Assignment on Type of Innovation

Type of Innovation

Table of Contents
INTRODUCTION...........................................................................................................................3
LO4..................................................................................................................................................3
P7. Different tools that Dyson can use to develop, retain and protect knowledge as well as
intellectual property................................................................................................................3
M5 Present supported evidence-based evaluation of these different tools in the context of the
wider business environment...................................................................................................5
D1 Evaluate the nature of innovation and the context in which it is developed, providing
evidence-based judgements on how Dyson can overcome challenges to develop successful
innovations.............................................................................................................................6
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Innovation is a process that deals with implementing and innovation of ideas to provide
best services to customer. It is helpful for maintaining the economic cost, customer satisfaction,
etc. New products are launched in market with help these innovative ideas. . Innovation is an
essential part of every organization, implementation of these ideas are very neccesary for growth
and development of company. Dyson is a company that designs or manufactures different types
of products such as cleaners, hair dryers, vacuum clear, blade-less fans, etc. Innovation is very
important for organization to expand their business in all over the world. innovation the best way
to plan about new product launch in market The report will determine the different tools of
Dyson that would develop a new product in marketplace.
LO4
P7. Different tools used by Dyson for devleoping, protecting and reatining intellectual property
Innovation is the best technique to improve the quality of product. because they are
basically using new strategies and approaches to implement idea for enhancing their business in
other countries. Innovation is a long term plan to design product, that would be helpful for the
customers (Barbero and et.al., 2014). human craetivity and intelectual property is very important
for innovation. Dyson is a fast growing organization, which always develop and launch a new
product in market.
Intellectual property plays an important role in business process. Ideas and innovation are
protected by this law. To increase there position in marketplace, they plan successful, concept
and ideas. There are different tools used in development of new products, some of them are
discussed below:
 Patents- it is licence given by govenrnmnet for inovation of new products. it is the best
technique that allow to the business for increasing their brand values in marketplace
(cimperman and et.al., 2018). They offer many processes and products in the market to
achieve the competitive advantages.
different type of patents as follows:
1. Design – This type of patent is basically used in different articles. Design of articles are
manufactured in effective way. This type of patent is used by Dyson, company present new
products in effective way. It provides the information about product in market through

Manufacturing Article. This is very useful for business that focus on increasing their productivity
in market.
2. Utility- Utility patent is very essential part of an organization which cover all details related
the product, machine information It can be used for improvement of product. Dyson is basically
using this type of patent for their products (Fisher and Savitz, 2016).
This patent is very important for organization and help in diffrentiating between various
companies. For example- Organisation can not use the same product information for another
product because this is illegal. If company practice any illegal process it will spoil the name of
company and it will affect image of business.
Dyson use their own patent, process and ideas to promote their product in marketplace. It
is very complicated and expensive process.
 Trademarks-It is a type of symbol which is design to identify the sources of unique
product and services. Trademarks is basically registered by USPTO that allow to uses a
specific right for organization (Phirouzabadi and Asghar, 2014). This is a unique logo that
can not be used by any another company, because it has personal identity.
 Copyrights- it is authority given to protect original documentations. Dyson also utilise
this tool to provide security. This law is applicable in various areas such as graphics work,
computer software, music, sound recording and literary works etc. with the help of copy
right, it provides the best protection to holder to modify, create and display the work.
Dyson is registered the copy right on their product details by US office and the time
duration of copy right is depended upon the various factors.
They continuously innovate a new product is Vacuum Cleaner, Washing machine,
Air-blade etc. these innovative ideas are the most useful for the business activities. At market,
most of the people are purchased this product so that it will increase the profitability and
productivity. This organization provides the quality of services to their customer so that they can
be satisfied (Elsetouhi and Haddoud, 2015). It describes the features the products in 2014, at the
time of colleges, it can be design their own idea and can be proposed as radical innovative item.
In this way, there are various small and large business is uses different innovative ideas to
increasing their capabilities towards the growth and development. It can be create a high-
functionality product as tested by the testing team (Arendt and Grabowsk, 2018). Dyson is
popular organization in market and most of the people are uses tool that would be made by

