Contemporary Travel and Tourism

This presentation discusses the various factors and trends in the travel and tourism industry. It explores the impact of culture, seasons, and technology on tourist behavior and decision-making. The presentation also highlights recent patterns in international travel and tourism and their significance on the industry.

Contemporary Travel
and Tourism

INTRODUCTION
 Hospitality Industry consists of two parts Travel and Tourism industry.
Travel and Tourism industry is very big enterprise having one goal in
common to provide products and services to travellers. It has become on of
the largest civil industry of the world.
 It has become one of major factors of global economy and has contributed
7.6 trillion US dollars in 2016. Travel and tourism industry is divided into
five different parts which includes Lodging operations, food and beverages,
transportation services, retails and activities. It is also important for the
country or region as it generates income from the tourists visiting.

Links between different divers of tourism behaviour
 Social factors: Social factors includes the culture and heritages, this factor attract
the tourist which are fond of it, so these type of tourists choose the destinations
which are famous for their culture and heritages.
 So the patterns in international travel and tourism and their significance on the
industry will choose the destinations which are rich in heritages and culture like
India.
 Geographical factors: Areas climatic conditions, facilities and other amenities
present in a particular geographical area will also have an impact on tourist
behaviour, if a tourist belongs to hot and humid climate he will choose a
destination which cooler and will look for such places and will gain a experience
of it.

Factors of tourism behaviour and their impact
on decision-making
 Heritage and culture: it also plays an important role in decision-making of
tourists. People get attracted towards the various heritage places and towards the
culture of different destinations in order to experience these destinations.
 Seasons: seasons also play an important role in attract the tourist all across
the world. Many tourists attracted because of the season and want to experience
these seasons. Different seasons across the world will attract different tourists
and tourists take decisions as per the season that they want to enjoy
 Wildlife: this is also an important factor for gaining the popularity of
tourists who want to experience the wildlife. An animal and nature lover are
attracted to these destinations. People like to choose a destination which have
diverse wildlife.

Recent patterns in international travel and tourism and
their significance on the industry
 Adventure travelling: There has been increase in the adventure travelling in the recent years.
Now people prefer adventure and are willing to take risks and experience different adventures
like food adventures, urban adventures, etc. has recently increased.
 This will boost the tourism in such destination which are the spots for the adventures and fun.
 Winter Travellers: There has been a significant growth of winter travellers across the world now
travellers are not attracted to warmer temperatures.
 Winter festivals are now attracting more tourists. This will give rise in the number of tourism in
winter which were low previously

Factors effecting tourist destinations and their importance
 Heritage and culture: people get attracted towards the various heritage places and
towards the culture of different destinations in order to experience these
destinations.
 This will bring huge economy to the industry as the tourists get attracted to these
destinations and this will boost the travel and tourism industry more the tourists
more will be the profit.
 Seasons: seasons also play an important role in attract the tourist all across the
world. Many tourists attracted because of the season and want to experience these
seasons. The destinations with pleasant weather and climate keep on attracting the
tourists from different places.
 This has brought a huge impact on the tourism industry as they to deal with large
number of customers all across the world who want to enjoy the seasons.

Factors affecting tourism behaviour
 Technological factors
 Economical factors
 Historical and cultural factors
 Environmental factors
 Religious factors

Motivational models and their impact on
decision-making
 An individual can be influenced by two motivational factors i.e. it can be intrinsic
and extrinsic.
 An Intrinsic motivation is driven from the inner interest of an individual that
exists within the individual like the perception of an individual about any
destination and another id extrinsic motivation in which an individual gets
influenced from others in choosing a destination for travelling.

Recent trends and patterns in travel and tourism are:
 Adventure travelling
 Solo Travelling
 Winter Travelling
 Cruise travelling
 Wellness trips
 Innovative modern family travelling

REFERENCES
Books and references
 Becker, E., 2016.Overbooked: the exploding business of travel and tourism. Simon and Schuster.
 Drosos, D. and Tsotsolas, N., 2015. Customer satisfaction evaluation for Greek online travel
agencies. In Hospitality, travel, and tourism: Concepts, methodologies, tools, and
applications(pp. 860-879). IGI Global.
 Duncan, T. and Cohen, S. A. eds., 2016.Lifestyle mobilities: Intersections of travel, leisure and
migration. Routledge.
 Haas, A. R., Fedler, T. and Brooks, E. J., 2017. The contemporary economic value of
elasmobranchs in The Bahamas: Reaping the rewards of 25 years of stewardship and
conservation. Biological conservation, 207. pp.55-63.
 Huang, C. D and et.al., 2017. Smart tourism technologies in travel planning: The role of
exploration and exploitation. Information & Management,54(6). pp.757-770.
 Leung, R., Au, N. and Law, R., 2015. The recent Asian wave in tourism research: The case of
the Journal of Travel & Tourism Marketing. Asia Pacific Journal of Tourism Research,20(1).
pp.1-28.

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