Assignment on Global MBA
20 Pages5834 Words53 Views
Added on 2020-04-21
Assignment on Global MBA
Added on 2020-04-21
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Global MBA
Global MBA 1Executive SummaryThe purpose of this report is to understand the various cultural aspects, dimensions anddisparities that exist among the various nations and have a direct impact on the internationalbusinesses. The paper will present the in-depth understanding of the Hofstede’s culturaldimension framework, its criticism and comparison with various other cultural models. Thesecond part of the report will highlight a few examples of the internationalbusiness and theirsuccess or failure because of diverse ordifferent cultural aspects. The next partof the report willoffer an understanding of the individualbehaviours and the roleof their personal adaptations andcompetencies in managing the cross cultural teams. The paper will end with a brief sum uphighlighting the analysis of the entire report.
Global MBA 2ContentsIntroduction......................................................................................................................................3Hofstede’s model of national culture...............................................................................................3Overview of Model......................................................................................................................3Criticism of Model in modern world...........................................................................................4Discussion in context with other models.....................................................................................5Examples of cross-border business developments that are impacted by national culturaldifferences........................................................................................................................................7CASE 1: Uniqlo’s expansion in the United States......................................................................7Business expansions in context with the national cultural characteristics of the company.....7Results of business expansion: Failure and Evidence.............................................................7CASE 2: ZARA’s expansion in...................................................................................................9Business expansions in context with the national cultural characteristics of the company.....9Results of business expansion: Failure and Evidence...........................................................10Role of individual behaviour in enhancing and improving the chances of success in cross-borderbusiness development....................................................................................................................12Role of personal adaptations in achieving success while working across cultures or in cross-cultural teams.............................................................................................................................12Importance of understanding of the dimensions of national culture in becoming more effective...................................................................................................................................................13Analysis of ‘competencies’ as a model for individual behaviour..............................................13Conclusion.....................................................................................................................................14References......................................................................................................................................15
Global MBA 3IntroductionIn the modern business world, the companies are going global on a faster pace by havingcontinuous international expansion. But in order to have continuousglobal expansions,therearevarious cultural issues that take place and affect the success and growthofthe businessesand the individuals. In the past researches, there has been developed a number of frameworksand model that helps in assessing the cultural aspects of the countries so that a betterunderstanding can be gained through the various cultural dimensions (Tung and Verbeke, 2010).The cultural dimension framework of Hofstede is one of the most reliable and recognized modelswhich help the companies in analysing the various cultural aspects of various countries. Butthere are various other models too that both supportas well as criticize the framework developedby Hofstede’s. The key aim of the model is to help the businesses in the international expansionas wellas support them in having a better and improved understanding of the various culturalafctorsbeforeexpanding in any offering nations that no sustainability or cultural issue may ariselater on. The culturalissues also lead to failure ofbusinesses (Gelfand, et al., 2017).Thus, there ishuge significanceofunderstandingthese cultural factors by the means of various culturaldimensions.
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