Contents INTRODUCTION.......................................................................................................................................3 TASK 1.......................................................................................................................................................3 P1 Compare firms where there has been an impact of changes on an organisation's strategy and operations...............................................................................................................................................3 P2 Determine ways in which internal and external drivers of change affect leadership, team and individual behaviours..............................................................................................................................5 P3 Explain various methods that can be taken to reduce negative impact of change.............................6 M1 Assess the different drivers for change in each of the given examples and the type of organization change they have affected......................................................................................................................8 M2 Apply appropriate theories and model to critically evaluate organization response to change........8 D1 Draw conclusion and recommendation with valid justification for planning effectively for change and applying change impact analysis.......................................................................................................8 TASK 2.......................................................................................................................................................9 P4 Determine different barriers of changes and how they affect leadership decision............................9 M3 Use force field analysis to analysis driving and resisting forces and show how they influence decision making.....................................................................................................................................10 D2 Critically evaluate the use of force field analysis in the context of meeting organization objective10 P5 Evaluate different leadership approaches for dealing with change..................................................11 M4 Evaluate extent to which leadership approach can deliver organizational change effectively applying appropriate model..................................................................................................................12 D3 Critically evaluate effectiveness of leadership approaches and model of change management.....12 CONCLUSION.........................................................................................................................................12 REFERENCES..........................................................................................................................................13
INTRODUCTION For every type of organization change is essential because through it they able to enhance their business as well as it will also help in developing huge customer’s base. In order to conduct this company management needs to adopt various things such as analysis of market which help in identifying customer’s need as well as requirement(Alaviand Gill,2017). Organization taken in report is AEGON which is founded in year 1983 and it’s headquarter is situated at Hague, Netherland. They are operating their business in insurance, assets management and pension sector. Topics which are covered in this report comprise of two organizations of respective sector as well as internal and external drivers which impact on business. Along with this it will also explain about leadership method or approaches which will help a firm in dealing with issues in appropriate manner. TASK 1 P1 Compare firms where there has been an impact of changes on an organisation's strategy and operations There are various type of changes which are face by an organization when they are operating their business functions and for which they conduct market analysis on regular basis so that they able to know change which occur at marketplace. In respect of this AEGON conduct comparison to its competitor so that they know who is more effectively conducting business operations, which are given below:- Changes occurAEGONThe Hartford StructureTherespectivecompany conductitsbusinessthrough hierarchystructuredueto which they face some issues (Anderson, 2016). So in order to resolve this they decide to changetheirorganization This organization is operating theirbusinessoperationsin hierarchyorganization structure but in this they are goingthroughsomemajor issues which impact on their operation on day to day basis
structure.Sotheyshiftedto flat structure from hierarchy. Through this they get several benefits such as they able to conduct their decision fast and effective. Strategy:Mainstrategy behindimplementingthis organizationstructureisthat throughthisemployeesget motivated.Thatwilldirectly and indirectly leads to quality ofworkwhichhelpsin attainingwork.Forthis employeralsotreattheir employeesineffective manner. Operation:Whenrespective company adopt flat structure at workplacetheirischange occur in positive manner such asemployeesfeelmotivated andconductworkproperly. Alongwiththisitwillalso save time of decision making process(Fragouliand Ibidapo, 2015). so they decide to change in flat structure.Bythistheir employees get motivated and conducttheirworkproperly. Thiswillalsohelpthemin conductingproper communication. Strategy:Strategywhichis adoptedbyrespective company in order to adopt flat structure is that they train their employees in effective manner which help them in enhancing theirproductivityinproper way(Doppelt, 2017). Through thistheyalsoabletoknow howtoconductworkin effective manner so that it will produce least wastage. Operation:Whenrespective companyadoptflatstructure theyabletotraintheir employeeseffectivelywhich help them in adopting changes properly.Alongwiththisit willalsohelpthemin conductingtheirworkin proper way which leads to low or minimum wastage.
