Digital technologies Assignment
32 Pages7385 Words482 Views
Added on 2020-10-23
About This Document
Influence of Digital technologies on business activities of an SME. Educ8Group is a UK-based education and training firm that provides the better management of study materials and other education-related services. To analyze the influence of digital technology on storage and distribution of products and services within a firm- A case study of duc8 Group. Some major research questions are as follows: Have firms effectively used digital technologies? What effect do Digital technologies have on the storage and distribution of the Educ8 group? Is use of digital technology beneficial for the firm? Does the use of digital tools and techniques have a positive impact on the firm?
Digital technologies Assignment
Added on 2020-10-23
ShareRelated Documents
UNIT 11 RESEARCHPROJECT
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................3Research proposal ..................................................................................................................3Introduction and Background Study.......................................................................................3LITERATURE REVIEW................................................................................................................4Primary and Secondary Analysis............................................................................................6Research Methodology....................................................................................................................7DATA ANALYSIS AND INTERPRETATION.............................................................................9Recommendations..........................................................................................................................19REFLECTION...............................................................................................................................19Alternative research methodologies that are used by Educ8 Group.....................................20CONCLUSION..............................................................................................................................20REFERENCES..............................................................................................................................22
INTRODUCTIONDigital technologies take in consideration a good range of operations that are taken inthought process will benefit in significant growth in functions and achieving of targeted businessobjectives and aims supporting good handling of operations and actions that will aid to aneffective management of business activities and operations followed by the firm. At SME level,use of digital technology will help in increase in functionality and achieving the set operationsand business activities that will support the generation of a good quantity of revenue andhandling of trade functions in better way (Fitzgerald and et.al., 2014).Research proposal TopicInfluence of Digital technologies on business activities of a SMEIntroduction and Background StudyCompany background:Educ8Group is a UK based education and training firm that provides the bettermanagement of study materials and other education related services. With the incorporation ofdigital technologies, this firm has developed an effective database about the children’s orscholars who are associated with firm in order to provide them effective educational and othersupportive services. We have chosen this firm because it helps the organisation to carry out theirlearning processes and its effective storage with distribution in much effective and significantmanner, using latest digital tools and techniques.Aim“To analyse the influence of digital technology on storage and distribution of productsand services within a firm- A case study of duc8 Group”ObjectivesTo identify various digital technology used in a business.To analyse the influence laid by a digital technology on storage and distribution of anorganisation.To identify various digital tools used in storage and distribution of goods and services ata firm. To provide proper recommendations and conclusion over actions and operations that isfollowed by Educ8 Group.3
Research QuestionsSome major research questions are as follows:Have firm effectively used the digital technologies?What effect do Digital technologies have on storage and distribution of Educ8 group? Is use of digital technology beneficial for the firm?Does the use of digital tools and techniques have positive impact on firm?RationaleThe effective research by the researcher will look after the proper assessment ofoperations and thus will help in gaining an understanding about the growth measures that arebeen undertaken by an SME that will contribute to its growth. Thus, will lead to the rise in theeffectiveness of the operations and thus, will help in carrying out the data assessment process foridentifying the impact laid by digital technologies on operations and growth of a SME.LITERATURE REVIEWTerminology of Various Digital Technologies in BusinessAccording to Fitzgerald and et,al., 2014, Digital technology are systems, tools, resourcesand devices that generate, process data or store. This also includes online games, social media,multimedia, applications, cloud computing, mobile devices and productivity. It analysis thevarious digital technologies which help in business more simple to operate and covers the entireorganizational department. In firm various tools of digital technology helps to increase businessmake marketing in enterprise. Various firms use social media to do marketing with theirproducts. For example Educ8 Group used social media to do marketing for their product and posttheir organizational content as well as pictures on their social media. The digital technology helpbusiness to easier and the digital resource also make simple to operate business. Apart from that various digital technology edges exists digital information and physicalresources together creates revenue, value and success with organisation. As per the view ofBlackwell and et.al., 2014, digital technology covers product management, project management,digital marketing, app development etc. Now a day’s digital technology in business opens manydoors to make success in business. As it makes many new procedures where business can exists. 4
