Operation and Project Management: A Case Study of Unilever
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This report analyses the implementation of operations and project management principles in Unilever, a well-established consumer goods company in the UK. It includes a review of lean principles, six sigma, and continuous improvement plan.
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Contents INTRODUCTION...........................................................................................................................1 TASK 1............................................................................................................................................1 Introduction of chosen organisation............................................................................................1 Explanation of operations vs operations management................................................................2 Reviewingandcritiqueoftheimplementationofoperationsandprojectmanagement principles......................................................................................................................................2 Analysing of the extent to which operations management meets the requirements of the organisation..................................................................................................................................4 Discussing the continuous improvement with lean principles.....................................................5 .....................................................................................................................................................5 Applying six sigma and its effectiveness.....................................................................................5 Preparing a Continuous improvement plan..................................................................................6 Analysing the effectiveness of a continuous improvement plan.................................................6 A continuous improvement plan, including your justified recommendations for improvement.7 Project management.........................................................................................................................8 Analysis of the project methodologies and tools used.................................................................4 Reviewing and critically evaluate the effectiveness of the PLC in application to your project using the appropriate theories models and concepts....................................................................4 CONCLUSION................................................................................................................................4 REFERENCES................................................................................................................................5
INTRODUCTION Operations can be defined as the activities that are related to the products and the services of the organisation. It consists of quality and the maintenance of the products. It is very important for the managers of the organisation to effectively manage all the activities related to the development of the products and the services. It helps in offering the quality products and services into the market (Xu, 2021). Operations at the workplace consists of various elements such as planning, forming techniques and at the last controlling part. Operations and management is a very important part of the organisation that helps in effectively utilising the available resources of the company. It also facilitate in smoothly carry out the operations of the logistics, supply chain. It directly helps in the achievement of the goals and the objectives of the company. In order to carry out this report, Unilever company has been undertaken into the account. It is one of the well established consumer goods company that is situated in the UK. It was founded in the year 1919 by the Jack Cohen. They sell various kinds of products such as tea, coffee, minerals, food products, toothpaste. In this report, there will be the analysis of the difference between the operations and operations management. After that there will be the evaluation of the principles, theories such as lean principles etc. Along with that plan will be undertaken in order to make introduce changes in the operations. Other part of the report will contain life cycle of the project. TASK 1 Introduction of chosen organisation Unilever is one of the most established consumer goods company that is present in the boundary of the London, UK. They owned and regulate several companies in the market that are selling various kinds of products into the market. They have mainly operations in three segments that are Foods and Refreshments, Home care and Personal & Beauty care. They are famous across the world as they sell quality products at a reasonable price. Management department of 1
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the company always focus on to satisfy the needs of the customers in the market. They are carrying out their operations in approximately 190 countries in the world (Unzueta and Eguren, 2021). They are also listed on the London stock exchange. Quality department of the company ensures that they effective products and services into the market. In today's time, they are planning to offer more healthy products into the market as COVID-19 has majorly affects the health of the customers. Explanation of operations vs operations management Operations can be defined as the various activities related to the manufacturing of the products and the services of the company. These activities takes place at the workplace. It is a very wide terms as it includes maintaining the quality of the products and also effectively using the resources in the company so that demands of the customers can be fulfilled in the marketplace. It is very important for the managers of the project to take care that every activities should take place in a effective manner (Wan and Yu, 2021). On the other hand, operations management can be referred to as management of all the activities in relation to the practices that are being carried out in the company. Difference between operations and operations management are discussed bellow: OperationsOperations Management It involves all the activities that are carried out at the workplace. It mainly consists sales, inventory management etc. Unileverhasmainlyoperationsin selling out their products and services into the market. It can be defines as the work of the managementinordertomanageall activities that helps in improvement of the productivity of the company. In relation to this, Unilever is focusing on to make changes in the their soap products. Reviewing and critique of the implementation of operations and project management principles Operations and project management both are very important concepts of the organisation. It facilitate the organisation to bring more efficiency in the products and the services. In relation to the Unilever company, they are one of the most established company that are focusing on to deliver quality products at the reasonable prices. There are different kinds of principles present 2