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P2 Determine ways in which internal and external drivers of change affect leadership, team and individual behaviours In an organization there are several types of internal as well as external drivers which will impact on behaviour of headship, team and individual so on(Fullan,2014). For this analysis they must adopt various method as well as strategies such as AEGON adopt SWOT and PEST analysis so that they can conduct evaluation in effective manner, which are mentioned below:- SWOT analysis- StrengthWeakness The respective company is operating at global level. Theyhavemultiplenumbersof distribution channels so that company sell their product properly. They have approx 24000 skilled and experienced employees. Theyarehighlydependenton American market for making profit. Therespectivecompanynotableto operatetheirbusinesseffectivelyat European Countries. OpportunitiesThreat Theycanenhancetheirproduct offering area such as through retirement market. Theycanexpandtheirbusiness operations and functions at China and India(Gupta,2011). The respective company have numbers ofcompetitorssuchasAvivaPlc., AXA, Munich Re and many more. Through this AEGON able to know about their internal change drivers that impact on leadership, team and individual behaviour. These will also help them in developing decision according to effectiveness and weakness. PEST analysis- Political-It is defining as situation which occur when there is any change occur in political situation of a country. In this respect manager, leader, individual and team need
to update their strategies as well as behavior according to policy so that they able to conduct their work properly that leads to adopting of change in effective manner.Economical-It is describe as a situation in when there is any change occur at economic condition of country, customers or company then senior authority have to update their strategies as well as policies in effective manner this will directly and indirectly impact on individual, team and leader behavior(Hillsonand Murray,2017). Such as if there economy of country decrease the company also need to decrease their expenses which impact on employee’s salary and it will directly impact on their behavior and working.Social-According to this situation respective factor get change on regular basis and accordingly company need to update their policies as well as strategies in order to fulfill requirement at a marketplace. But when there is regular change occur at respective factor then company need to update on respective due to which employees feel demotivated because they have to change their style of working which also impact on team working and decision of leader at respective company. Technological-Itis defining as that factor which helps an organization in conducting their work in effective manner so that they attain their goal and objective. In respect of respective company when they adopt change in technology at workplace employees feel motivated because they conduct work more effectively as well as it will also enhance productivity and quality of team. Along with this it also effectively influence leader’s behavior because they able to gain huge profitability ratio. Through evaluation of these factor AEGON able to know how external factor impact on behavior of an individual, team as well as leader at workplace. P3 Explain various methods that can be taken to reduce negative impact of change Changeisessentialforconductingbusinesslifecycleineffectivemannerinan organization because through it they able to enhance their technology as well as market position. Along with this it will also help in gaining high competitive advancement at a marketplace and by adopting change manager of a company able to adopt new strategies for their employees which enhance their productivity(Jonesand Harris,2014). There are various advantages which are face by AEGON such as enhance in technology, gain competitive advancement, develop new strategies and many more. but there are also some negative aspects of change such as when respective company adopt change they have to cut off their expenses which impact on their staffs