For example- in business the digital technology help to selling goods and services onlinefor the help for various applications like Flip-kart, Amazon, Voonik etc. those applications arehelp to start business and also purchase products for the business. Digital technology makemodern world now every person in business world operate business with the help to digitaltechnologies. The digital technology in small enterprise helps to optimizing each and everyrecord. Now days' computer have to record all business data which have an insert all importantinformation which is related business like product record and their process details, selling andsupplying details etc. each transaction is also record in small computer and it also helps to storelarge number of data or store long time, the digital technology in business reduce paper workbecause each procedure in business operate by the machines. In accordance Henderson and et.al., (2015), stated that the digitalisation in business alsosupport many security systems like automated process technology which provides the bestsecurity of business and due to minimal resources consumed processing business activities. Totalk about the security for business much procedures are covered security system of businesslike finger print system, face reading system etc., which are help to only allows to see importantinformation which operate business. As per the view Oldham and Da Silva, (2015), several technology now days are used inthe firm but digital technology not only increased the functionality of a business but also effectson organizational working performance like digital marketing which helps in marketing of Educ8Group products. Various digital technology procedures are used in a firm which helps to makestrategic decisions and adopts the latest technologies products like iPHONE, iPAD etc.Impact of digital technology on storage and distribution of a firm As per the view Al Helal and et.al., 2016, digital technology on storage and distributionof a firm comprised of technology that automatically transforms sales into orders and filamentprocess. The impact of digital technology on distribution firm helps to making business easilythe retails business holds the functionality of business like retail business adopts the onlinetransaction procedures an also holds online delivery processing which help business growing andincreased productivity. In the distribution of firm defied the retails business which selling theirproduct to adopts business tactics and their resources which help to increased business. Influence5
of digitalisation on the storage, warehousing and distribution of firm analyse business resourcesto implement all kinds of products used by an organization. The digital technology impactsalways is positive on business because it main impacts going to business product and its cost,that impact some time positive and some time is negative.According to Brown, 2015, the digital technology impacts are defined the role in ofprocedure which is used in digital world and those resources are make Morden world. Thedigitalization impacts on the storage system many ways, like store numerous data which help forthe organization to most of the data in business. The impact of digitalization is also helped toincreased sale in organization for example – Mark ad Spencer are selling their product and makepromotion with help for social media, the give advertisement on media and also post detailsabout the product and exclusive deals which is increased sales in business and also increasedproductivity in organizations. As per the view of Selwyn, 2016, the major impact of digitalization in distribution of firmis to increase technology to manage all resources which maintains popularity of a business. Theimpact of digitalization on storage and distribution of firm has been analysed many technologiesare used in business and that directly impacts goes to the business cost because now days manypeople are using the latest technology products and their cost is high like Iphone, the latesttechnologies' laptop etc. for the increasing selling the organizations cost is also become high andtheir product popularity is also high. The main impacts on digital technology on storage anddistribution firm comprised the Educ8 Group is retail firm which is selling numerous products incheap prices and digit technology impact on firms to save all transfection in the machine whichis called computer where all are transaction and data are saved secure. The digitalization mainimpact going to distribution firm is to maintain the all-working promotional and marketingtechniques of organizations. Which help to increased popularity of products and their firmsworking capabilities? Primary and Secondary AnalysisFor a research process, the primary and secondary process of data analysis and collectionhas been used to help in effective management of business operations that helps in good rise inthe effective handling of data and enabling its analysis. The basic primary research process willhelp in effective increase in the effective management of the business operations that are beentaken in consideration by firm (Mazzarol, 2015). It involved the use of close or open-ended6
