Table of Contents Introduction......................................................................................................................................3 TASK 1............................................................................................................................................3 P1 Various purpose & type of diverse organizations.............................................................3 P2: Explain the scope and size of organisation......................................................................5 TASK 2............................................................................................................................................8 P3 Interrelationship among different organizational functions..............................................8 TASK 3..........................................................................................................................................14 P4 Pestle analysis of organization along with their negative and positive impact...............14 TASK 4..........................................................................................................................................17 P5 Internal analysis of the organisation................................................................................17 P6 Interrelation of strength & weakness factors...................................................................19 CONCLUSION..............................................................................................................................22 REFERENCES..............................................................................................................................23 2
Introduction Business environment can be defined as the factors that consist of internal and external environment it consists of all those elements that are impacting the functions of a business organisation. There are many different types of functions such as external environment that consists of stakeholders like governmental policies, customers creditors etc. All are part of the external environment and internal environment consists of employees top management board of directors are part of internal functioning(Chasdi, 2017). The present report is discussing about different business organisations that have been selected in various sectors like private sector voluntary sector and the public sector. For the private sector Tesco is selected as the organisation that is one of the biggest retail stores having presence in UK. In public sector NHS is the organisation that is performing their functions and have a objective towards reduction of poverty and providing social services. For, the voluntary organisation of Oxfam has been selected as the organisation that is working towards enhancing living standards of people. There is discussion about size of purpose of such business organisations and inter relationship with organisation function for the there is analysis of macro environment that is done with the help of identifying the impact on various business functions. TASK 1 P1 Various purpose & type of diverse organizations Public organization: Public organisations are those that are control and owned by a government. It is related with providing services in effective manner of enhancement of brand image(Eling, and Schaper, 2017). In present scenario there is discussion ofNational Health Servicesthat is providing Customer services and was established in 1948. Objective: The main purpose of National Health Services is to provide free of cost services of help to people of a country for improvement of their overall health. 3
Legal structure: All the decisions are taken by government and it consists of state and Central Government. Stakeholders: Stakeholders are playing important role for providing all the financial investment and also causes a impact on the overall working. Private organisation: Private organisations are those that consist of agency individuals and partners. In present case there is a discussion of a private organisationTescothat is dealing in various grocery items. Purpose: Tesco is a organisation which is dealing in various Merchandise and its headquarters are present in UK and it was founded by jack Cohen(Hamilton,. and Webster, 2018). This organisation is known for the quality products and the affordable prices that they are offering to their customers. Legal structure: Legal structure of Tesco consists of topic Management which is of CEO and the board of directors. All the major decisions are made only after approval by the top management. Stakeholders: There are various different stakeholders that are associated with a business organisation in Tesco concept of internal stakeholders like employees board of directors and external stakeholders like customers government. Voluntary organisation: Voluntary organisation is told that consists of different set of activities and functions which are performed by government. Present scenario of different organisation that is working towards achievement of their objective that is eradication of poverty and it was founded in the year 1942 by Ceicl Jackson. 4