that helps in preparing effectuate strategies in order to provide better products and the services into the market. Applicability of these principles can helps them to save their costs from the waste activities. Unilever is planning to launch healthy products into the market and these principles can be applied by the organisation. Operational principles are describe below in relation to the Unilever: Reality:It is one of the main principles of the operations and management. In relation to the Unilever company, they should analyses the problem related to the product of the company. Analysing of the problem related to the development of the product will helps them to provide effectively solutions for that. Humility:This principles is related to the employees of the company. Managers of the Unilever should take care of the employees with the development of the products. It is very important for the managers of the company top create a healthy environment at the workplace so that employee can carry out the activities in a smooth manner. It will helps them to generate more productivity at the workplace. Organisation:It can be stated that each and every department of the organisation is interlinked with each other. When each and every department is effectively co-ordinated with each other then only the organisation become able to effectively carry out the goal of the company (Jaafar and Zainuddin, 2020). In relation to the Unilever company, it becomes very important for them to maintain the balance between the material, labour and all other resources in order to effectively deliver the healthy and organic products into the market. Accountability:Operationsmanagementiscarriedoutonthespecificrulesand regulations of the company. In relation to the Unilever company, managers should become accountable in order to analyse the quality of the products that they are planning to offer into the market. It will help the managers of the company to evaluate the mistakes and the limitations in their organic products. Change:This principles is one of the most important principles that facilitate the employees to bring changes in ways of carrying out the production process. In relation to the Unilever, they introduce changes in the course of actions according to needs and wants of the customers in the market. 3
Quality control:It is one of the effective principles of he operations management. It helps in effectively evaluating the quality of the products that is to be offered to the customers in the market. In relation to the Unilever company, they should check the quality of the organic and healthy products that they are planning to offer into the market. Success:It is the most important principles that is to be applied to workplace (Molén, Kadefors and Havenvid, 2020). It is very important for the organisation to carry out the activities in a way through which they can able to become more successful in the marketplace. Analysing of the extent to which operationsmanagement meetsthe requirementsof the organisation. Principles of the operations can be defined as the effectively ways which heps in increase the profitability of the business. In relation to the Unilever company, they have operations in several countries which sometimes becomes hurdles for them to effectively carry out the operations. Operations management plays an major role in order to achieve the goal of the organisation and it helps them to analyse and fulfil the demands of the customers. Some of the points are mentioned below: Main requirement of the company is to provide quality products and services to the customers. Now a days consumers are more attentive towards their health and therefore they demand quality products from the company. It helps the company to get more customers towards their products and services. Unilever mainly uses various kinds of effective tools in the operations and management. They focus on to deliver quality products at avery reasonable pries so that they can retain the customers of the company with the long time(Queiroz and Macadar, 2020). It also helps them to make effective image in the eyes of the customers. Managers of the company focus on to maintain the workplace effectively and attractive through which they can increase the engagement of the employees in the company. They also ensures that they maintain healthy relations with the suppliers across the world through which they fulfil the needs of the customers in the market. There are various principles of operations and management that are present in the marketplace that helps the Unilever to deliver the products as per the trends and preference of the market.It can be seen that customer satisfaction is the priority of the 4
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Unilever company. For example, they have introduced various flavours in the tea according to the trends of the market . This also helps them to generate more revenues in the market. Discussing the continuous improvement with lean principles This means to create an effective plans in order to improve the quality of the work. It is an ongoing and continuous process that focus on to provide goods of high quality. Lean principles It is a framework that is used to control the wastage at the workplace. It also save the cost of the company in producing goods and services into the market. Value Defining:This means that customers wants full satisfaction in exchange to the money they for products. Unilever mainly focus on to satisfy the needs of the customers with the best quality products. Mapping of Value stream:This part of the principles mainly focus on the key points that generates more values for the customers. Unilever management department effectively analyses quality, price etc. of the products (Leung and Kwok, 2019). It helps them to generate more values for the customers. Creating flow:This includes all the important resources of the company that are machines, raw material, employees of the company. In relation to the Unilever company, they can take so much benefit of this as they can become able to use effectively and skilled employees in order to carry out the operations of the company. Pull Establishment:This kinds of lean principles mainly ensures that inventory should be used to the fullest in order to produce goods and services in the market. It suggest that there should not be any any wastage of the resource in the workplace which unnecessarily increases the costs of the company. Applying six sigma and its effectiveness It is an effective techniques that is undertaken in order to analyse the profitability of the company. Applicability of Six sigma in relation to the Unilever company are as follows: 5
