Introduction to Business Operations and Management: A Case Study of Unilever plc

Introduction to
business operations
and management

Table of Contents
INTRODUCTION ..........................................................................................................................3
TASK ..............................................................................................................................................3
CONCLUSION ...............................................................................................................................3
REFERENCES................................................................................................................................4

INTRODUCTION
Business operations is related to those activities which is performed by the business organisation
in their daily course of business to increase the value of organisation and earns revenue. Business
operations refers to those process under which the company uses their resources and make the
value from it. There are many operations of the business such as production, marketing, selling
and distribution, financing and investing. These operations require focus from the business
because all the responsibilities of the success and failure of the organisation is depend upon these
business operations (Dror, 2019). The organisation which is chosen here to demonstrate this
report is well established organisation named Unilever plc. This report states description related
to the different business operations performed by Unilever in their business. This report also
contains different recommendations to improve the business operations of the company
About the company
Unilever plc is a British multinational company which deals in a retail industry of united
states. The main decisions related to the business functions of the company are taken from their
headquarter which is located in London, England. Unilever deals in wide variety of product
range such as food products, home care products, health care products and beauty products.
Currently Unilever is operates more than 350 brands and earns huge revenue from their
operations.
TASK
Functions of business operations:
Unilever plc is a multinational organisation and it has large number of business functions
and activities and it is the duty of the managers of the company to perform these functions
effectively to achieve the goals of the organisation. The brief discussion related to these function
of Unilever are given below.
Quality control
One of the most important reason for the failure of many organisations is their ineffective
quality check department. These department does not focus on the quality of the product and
services and the customers restricts the use of product and services due to their poor quality (Gao
and Cui, 2021). It is required for the organisation to achieve the success of their product and
services in market to have effective quality control department in the organisation. The