salary, it also develop mental stress to leader because they have to develop strategies and so on. So in order to avoid negative impact of change AEGON adopt PCDA model, which are mentioned below:- Plan-In this stage manager and leader of AEGON conduct market analysis so that they able to know their market position, weakness, strength and opportunities which help them in enhancing their business in effective manner. By conducting this they able to develop proper plan which help in adopting change appropriately. Such as when respective company conduct market analysis they analysis that they not able to conduct promotional activities in effectively so they decide to adopt change i.e. digital marketing. Do-At this stage manager of respective organization will develop strategies and plans that who they can adopt changes in effective manner. Such as they will analysis which digital marketing is more appropriate for them so that they can attract more and more customers like facebook, instagram, twitter and many more(Komives,2016). Along with this they also develop strategies to enhance skilled of employees so that they promote business in effective as well as appropriate manner. Check-It is defining as stage at which respective company manager will identify which digital marketing strategy is most appropriate for their company in order to promote their Illustration1: PDCA Model (Source: PDCA Model,2019)
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business. At this stage they generally check that their selected promotional technique is effective or not for them. Act-At this stage manger and leader of respective company will implement or adopt appropriate digital technique which helps them in conducting proper promotional activities in order to enhance customers. By adopting these stages AEGON able to adopt changes in effective manner which help them in enhancing their business at large level. M1 Assess the different drivers for change in each of the given examples and the type of organization change they have affected Therearevarioustypeofdriversofchangewhichimpactontheworkingofan organization in both positive as well as negative manner. In respect of AEGON change drivers are technology, politics, economy, society and many more(Lawrence,2015). These type of change drivers affect on the working as well as quality of employees. M2 Apply appropriate theories and model to critically evaluate organization response to change The appropriate theory and model in order to analysis organization change drivers is SWOT and PESTEL analysis because through it AEGON able to know internal and external drivers of change. On the other hand there are several methods which are used to analysis as well as respond change such as PDCA model i.e. plan, do check and act. Through it respective company able understand way which they can adopt in order to respond change in effective and appropriate manner. D1 Draw conclusion and recommendation with valid justification for planning effectively for change and applying change impact analysis By this it can be analysis that in every organization change is necessary but there are several ways which companies can adopt so that they respond change properly such as they must conduct marketanalysison regularbasis. Along with thisthey also provide trainingto employees so that they adopt change properly as well as they also need to motivate them so that they feel connected and conduct work properly.
TASK 2 P4 Determine different barriers of changes and how they affect leadership decision While making adjustments in a company, sometimes there may be obstacles that make gaps between realproceduresand normalproceduresthat have adverse effectson daily workplace manufacturing operations (Anderson, 2016). It is the duties of an organisation’s executives and leaders to assess the market and recognize obstacles and then create policies to solveissuesrespectively.AEGONbusinessusestheforcefieldmodeltoanalyzethe modification as described below:- Force Field Analysis Model: It is viewed as a model that a business can make modifications in assessment and analysis that happen in a company, consisting of two forces that are driving force and resisting force. DrivingForce helpsa companyidentifyand makeadjustmentsand embracethemin a workplace. Although resisting force is like obstacles that arise between adopting and applying modifications. The evaluation of force field evaluation in the light of AEGON is explained below:- Driving force:It is related to modifications in forces while altering an organisation’s customer requirements and demand, their manager has to create policies adequately. As for AEGON, their clients are demanding fresh life insurance, retirement documents and so on. Provided, staff and clients are demanding fresh innovative methods for efficiently storing data and information. Plan fresh policies and plan to meet the demand and need of staff as well as clients and execute them in a company. Resisting force:It relates to many obstacles that a business faces when it plans to introduce a change in its company (Doppelt,2017). Like making changes in the workplace needed enormous costs or financing, absence of assistance from staff because they did not want to embrace or embrace change and are limited to present methods and technologies. This sort of employeebehavioraffects the profitability and manufacturing of the corresponding organisation. So, AEGON’s leader decides to inspire and promote their staff to do the job effectively and appropriately.
