logo

Treatment of Risk Management Assessment 2022

   

Added on  2022-09-28

6 Pages907 Words33 Views
 | 
 | 
 | 
Running head: RISK MANAGEMENT
Risk Management
Name of the Student
Name of the University
Author Notes:
Treatment of Risk Management Assessment 2022_1

RISK MANAGEMENT1
Table of Contents
Risk Description..............................................................................................................................2
Risk Assessment..............................................................................................................................3
Treatment of Risk............................................................................................................................4
Treatment of Risk Management Assessment 2022_2

RISK MANAGEMENT2
Risk Description
Back in 2005 a meal in KFC left a 7 year old girl based in Villawood paralysed
(News.com.au 2019). It has been found that the girl who had been started suffering from illness
after the latter and her family had consumed KFC twisters. The girl was severely ill and her
illness had gone to an extent that had led to paralysis and had even damaged certain parts of her
brain. The claims were even stronger as other family members of the girl also needed urgent
hospitalisation after they had shared part of the twister that they eaten from the girl. The name of
the girl was Monika Saman and her family had been in court with KFC for nearly 7 years.
During this period the fast food giant had been rejecting and not considering any claim aimed at
them by the family of the girl (Abc.net 2019). The risk that was posed by KFC as a result of the
same was that the company were threatened by the potential loss of goodwill and were subject to
unfavourable word of mouth. Hence, there arose a need for management of the risk through
which the company could be on same terms with the family of the girl and also avoid loss of
reputation based on one incident that seemed to have taken the world by storm.
Treatment of Risk Management Assessment 2022_3

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
RCM 301 : risk and crisis management
|7
|1310
|36

Marketing & Management
|6
|1766
|122