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Purpose: The main purpose of voluntary organisation like Oxfam is to enhance the living standard of people and also reduction of all the situations of poverty(Kasemsap, 2018). They are willing to set up equality in the society for all citizens. Legal structure: Voluntary organisation has a legal structure that is dependent on top authorities and the trust that are providing them all the funds so any decision is taken according to the approval made by search authorities and trustees. Stakeholders: There are some major stakeholders that are associated with Oxfam that is helping them in increasing their overall profitability it consists of the Founder, all the staff members and beneficiaries. P2: Explain the scope and size of organisation In every Organisation all the business activities are performed and it consists of three types such as public private and voluntary such organisations are discussed below: PrivatePublicVoluntary GoalTescomission statementis basedon creating a better togetherand theirvisionis basedontobe mosthighly valued organisation and becomeoneof thebiggest Visionstatementis based on creating of a healthylifestyleof peopleandreduces healthrelated problems(Rialp- Criadoand Komochkova, 2017). The vision of Oxfam isbasedon creationofa povertyfree world. They ar e willing to solve the issues faced bylowerclass segmentof society and help peoplein dealingwith 5
retaileracross world in coming timeperiodof five years. issuesof discrimination. Size and scopeTesco has a very wide scopeincoming future period of time as they are willing to providehighquality services at reasonable pricestotheir customers (Viriyasitavat, Da Xu, andSapsomboon, 2018) .. . NHSis a public sector organisation that ishaving preferences towardshealth relatedservices and was started in year 1948. Oxfamisvoluntary organization anditwas startedinyear 1995bysemi Government and itisa independent organization Market shareTheyarehaving presencein Europe&Asia andalsoa market share in UK,Ireland, Thailandand Hungary NHSishaving presencein Wales, England, Scotland& Northern Ireland Oxfamisdealing withmovement of change & also theyare providing servicesfor encouragement ofpeoplefor raisingtheir voicesagainst injustice. 6
Noofproductsand services Therearedifferent widerangesof productsfor example: petrol, telecoms, furniture, financial services,and electronics& internet services. They are also offering emergency Medical Services& treatmentsfor peopleofthe society.They have a very wide scopeas working towards bettermentof peoplein society. Oxfamworking against practises ofatrade injustice,fair traderelated services, education. Health, educationand debtfor escalating positivityin society. Stakeholders size450, 0000 employees arepartof Tesco. 1.4million Employeesare workingin NHS. 7000volunteersare workingin Oxfam. Employees numberThey are approx 7000 stores in various partsacross worldwhere Tesco is offering their products. 6,500employeesare associatedand working in their 50 locations that arepresent across England. 300employeesare workingin Oxfamasa international secretariatand alsoacross globe.Apart fromthisthere 7
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are10,000 employees& 50,000working inOxfamas their affiliates. Profit volumeROIofTesco,is approx300 millionpounds in the year 2019 itwas1.54 billion 2billionpoundsis estimated nationalincome of NHS 408.6 million in year 16-17 Sales/Turnover63.911 billion pounds isaverage turnoverof Tescointhe year 2018. They are offering free of cost services and working for health improvementof people. SalesinOxfamare hasasales structureof approx19.3 millionpounds and it has been hypedby7 percentinyear 2018. Geographical areaThereare approximately 3400 worldwide. NHSisofferingall services without any cost. Oxfamhas1200 outletsacross globe. TASK 2 P3 Interrelationship among different organizational functions Organization functions & structure: 8
Figure1Different functional departments in a organisation Marketing and sales: There is always a interrelationship between marketing and sales department. The functional structure of Organisation like Tesco consists of marketing department, Sales department, HR department and finance department(Gaganis, Pasiouras, and Voulgari, 2019). In Tesco, there is highamountofinterrelationshipbetweenmarketingandsalesdepartmentbecausesales department has to be remain updated about the prospective future says and such information is passed by the marketing department according to the present market scenario. Research and development & divisional structure: In divisionalstructurethereisdivisionaccordingtovariousfunctionsareperformedin organisation according to the product line. In Tesco there is a diversified organisation that is equipped with various divisional structures and its divisional structure concept of specific personnel according to specified functions. Human resources and finance function: 9