There are a few obstacles whicha company facesthey intend to change and which so influence the decision-making process:- Lack of staff involvement-This is a few prevalent obstacles that a company face when adopting any fresh change or innovation (Fragouli and Ibidapo 2015). Same believe that AEGON’s leadership faces no participation and interest when they introduce changes at their workplace staff. It arises and they are afraid that fresh technology can decrease their accountability, values and significance at the corresponding job. As a result, AEGON’s leader plans to meet and assure them that their values and significance will not be reduced and only the reason behind embracing change makes their job simple and they are prepared to do it efficiently. Lack of Finance and investment-It is necessary to carry out any kind of change financing or funding through which they can effectively enforce changes at the job. For example, when AEGON Company plans to prevent misuse of information, they pick several applications and technologies. Thereafter, they do finance and budget analysis that they made for embracing new strategies they use it to know that they won’t have verymuchbudget.Theymayembracemid-rangeimplementation.Thus,the corresponding company’s leader selects implementation and technology that requires middle funding. M3 Use force field analysis to analysis driving and resisting forces and show how they influence decision making By adopting force field model AEGON manger and leader able to identify factor which help as well as which hinder them in adopting change at workplace. Through this they also able to develop decision in effective manner which help respective company in attaining change in effective manner that leads to enhancement in profitability ratio and market shares. D2 Critically evaluate the use of force field analysis in the context of meeting organization objective As per the view point ofLloyd,Boerand Voelpel,2017, force field analysis help respective company in attaining their objective because through it they able to adopt change in effective manner that leads to enhancement in company profitability ratio. Along with this it will also help in enhancing productivity of employees as well as it also enhance their quality of work.
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P5 Evaluate different leadership approaches for dealing with change There are different leadership styles that AEGON uses to deal with modifications, some of them are explained below:- System Leadership Style:In this strategy, rulers create a situation that allows their group members function effectively according to their ability (Fullan,2104). In this respect, this will assist AEGON leaders predict thebehaviorof their team members according to the allocated assignment. This could assist a business organization to maintain its productivity for a longer period by applying modification. This mode will assist a corresponding corporation to bring about efficient managerial change, leading to an improvement in their general development. The benefits that the corresponding organization gains by applying this are that they can embrace frequent modifications that arise in a company setting and that staff of the corresponding company can attain organization and also personal goals. But such a restriction is not lucrative for larger organizations and it prevents a business organization’s decision-making method. Lewin's Change Model: -Itis a hypothesiscenteredon a three-step model that is unfreezing, changing and refreezing that helps an organisation make efficient transition. The AEGONCompanyconductsLewin’schangemodeltobuildframeworkthatassisttheir executives or politicians create policies on a situation-based grounds respectively. Explanation of the respective model is below:- Unfreeze-InsuchaphaseAEGONCompany’schieforexecutivesrecognize adjustments and accept from their leadership that certain modifications are needed in an organization. For instance, the corresponding business identifies the need to change their advertising method that they are presently using. They only use print media for the advertising program, but now they decide to use digital and social media for which they are approved by current employers. Change-In such, an executive and officials transmit shift strategy to a company’s other populations and attempt to address change-relatedrumors(Gupta,2011). Afterwards, they create plans and policies based on the needs by incorporating staff in the change process. Develop precise strategic scheme in this corresponding business. Refreeze-In such a corresponding business, they create methods of implementing modifications and sustaining them in an organization for the lengthy run. To this end,
they create and train programs and clarify to staff how to use this technology and what it is useful to them. Through thisstaff understandsthe efficiency of fresh advertising technology and how to use it. M4 Evaluate extent to which leadership approach can deliver organizational change effectively applying appropriate model By adopting above given model i.e.Lewin's Change Model respective company able to adopt changes in effective manner which will help their leader in developing strategies according and conduct work properly. Along with this by system leadership style respective company leader able to develop strategies which help them in enhancing their profitability ratio by adopting change in properly. D3 Critically evaluate effectiveness of leadership approaches and model of change management As per the view point ofPainterand Clark,2015, both system leadership style and Lewin’s change model help AEGON leader and manager in adopting change in effective manner. Through this they also able to enhance quality of work as well as profitability ratio of their company. CONCLUSION With the above-mentioned stage, it can be concluded that modifications perform a significant part in the activities of an organization. Implementing an organization’s shift led in both beneficial and adverse impacts. When a business wants to verify the efficiency of modifications, they can match their rivals or other businesses. There are two types of change drivers that influence a workplace’s management, squad and employee actions. Such drivers are internal and external change drivers. There are a few adverse effects of modifications and it requires multiple majors or measures to defeat the business. There are many obstacles to change faced by an organization and then there are distinct management strategies for handling with change.
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