Define:It is very important for the manager of Unilever to set clear goals. They should docontinuousimprovementintheworkplace.Theyshouldanalyseneedsofthe customers. Measure:It means the managers of the Unilever should take necessary measures in the order to make changes in the products of the company. Analyse:It is important for the Unilever to analyse the process of production (Alani, 2022). Through this wasteful activity can be minimised from the workplace. Design:It means that organisation should give effective designing to the organic products. It will help them to attract large number of customers towards their business. Verify:It is the last stage of in which organisation analyses all the processes that has been carried out. Preparing a Continuous improvement plan Continuous improvement plan is very important for the company. It is described below in relation to the Unilever company: Plan:In regards to the Unilever, they should regularly analyses the needs and wants if the customers in the market. Management department of the company should make effective plans through which can offer organic products into the market. Do:It means that the organisation should starts taking actions in regards to the implement the changes in the production process (Liu, Zhang and Wang, 2021). Employees of the company should adopt new ways through which they can effectively produces organic products into the market. Check:It is the important step that organisation should monitor the performance of the products into the market. They should hire professional people in order to remove the mistakes from the workplace. Act:It becomes very important for the organisation to take actions in order to produce the goods and services into the market. Analysing the effectiveness of a continuous improvement plan Improvements plan is very necessary for the organisation in order to fulfil the needs of the customers in the marketplace. Continuous improvements will helps the organisation to bring 6
more productivity in the products and the services. This will also helps the organisation to minimise the wastage the from the marketplace. In relation to the Unilever company, they can give tough competition in the marketplace by implementation of continuous improvement plan. A continuous improvement plan, including your justified recommendations for improvement It is very important for the Unilever to effectively consider the needs of the customers in the marketplace(Huang, 2022). It helps them to make an effective image in the market. There is a need for the company to formulate effective strategies through which they can use updated techniques of production. 7
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Project management Project title and aim: The main aim of this project is to deliver on site based maintain and catering a fitness based lifestyle to the employees in order to reduce absenteeism. Overview of case study The project life cycle is considered as major approach which includes different phases which are there while managing and delivering a successful manner. In the functioning of a business, the projects are important for a business in development of new approaches towards management of key operations. In order to complete a project on deadline, it is necessary to focus on following project life cycle(Dahal, Mishra and Aithal, 2022). The Cormwell tools is a business related to Wetland and is having a strength of 1250 employees. The company is focusing on minimising absenteeism at the workplace. In order to gain effectiveness in project management, it is important for the Cormwell to develop major and effective strategies and planning framework. Project life cycle The project lifestyle is considered as major techniqe or process which should be followed by a project manager to complete a project before deadline. In order to develop a systematic and precise approach in managing a project. The application of project life cycle for Cormwell is mentioned below: Project initiation-This is considered as initial stage which is related to development of new ideas and approaches to make a fine project. Cormwell will take into consideration key project based ideas and development based approaches in order to develop well defined approach in increasing project management. Project planning-In this phase, project planning is performed which increases chances of strategic development of a project. This is one of the most important stages in project management, which takes into consideration strategic approaches and tools to increase planning and decrease risk associated with project. Project execution-The execution of project is most essential for a business which includes implementation of planning. In executing project, monitoring is the major function of Cormwell to achieve desired results. 8
Project closure-This is the final stage of project life cycle in which closing of project takes place (Fadul, 2020). In this approach, company needs to focus on the key perspectives which are essential to be analysed while completing the project. 9
Building a case: Executive summaryThis project is all about the tools which can be suedtoreduceemployeeabsenteeism. Company is having an aim to achieve peak possible standards in their CSR practices(Ji, 2021). In addition to that, they want to provide healthy food within on site catering. VisionThe company, Cromwell have vision to render cateringfacilitiesbyframingupaproject. Their vision is to create positive impact on societybysortingtheirissuesalongwith taking care of well being of employees. MissionThemissionofcompanyistomaximise contributionofemployeessoastomake companymoreproficientandproductive. Company wants to opt CSR activities in its operations so that society would not be harmed by operations of organisation. ObjectiveThe core objective of Cromwell is to reduce employees turnover and to make them more productive by providing them with effective training and development session. In addition to that, by fostering positive environment can lead to decline in employee turnover. StrategiesIt is needed for company to formulate effective strategy so that it can accomplish its objectives withintimeframeperiod(SunandXiao, 2019). The objectives should align with quality of food and services. InnovationCompanycanprovidesmartwatchto
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employees so that they can be alarmed at time of lunch over. This will help in getting know about lunch break. 2