Human Resource Department is very important department as it performs all the functions related with employees in a organisation starting from recruitment of employees till the time they are in the organisation all the activities related to human resources have to be carried on by the human resource managers in organisation(Barr. and et. al., 2018). Tesco has to perform all such functions in relation with management of employees’ amount of interrelationship between finance and human resource function as finance function helps in providing all the financial resources that are very important to provide budget to such departments in order to carry out all this function. Organisation structure: The structure of organisation basically defines how various functions and activities have been allocated according to different departments. Tamil actor objective of organisation structure is related with achievement of various functions and they are providing the foundation of operating procedures(Shukla, and Pattnaik, 2019). There are different types of organisation functions that are mentioned below: 1) Functional structure: Functional structure in environment consists of employees who are working together for similar task. Concept of different departments likes Human Resource Department Production department Finance Department human resource and so on. Figure2Functional organisation structure 10
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2) Divisional structure: Divisional structure of organisation is based on division according to various product lines and there is no division based on functions.Concept of Wholesale Department retail departmentproductbaseddepartmentandmajorobjectiveofthistypeofstructureis achievement of higher efficiency in all the division. Figure3: Divisional organisation structure 3) Matrix structure: Matrix structure of organisation consists of both the combination of functional and divisional organisation structure. In this there is combination of functional departments based on the specialisation of the workforce and there is also division of project according to lines of products and services. 11
Figure4Matrix organisation structure From the above discuss information it has been analyse that Tesco is organisation that is having large amount of products and they are also having different functions so they have basically adopted a matrix organisation structure that consists of combination of both the functional and divisionaldepartment(Saura.,Palos-Sanchez.andCorreia,2019).Functionalstructureis according to the marketing finance and Human Resource Department on the other hand divisions are based on the food trading managers not to non food trading managers and the personnel managers. 12
Figure5Organisation structure in Tesco 13
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TASK 3 P4 Pestle analysis of organization along with their negative and positive impact PESTLE Analysis: Pestle analysis consists of major five factors that are part of the external environment and it is related with developing a detailed understanding of all the Macro environmental factors that is going to have a direct or indirect impact on the positive and negative manner. Below discuss the various factors that are affecting Tesco in both positive and negative manner. Political factors: Political factors consist of all the factors such as tax rates legislation stability of the economy of a country and all the decision 70 made by political parties in a country. Search engines are having impact on the functioning of organisation(Stankovićand Novaković,2019). Tesco is having major function spread across UK so all the decisions that are made by the government of UK has a positive and negative impact on functioning of Tesco. Positive impact: The GDP growth and the per capita income of people in Tesco is high and there is always a tax Liberty that is provided to organisations that is leading to positive contribution to the profitability ratio of Tesco. Negative impact: There are changes in the decisions made by all political parties with time this is leading to lot of modification that have to be made in policies by Tesco and it leads to high resistance on the part of employees with impacts the productivity of employees in long run. Economic factors: Certain economic factors that are related with the economy of a country consist of leverage cost prices profitability ratios inflation rate recession time period and the demand taking place in the economy. All the policies related with foreign exchange are also part of economic legislations of a country. Positive impact: 14
There is a positive impact as Tesco can take benefit of overall situation of demand and supply that is part of the markets of Tesco and also they can achieve higher market share the help of taking benefits of cost profitability ratios by managing the overall profitability ratio and reduction of cost for their customers. Negative impact: There are high amount of changes related with budgeting requirements and also fluctuation that is part of the overall economic this is leading to a negative impact on the functioning of Tesco. Social factors: Social factors related to the changes taking place in the society related with beliefs and values of customers. Positive impact: There are changing trends in the economy of UK that is people are willing to spend more towards high quality products and this is fulfilled by the quality that has been maintained by Tesco since its origin. Customers who have been associated with Tesco are not able to make a switch to any other competitive brand like Morrison’s or Sainsbury’s since Tesco has been able to provide the high quality products(Allison, 2019). Negative impact: There are very high changes that are taking place in the Trends that are flourishing in the society it leads to very fast shift of people towards products and this this sometimes may have negative impact on the sales of Tesco when people are preference some other branch because of the changing expectations. Technological factors: All the Technologies and innovations that are part of business are helping in smooth functioning of a particular organisation. It is also related with development of a competitive advantage with thehelpofsuchchangesthathavebeenadoptedbymanyorganisationsinUK. Positive impact: There is a positive impact because of latest technology adoption helps in bringing Innovation and fulfilment of customer requirement. Negative impact: 15
