Unit 1 - The Contemporary Hospitality Industry

Unit 1 - The Contemporary Hospitality
Industry

Table of Contents
INTRODUCTION...........................................................................................................................1
P1. Investigate various types of businesses in hospitality industry........................................1
P2. Range of operational and functional departments within Grosvenor...............................3
P3. Contribution of international, national and local economies...........................................4
P4. Different operational roles within hospitality sector........................................................4
P5. Skills necessary for roles in hospitality sector and deficiency of current skills...............5
P6. PESTLE analysis of Grosvenor House London...............................................................5
P7. SWOT analysis of Grosvenor House London..................................................................6
P8. Comprehensibility of the current trends within the confines of hospitality sector..........8
CONCLUSION................................................................................................................................8
REFERENCES..............................................................................................................................10

INTRODUCTION
Hospitality industry is one of the fastest and leading industrial sector which is engaged in the
activities related to lodging, boarding, accommodation, recreation, restaurant, sightseeing,
transportation, bar, club and more. These services are provided by organisations engaged in
hospitality sector satisfy large base of consumer needs in highly qualitative manner. By taking
advantage of consumers centred approach entities involved in this sector conduct their operations
with an aim to gain more positive results. Main focus of hospitality entities is to provide
immense amount of satisfaction to consumers in order to increase their overall profitability
value.
Present report is conducted on Grosvenor House London headquartered in London
United Kingdom and was opened in the year 1929. This hotel is operating their business
activities with the purpose to deliver maximum satisfaction to consumers. In this report
formative discussion has been made on different form of businesses within hospitality industry
with diverse range of functional and operational department in respective organisation. In
addition to this report include national, international and local economic contribution and skills
that are necessary for the role in hospitality sector. Lastly industry report pestle and SWOT
analysis in order to evaluate potential and current trends that are impacting upon this sector.
P1. Investigate various types of businesses in hospitality industry
Hospitality industrial sector is a wide segment in which diverse range of function activities
are included that aim towards fulfilling consumer needs and demands with high quality services.
In this organisations in this industry provide comfort and convenience to customers in effective
manner. It has been identified that there are different form of businesses operating their functions
in hospitality industry those who drive consumer satisfaction. Some of the businesses are being
defined below:
Travel and tourism:
This organisation in hospitality industry engages in the services of providing computation
and transit facility to customers. In this different type of travelling mode are included like train,
flight, road, ship etc. It has been provided that this entity in respective industrial sector
significantly contributes their maximum contribution in economy of United Kingdom along with
offering high quality services to consumer. Travel and tourism is the most important part of
hospitality sector through which basic demands as well as need of consumers are fulfilled.
1

Lodging:
This aspect within hospitality industry business mainly includes services like breakfast,
motels, hotels and more. Services in this are mainly for short span of time to provide satisfaction
experience to consumer. In this services are being provided as per according to the consumer
preferences and demand during their stay in premises of organisation. It has been evaluated that
main concern of organisation in this is to provide proper security and safety measures. In relation
with this Grosvenor effectively make sure that guest in their promises are offered atmosphere
like home in which highly qualitative offerings are being provided to them in order to increase
their satisfaction level towards organisation.
Restaurant:
This organizational pertaining hospitality sector mainly falls under food and beverage
industry. In this main aim is to satisfy consumer demand as well as need by offering them eating
preferences. In this diverse range of segments like eateries, cafes, quick service restaurant, fast
food joint are included. In relation with Grosvenor they offer restaurant to cater food services to
consumers in order to provide them satisfaction.
Pubs / clubs / bars:
It is also an essential aspect of hospitality in which consumer aim towards related to
entertainment are fulfilled in order to offer them comfort as well as relaxation. In this consumer
want to spend their time with family, peer acquaintances in order to fulfil needs of consumers.
Entities in hospitality sector offer stress and worries relieving services to customers. In terms
with Grosvenor by offering wine, cocktails and lightening facility to customers this organisation
offer significant facilities to their consumers.
Memberships and event:
Meeting, conferences, banquets, wedding now a days are significant aspect of hospitality
sector and is evolving by passage of time. In this segment of hospitality industry, entertainment
events, music concerts and more are provided as to offer memorable and qualitative experience
to consumers. In context with Grosvenor in this entity provide different type of conferences
events facilities to provide satisfaction and pleasure to customers. Facilities in this segment are
highly qualitative and fall under affordable price range. Main aim of this is to grab attention of
large base of consumers and ensure their long term liability with organisation in order to sustain
in hospitality industrial sector for long period of time.
2