................................................................72.1 Analysing function of government, government sponsored bodies and internationalagencies in travel and tourism.....................................................................................................72.2 Explaining the influence of local and national economic policy on the success of traveland tourism sector........................................................................................................................72.3 Discussing the implications of political change on travel and tourism sector in differentcountries.......................................................................................................................................8LO3: understanding the effects of supply and demand on travel and tourism sector....................103.1 Explaining factors affecting tourism demand......................................................................103.2 Explaining the change in supply in order to meet the effects of demand............................114.1 Evaluating main positive and negative economic, environmental and social impact oftourism.......................................................................................................................................134.2 Explaining strategies that can be used to minimise the negative impacts whilemaximizing the positive impacts...............................................................................................14Concusion......................................................................................................................................14References......................................................................................................................................162

IntroductionThe travel and tourism industry is a very vast field and it mainly comprises of culturalexchange by providing amenities and facilities for the tourist from the other countries. Thereare sites, spots, world heritage locations and a variety of travel modes present in travel andtourism sector. Thus, it is necessary to have the proper travel and accommodationinfrastructure present to the travellers. There is also a need to take care of the safety andsecurity of the tourists. In the current assignment, the entire tourism industry will beconsidered as a single entity so that the development and structure of the industry can beunderstood. It shall also take into consideration the variety of legislative structures in bothlocal and international platforms and their influence on the travel and tourism industry mainlyin terms of demand. The assignment shall also highlight the variety of social, economic andenvironmental implications that are related to travel and tourism sector. The case study ofTUI group can be beneficial in understanding these aspects of the travel and tourism sector.LO1: Understanding the history and structure of travel and tourism sector1.1 Explaining the key historical development in travel and tourism sectorOne of the primary reason why the travel and tourism industry has developed is due to thedevelopment and growth of the transportation industry and this means as new avenues fortravelling to distant locations opened up greatly minimising the time and cost of travel, thenumber of tourists has been on a rise ever since. However, it would be completely out of lineif it is mentioned that only the transportation industry is responsible for the boom intravelling and tourism sector. The government over the years has realised the economicpotential of tourism and since then they have increased their efforts in order to provide forthese tourists with state of the art facilities as well an investment opportunity that wouldempower the local community.According to Webster and Ivanov (2014, p.138), the United Kingdom is one of the greatesttravel and tourism destination in the world. England has a variety of locations that have acultural as well as historical significance that attracts a variety of tourists having differentneeds. Over the years, the transportation industry has developed by leaps and bounds and theimplementation of can always, railways and roadways since the days of kings and queens andtheir continuous upkeep since the years by the successive governments in order to maintainthe accessibility has been one of the main reasons why the United Kingdom is a great traveldestination and has over the years become the hub of European tourist activities.The country has a lush beautiful lawns, palaces, museums and other tourist sites which arebound to attract every type of tourists and this has been realised by the government as they3

are responsible for developing transportation and accommodation infrastructure that allowsthe tourists and travellers to enjoy fitting and agreeable traveling opportunities which are theprimary motive for their travel. Hence, it can be concluded that infrastructure and supportplays an important role in increasing and decreasing the tourist influx along with the touristattractions (Xiang et al. 2015, p.247). The local community has also embraced the fact thattourism develops the economy and this is the reason why the travel and tourism organisationstake good care of the tourists.The cities and tourist spot as already discussed before having certain recognition and theUNESCO has also identified few localities as world heritage sites because of their culture andsignificance. The heritage cities and localities have enabled the tourist to understand thecultural viewpoints of the United Kingdom residents and this exchange of culture has resultedin a positive image for these tourist attraction spots. The industry is growing each year as theeconomic condition of the east and the west have become mostly synonymous and the ease ofaccessibility has significantly improved while the linguistic barriers are mostly overcomewith the advancement in technology.1.2 Explaining the structure of travel and tourism industryThe sector of travel and tourism has been identified as on the largest developing and growingindustries in the world and is directly or indirectly responsible for creating a number of jobopportunities in the United Kingdom. The structure of the industry is subjected to variabilitydepending on the region or country it functions in and is also dependent on the resources andeconomic conditions present in the same. In words of Munar and Jacobsen (2014, p.50), theparticipation of private sector, government friendliness with tourists and their policies arealso responsible for determining the structure of the industry. Understanding these conditions,the industry can take fully exploit the resources to their advantage.The primary link that needs to be focussed upon is the conveyance of information betweenthe suppliers and consumers as this infrastructure enables the tourists to analyse theinformation and choose the services that they require most without which the access to thetourist locations and the tourism services will be futile. The tourism industry is complexbecause along with the government involvement, the public sectors also have a significantcontribution in marketing the services and products to the travelling enthusiast. Informationpertaining to these services also needs to highlight the pathways by which the tourist canbook or reserve the services.Since the United Kingdom is a country of historical as well as cultural significance, thisadvantageous for the tourism and travel industry. The structure despite the complexity of the4

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Travel and Tourism Management (DOC)