There is lot of financial investment that has to be made by organisation for adopting any new technologies such as in case of Tesco for use of Robotics technology in their outlets there is requirement of a huge amount of investment and there is no surety that it is going to be benefit for the organisation in long run. Legal factor: Legal factor consist of all factors that are related with policies of Government and registrations and that may have impact on a organisation. If organisation is not able to comply with any such legalfactorsandtheymayfacehighamountoffinesorlegallitigations. Positive impact: Legal factors help in building up of a brand image as people are able to trusted friend when they are following all the legal act that have been passed by the government. Such as in case of equality quality act anti-discrimination act, all such acts lead to higher satisfaction of employees. Negative impact: There are very high amount of legislation that has to be organisation and it impacts the flexibility in overall functioning of an organization. Environmental factors: The external environment consists of large number of factors that are completely uncertain are changing very fast(Eryılmaz, . and Eryılmaz, 2016). It is the responsibility of the management to ensurethattherehastobeminimizationofthenegativeimpactofallthefactorsand maximization of the positive impact. Positive impact: Tesco is making efforts to reduce their carbon emissions by 50% that is helping them in building up of effective brand image. Negative impact: Tesco is working towards minimization of wastage for all side policies leading towardshigh cost that have to be incurred in order to take measures for sustainable development this is leading towards impact on the overall profitability ratios and is affecting their long-run revenues. 16
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TASK 4 P5 Internal analysis of the organisation SWOT analysis of Tesco: Strength: 1) Tesco the biggest grocery retailers tools in UK and they have higher season revenue as compared to other Supermarket change according to annual report of the Year 2018. 2) Tesco has been able to achieve a high Global presence of more than 6800 stores in approximately 14 countries apart from North America and Europe they have a huge share of market in Asian market. 3) Tesco has a diversified product range and they have been Europe largest private employer by providing 743 K job opportunities worldwide(Puurunen, 2020). 4) There is efficient supply chain network of Tesco and they are using optimal Technology Services RFID technology that is enabling the Barcode system. Weaknesses: 1) There have been failure of operations in Japan and US in the year 2012. 2) There have been operating profits according to reports in the year 2018 and the share prices of Tesco fall 49% because of such decline in their profits because of the brexit referendum that took place. 3) Low cost strategy of Tesco is helping them to become a price leader but it is also leading towards reduction in their present profit margins. 4) There is poor operational performance and some of the specific markets of Tesco an expert 17
have suggested that Tesco have not been equal to carry out sufficient market research before entering in these market. Opportunities: 1) Tesco has introduced a new discount store named as Jack that is showing the significant growth and it has a future opportunity of Business expansion. They are competing with there low cost rivals like Lidl and Aldi. 2) Tesco unable to avail the opportunity by upgrading and growing of their online shopping sites and also started several home delivery services(Gürel, 2017). 3) Tesco has been able to open their store in developing countries and expanding many emerging countries like Turkey Indonesia and South Korea. 4) There is development of strategic partnership with reputed brands offering an excellent opportunity for Tesco to offer more products and for attracting both new customers. Threats: 1) Tesco is facing social media backlash when the launch their Christmas advertisement and people boycotted the store because of disrespectful acts on part of Tesco. 2) Tesco expressing brexit referendum because Brexit is no longer part of Europe and this has affected the trade deals and all the cost is leading to high threats for Tesco. 3) There is a rising competition because of existing performance of other competitors like Walmart and Aldi is leading to be biggest competitors of Tesco. 4) Government regulations and text matters have resulted into high operational efficiency and performance of Tesco in many critical regions. 18