questionnaire to generate the data. On other hand, Secondary research process will benefit inbetter improvement in achieving of goals and actions taken in thought process by the company. Ituses analysis of magazines, journals and other data sources to generate the output.Research MethodologyOnce the literature review part is accomplished in the research study, then next chapter isresearch methodology that helps the researcher in solving issues of research problems (Pangestu,and Dewi 2017). Research methodology is a systematic procedure for collecting, analysing, assessing andinterpreting information through which effective solutions can be found out. With the help ofresearch methodology, a researcher can take effective decisions by collecting information relatedto topic. Research Philosophy- Research philosophy is the actual phenomena that aids inclarification of the aim and objectives of research study. It allows scholar to understand the aimof study in deep manner so as solution can be easily obtained (Salemink, Strijker and Bosworth,2017). Positivism and interpretivism are two major kinds of research philosophies that helpscholar in solving issues of research. In the positivism research philosophy, researcher focuseson the authentic information which assists in obtain logical solution of research problem. On theother hand, interpretvitism research philosophy, various models, concepts and theories are usedby scholar for understanding study and finding out solutions to research problems. In the currentstudy, positivism research philosophy has been applied by scholar for assessing the impact ofdigital technology within company (Oldham and Da Silva, 2015). The utilization of Positivismwill help the scholar to collect suitable and effective data, which is authentic in nature. This willincrease the preciseness of the research process undertaken by the data investigator.Research Approach- This is another effective method in research methodology that helpsresearcher in conducting investigation in authentic and accurate manner. It is an effective masterplan that allows individual to understand the aim and collect information accordingly. There aremajor two methods that is inductive and deductive research approach. In the present study,researcher has applied deductive research approach for analysing implications of digitaltechnology within business enterprise. By the help of this method, scholar can effectivelyunderstand actual objectives and conduct investigation in a very appropriate manner7
(Westerman, Bonnet and McAfee, 2014). The proper deductions which are been made by thescholar assisting carry out its operations of company and actions plans.Research Design-Research design is an effective tool that helps in management of businessfunctions.This assists in good increase in effective toolsor techniques that will help the datainvestigator to analyse and interpret data and information in an effective and effectivemanner. For the current project, the researcher has used the descriptive format of researchdesign. The selected measure of research design will help the firm to provide the in detaildescription of the data assessment activity that is executed to identify the impact of digitaltechnologies.Research Techniques- The techniques that are followed by firm for effective managementof the operations and taking in consideration different sort of actions and activities to gain theproper idea about the collection and handling of data measures. For current research,researcher has taken Qualitative research technique that involves close-ended questionnaire(Ivanova, 2017). This will narrow down the research and will make it more accurate andprecise for the data scholar.Data Collection-Data collection helps scholar in gathering information about subject.Without data collection method, it is difficult to perform study and get outputs. Datacollection is a systematic procedure that is conduct by scholar for collect information. It maybe either primary or secondary. Data collection method is divided into two parts that isprimary and secondary (Baller Dutta and Lanvin, 2016). If information is collected byprimary sources such as survey, interview, questionnaire, group discussion etc, the datacollection is known as primary data collection. Besides this, if data is collected by secondarysources such as books, journals, online blog, newspapers, online articles etc then it is knownas secondary data collection. For assess the impact of digital technology, researcher has usedprimary data collection method under which survey have conducted for collect informationabout digital technology within Educ8 Group (Hess and et.al., 2016). The use of primary datacollection process using Questionnaire will help the scholar to get the clear idea aboutoutlook of people on digital technologies.Sampling- For effective management of the research process, proper sampling of data isneeded to be followed. The proper sampling of data helps in analysis of vast range of peopleto get variant data. For the current research report, random sampling involves 208
End of preview
Want to access all the pages? Upload your documents or become a member.
Related Documents
UNIT 11 RESEARCH PROJECT “To analyse the impact of Digitallg...
|6
|327
|46
Importance of Innovation and its Comparison with Inventionlg...
|11
|4100
|34
Impact of Digital Technology on Business Activity - Tesco Plclg...
|24
|5300
|480
Impact of Digital Technology to Support Management of Edu8 Group : Reportlg...
|19
|5179
|94
Innovation Report of "Educ8 Group"lg...
|16
|4484
|33
Towards Customer Satisfaction with Digital Technologies: Chapter 3: Research Methodologylg...
|24
|3986
|480