ImprovementBy taking regular feedbacks can help company in making improvements. By this, company canattractpotentialcustomertoopttheir services. Required resourcesIt is needed to have resources such as kitchen equipments,rawmaterialandsoftwareto manage all other activities Work Break Down Structure This tool can be uses in breaking of an activity into smaller parts to make it more effective. As per the needs of project, work can be divided into small task so as to make it more effective(Alekseeva and Alekseev, 2022). It is required to have leadership traits to carry out activities that flows in a hierarchical manner. It will help company in elimination of conflict as roles and responsibilities are assigned to each and every employee. 3
Gantt Chart 4
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Analysis of the project methodologies and tools used Project life cycle can be referred to as the one of the most effectively ways through which aims and objectives of the project can be analysed. It facilitate the project manager of the company to carry out the work in a smooth manner (Li, Guo and Zhang, 2019). Various types of methodologies helps the company to find out the right techniques and ideas through organisation can become able to achieve the goals and objectives of the business. In relation to the Cromwell, they should undertake various techniques and tools such as updated technology, devices through which they can control the performance at the workplace. Reviewing and critically evaluate the effectiveness of the PLC in application to your project using the appropriate theories models and concepts. It is an most Important document which main consists various components such as planning, initiation, execution and at last closure of the project. These are the most important part of the project that facilitate the organisation or the company to set up the targets and goals. It also facilitate the managers of the company to achieves the target in a given time. In relation to the Cromwell, they should execute these elements at the workplace through which they can gain more success at the marketplace (Rindahl and Drøivoldsmo, 2020). In their case, there is a need for managers to effectively manage the workforce, so that they can effectively carry out the operations. It is very important for them to reduce the absent of the employees from the company. CONCLUSION From the above report it has been analysed that operations management is a important part of the organisation in order to deliver effectively product and services to the customers. In the above report, there has been the analysis of the difference between operations and operations and management. Along with that specific principles has been undertaken into the account that is lean principles. After that there has been the evaluation of the plan that helps the organisation to 5
introduce changes in the course of actions. After that other part of the report has been evaluated which contains life cycle of the project. REFERENCES Books and Journals: Alani, S.H.N., 2022. Managing the corruption risk at the operation and maintenance stage in the construction projects in Iraq. Innovative Infrastructure Solutions, 7(1), pp.1-11. Alekseeva, T. and Alekseev, S., 2022. BIM-Technologies in Digital Modelling of the City Water UtilityOperation.InBuildingLife-cycleManagement.InformationSystemsand Technologies (pp. 23-31). Springer, Cham. Dahal, A.K., Mishra, A.K. and Aithal, P.S., 2022. Operation of Design Review in Small Irrigation Projects in Dang Valley of Nepal. International Journal of Case Studies in Business, IT and Education (IJCSBE), 6(1), pp.139-157. Fadul, N., 2020, October. 112. A quality management project of a midwestern academic HIV clinic operation during COVID-19: implementation strategy and preliminary outcomes. In Open Forum Infectious Diseases (Vol. 7, No. Suppl 1, p. S184). Oxford University Press. Huang, H., 2022, January. Research on Data Center Monitoring of Enterprise Standardized OperationinBlockchainE-commerceEnvironment.In20224thInternational Conference on Smart Systems and Inventive Technology (ICSSIT) (pp. 241-244). IEEE. Jaafar, Z. and Zainuddin, M.I., 2020, November. Successful Project Delivery Through Effective and Well–Timed Operation and Maintenance Involvement During Project Life–cycle. In Abu Dhabi International Petroleum Exhibition & Conference. OnePetro. Ji, Z., 2021. Engineering operation management technology based on network automation configuration visualization. International Journal of System Assurance Engineering and Management, 12(4), pp.765-775. Leung, R.H. and Kwok, B.C., 2019. How one shall interpret ‘spirit of mutual trust and co- operation’inNECcontracts.ProceedingsoftheInstitutionofCivilEngineers- Management, Procurement and Law, 173(1), pp.14-20. Liu, T., Zhang, S. and Wang, C., 2021. A BIM-Based Safety Management Framework for OperationandMaintenanceinWaterDiversionProjects.WaterResources Management, 35(5), pp.1619-1635. Molén, J., Kadefors, A. and Havenvid, M.I., 2020. Integrating knowledge of building operation and use into Swedish municipal school planning. In ARCOM. Queiroz, L.F.R.B. and Macadar, M.A., 2020, September. Petrobras' operation center: An oil and gas brazilian company case. In Proceedings of the 13th International Conference on Theory and Practice of Electronic Governance (pp. 819-822). Sun, J. and Xiao, D., 2019, July. Study on risk management of floating transportation and installation operation of immersed tunnel based on ShenZhong Link. In 2019 5th 6
International Conference on Transportation Information and Safety (ICTIS) (pp. 266- 270). IEEE. Unzueta, G. and Eguren, J.A., 2021. Training in higher education in the Covid-19 context: A case study of operation management training in a Business Innovation and Project Management Master. Wan, L. and Yu, X., 2021, August. Research on the Operation and Management Mechanism of the PPP Mode of the Smart City Construction Projects in the Era of Big Data. In International Conference on Management Science and Engineering Management (pp. 399-412). Springer, Cham. Xu, J., 2021, August. Advancement of Sustainable Development, Project Management and Operation Optimization Based on the Fifteenth ICMSEM Proceedings. In International Conference on Management Science and Engineering Management (pp. 1-11). Springer, Cham. Li, H., Guo, H. and Zhang, Z., 2019, November. A CV-Based Automatic Method of Acquiring and Processing Operation Data on Construction Site. InInternational Symposium on Advancement of Construction Management and Real Estate(pp. 1281-1296). Springer, Singapore. Rindahl,G.andDrøivoldsmo,A.,2020,July.ANewOperationModelforProperty Management Based on Lessons Learned from the Oil and Gas Industry. InInternational Conference on Applied Human Factors and Ergonomics(pp. 231-237). Springer, Cham. 7