Sainsbury’s SWOT Analysis: Sainsbury's: Strength: 1) Sainsbury's have been able to expand themselves according to the expansion of convenience storesandtheyarecountedamountofmajorsupermarketbrandsofUK. 2) The business philosophy of scenes buddy is that they are willing to help their customers and this has helped them in establishing high amount of brand loyaty for the products. Weakness: 1) Sainsbury's is facing the very high competition because of presence of last number of big brands in the retail industry. There is also a scenario of brand switching despite of high promotions and marketing programs. 2) There is the additional cost because of in pleasing procurement cause and this is leading to reduction in low margin and profitability ratio of Sainsbury's. Opportunities: 1) Sainsbury's the opportunity to expand themselves into rural areas as there people are not used to using of branded products. 2) Sainsbury's can make use of digital media and social media as a source of running certain attractive social media campaigns in order to attract and involve their customers. Threats: 1) Sainsbury's has to deal with rising prices of raw materials and there is a high threat on their overall profitability. 2) There is a shortage of skilled workforce the cause of the Global market scenario and the 19
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present covid-19 effect and this will lead to impact on the overall profitability ratio of Sainsbury's in long run. P6 Interrelation of strength & weakness factors. Itisdeterminethatthereisinterrelationshipamongstrengthandweaknesswith environmental factors. Analyzing such interrelation help an organization to develop effective strategy and decline level of threats in an effective manner. The interrelation is given below: BasisPoliticalSocialEconomical StrengthItisdeterminedthat higherauthoritiesof TESCOfollowsall rulesdevelopby government.Itassist organisationtoeasily andsmoothlycarried out all operations and activitiesinan effectivemanner withoutany interruptions (Yashkova, and et. al., 2016). TESCO is one of the leadingsupermarkets because it focuses on fulfillingneedsof peopleprevailingat society.Itaid companytodevelop positivemidsetof customerstowards brandandstrengthen marketposition effectivelyand appropriately as well. Itisanalysedthat TESCOoffersgood wages to its employees so that they can easily fulfiltheir requirementsthat directlyleadsto increaseinefficiency ofstaffmembers.In additiontothis,the people of UK has high buying power, due to whichcompanyearn higher profits. WeaknessAlongwiththe strength,interrelation alsoconsistsof weaknesses.For example,ifthe exchangerateis TESCO did not offer organic food products which is consider as a weakness of company. Inrelationtosocial factor, it is determine Changesinthe economiccondition anddecreasein inflationrategas negativeimpacton overallrevenueand 20
gettinghighby government then it has direct negative impact on revenue of TESCO. Because, the company import most of the raw materials from outside the country. thatpeoplelivingin society of UK prefer to consumethose productsthatare healthy and fresh. performancelevelof TESCO in a negative manner. BasisTechnologicalEnvironmentalLegal StrengthThe higher authorities of company is focuses onproviding innovative and unique goods in market asit isdeterminethat people in UK like to consumethosegoods and services, which is newinmarket. Adoptionofnew technologieshelps companytoenhance itssalesandprofit levelinaneffective manner. TESCO is making use ofcarbonfoot-prints that help in declining levelofpollution.In addition to this, its van drivers collect all the plastic bottles from the houseoftheir customers in order to recycle them. It helps company to contribute towardsenvironment anddeveloppositive image in market. Thetoplevel managementof TESCO follows all the legalformalitiesin ordertoavoidany interruptionsand delaysaswell.In addition to this, it aid company to implement allfunctionsand activitieseffectively and efficiently. WeaknessIntoday’sworld, technology is changing in a rapid manner and impactonbuying behaviour of customer. At present, TESCO is boundwithsome environmentalissues that affect on its brand image and decline its TESCO is bound with legalformalitiesthat affectonitsbrand imageinmarket.in additiontothis,it 21
Inordertoretainin market, it is essential for company to adopt newtechnologyasit occur cost to TESCO and decline its revenue level. performancelevelas well. declinemarket position and negatively impact on its revenue as well as performance level. 22
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CONCLUSION It can be concluded that business environment is very important for every organisation to make a detailed analysis of the entire factor that can possess effect in both positive and negative manner on the various decision and functions. There is always an interrelationship between different functional unit of organisation every organisation has a particular type of structure according to their suitability and flexibility it can be functional divisional or Matrix structure. Pestle and SWOT analysis are two major tools that are used for organisation for the purpose of understanding the various factors that can possess a negative impact and positive impact on their functioning. Further, always there is the interrelationship that is present in different organisation departments that help Organisation in strengthening of the market position. 23
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