Dyson. They have an efficient staff to control the whole business operations and functionality in
proper ways. They are always uses different techniques to design an effective product in
marketplace.
M5 Present supported evidence-based evaluation of these different tools in the context of the
wider business environment
At present scenario, these tools are very important for the business process to provide a
unique identity so that no one can use the essential information in another product. In this way, it
concluded that it provide the best good and services in market.
Copyrights is the best part to provide the protection in the Dyson because it can create
their own documentations, music, photos and logo etc. Dyson is always provided a unique
information to their regular customer (Yan and Guan, 2018). They can be uses Intellectual
property that would be helpful for organizations. For example- At that time, Copy right is
maintained by commissioner to give permission to other companies to generating their own and
unique documents and informations.
Trademarks is unique symbols and logo that would be used for defining the brand and
image of company (Aaltola, 2018). Dyson has a unique symbol to identified their brand value in
marketplace. Dyson is uses as name of trademark in market that would be essential part of
organization. In this way, the name of organization should be registered as trademark.
D1 Evaluate the nature of innovation and the context in which it is developed, providing
evidence-based judgements on how Dyson can overcome challenges to develop successful
innovations
Each and Every organization has need to innovate new ideas for improving their product
quality in marketplace. The research is improved the performance of product and their quality of
services in marketplace (Behnam and Grijalvo, 2018). Dyson overcomes challenges when it
learns for the success because the failure is necessary part of company to put new ideas and
thought for the development.
CONCLUSION
This report will identify the different tools that would be applicable in business operations
and activities. Intellectual property is basically uses to provide the security of organization to
increases their brand images in marketplace. This report will identify the role and responsibilities
of tool in business environment. This tool is applicable to provide the best services in

marketplace. This report is totally concluded the different tools is uses by Dyson. This
organization is uses this tool for securing their data and information effectively and efficiently. It
also identifies the advantages and challenging issues, how they overcome on this problem and
tasks.

REFERENCES
Books and Journals:
Barbero, J.L., Casillas, J.C., Wright, M. and Garcia, A.R., 2014. Do different types of incubators
produce different types of innovations?. The Journal of Technology Transfer, 39(2), pp.151-
168.
Fisher, E.S., Shortell, S.M. and Savitz, L.A., 2016. Implementation science: a potential catalyst for
delivery system reform. Jama, 315(4), pp.339-340.
Phirouzabadi, A.M., Mahmoudian, M. and Asghari, M., 2014. An Empirical Study on the Relation
Between Types of Innovations: Pardis Technology Park as a Case Study. International Journal
of Informatics and Communication Technology (IJ-ICT), 3(1), pp.39-46.
Elsetouhi, A., Elbeltagi, I. and Haddoud, M.Y., 2015. Intellectual capital and innovations: is
organisational capital a missing link in the service sector?. International Journal of Innovation
Management, 19(02), p.1550020.
Arendt, L. and Grabowski, W., 2018. Impact of ICT Utilization on Innovations and on Labor
Productivity: Micro-level Analysis for Poland. In Modeling Innovation Sustainability and
Technologies (pp. 225-247). Springer, Cham.
Yan, Y. and Guan, J., 2018. Social capital, exploitative and exploratory innovations: The mediating
roles of ego-network dynamics. Technological Forecasting and Social Change, 126, pp.244-
258.
Behnam, S., Cagliano, R. and Grijalvo, M., 2018. How should firms reconcile their open innovation
capabilities for incorporating external actors in innovations aimed at sustainable
development?. Journal of Cleaner Production, 170, pp.950-965.
Aaltola, P., 2018. Investing in strategic development: Management control of business model and
managerial innovations. Qualitative Research in Accounting & Management.
Cimperman, M.B., Harrison, A., Hatch, J., Pillar, K. and Snipes, T., 2018. Understanding the
Millennial Buying Process in the Modern Digital Era-Primary Research.