Contemporary Hospitality Industry: Structure, Scope, and Operational Roles

CONTEMPORARY
HOSPITALITY INDUSTRY
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TABLE OF CONTENTS
INTRODUTION .............................................................................................................................4
TASK A...........................................................................................................................................4
Current Structure, Scope and Size of the hospitality industry ....................................................4
TASK B...........................................................................................................................................5
Different Operational roles to be performed within the hospitality industry ..............................5
Skills gaps within hospitality industry in relation to the range of various operational roles.......6
TASK C...........................................................................................................................................8
External Factors influencing the hospitality industry..................................................................8
Internal Factors influencing the business...................................................................................10
The hospitality industry is the fastest growing industries of world as compared with other.........10
The company is having special quality of traditional and continental foods prepared from the
ingredients imported from other countries.....................................................................................10
The chefs are highly specialised in offering the customers with high satisfaction for their orders
and attractive presentation.............................................................................................................11
The highly trained employees provide the customers with best services with effective response
for their needs................................................................................................................................11
The location of the hotel is at near to natural space that provides highly peaceful ambience from
the speedy city life.........................................................................................................................11
It could be accessed through any medium around the world that makes it convenient for the
customers to find............................................................................................................................11
The high-class amenities meet the standards and requirements of business class and royal class
people.............................................................................................................................................11
The products and services are not able to meet requirements of number of people at a time.......11
There is restricted restaurant space that makes the place crowded affecting the peace................11
The products are not well recognised by the people as they are not well marketed......................11
Hotel is also required to have feedback services to get the suggestions from customers for
improvement. ................................................................................................................................11
The industry is growing every year with rapid speed and this will bring new opportunities........11
The industrialisation would create new market for the industry to increase its customer base.....11
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Policies undertaken by the government to promote travel and tourism will increase the revenues
and sales ........................................................................................................................................11
The lowering credit rates will help the businesses to expand their operations over new regions 11
Increasing competition in the industry due to high profits is a threat............................................11
There is high labour shortage in the industry that makes the businesses to cut short business
hours...............................................................................................................................................11
Minimum wage requirements will increase the costs ...................................................................11
Current and Potential trends in the hospitality industry.............................................................12
CONCLUSION .............................................................................................................................13
Reflection ..................................................................................................................................13
REFERENCES..............................................................................................................................15
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INTRODUTION
Hospitality industry is the part of service industry which comprises tourism. This
includes the different activities whose main goals is of providing services and satisfaction to
customers. It is divided into two main segments where first segment comprises lodging, staying
or accommodation industry and the second comprises foods and beverage segments.
Report will enhance the understanding of industry and assess the different roles and skills
shortages in industry. It will assess internal and the external factors which impacts hospitality
industry and about the current and potential trends and development influencing hospitality
industry.
TASK A
Current Structure, Scope and Size of the hospitality industry
Hospitality industry is most flourishing industries of world. The industry is broad in comparison
with the other industries. Tourism and Hospitality industry are related closely and play
significant role in the growth and development of other industries. It brings the growth of
industry. It adds to overall value to the hospitality industry
Current Structure
Hierarchical structure is followed in the hospitality industry. This structure has pre –defined
positions in the organisation. The organisational structure has people with clearly defined roles
and responsibilities. It helps in smooth execution of the work in organisation. It facilitates
effective communication in the organisation through proper allocation of the duties to every
employee (Law, Chan and Wang, 2018). This structure enables the management to maintain
certain level of centralisation in the organisation.
Scope and Size
The industry contributes around US$ 6.5 trillion of total business of the world. In UK, the
industry contributes 11% of total GDP. The sector generates 130000 jobs in the cafes &
restaurants, 25000 jobs for food take-ways, 150000 jobs in the hotels and 25000 jobs in the
accommodation services. It is the fastest growing in world and contributing significantly to the
GDP of economy. It has developed into multi-faceted industry. Digitalisation and technological
advancement have further helped the sector to grow at rapid speed. Due to importance of sector
economies around world are spending millions to enhance the growth and development of the
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