Application of Information and Communication Technology on Business
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Added on 2020-06-03
Application of Information and Communication Technology on Business
Added on 2020-06-03
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UNIT 11 RP
TABLE OF CONTENTSP1 Preparing research proposal..............................................................................................2P2 Analysing the appropriate research methods....................................................................7P3 Conducting Research with appropriate methods...............................................................9P4 Implicating analytical tools for research.........................................................................11P5 Communicating the research outcomes...........................................................................13P6 Personal reflection...........................................................................................................19P7 Alternative Research Methods which can be used..........................................................19CONCLUSION..............................................................................................................................20REFERENCES..............................................................................................................................21
P1 Preparing research proposalResearch Topic: “To determine the application of information and communication technologyover business- A study on Quantum Technology Marketing”.BackgroundThe research will be based on analysing the various factors and issues which will hasbeen faced by the small-medium size enterprises in the current time. However, it determines thechanges have been adopted by the organisations in relation with attaining the profitable growth.The research is also consisted with conducting the surveys and making the fruitful research in themarket. It determines the operational need of the professionals which is meant to be met andovercome with appropriate research outcomes. It ascertains the impacts of digital transformationover the marketing industries and also determines various factors of ICT in relation with thesame. The study is beneficial in analysing the current changes in the marketing environment.This is the innovative technique is helpful in building the best audio-visual network connection.However, the following research will reflect all the satisfactory implication of such techniquesinto business operations.OverviewThe business Quantum Technology Marketing Group Limited is known for facilitatingthe satisfactory marketing services for technical corporations. It mainly works in UnitedKingdom as well as in several nations. The firm has initiated the business operations in the year1998 which is currently had operations in the UK, Ireland, India and Russia. It helps in providingthe marketing services to the accounting-based marketing services. These are mainly relevantwith disclosure of the financial data set as well as attracting the shareholders or investors to thefirm to make their fruitful investments. It helps in event registration for demand generation andpromotional webinars. The main motive of this firm is to provide sufficient marketing services tothe organisations which helps them in creating the brand identity in the market as well as havethe satisfactory capital structure. The firm is having more than 110 employees and it is the UK'sfastest growing organisation.Aim and ObjectivesAim: “To analyse the technical barriers in the entity- Quantum Technology Marketing”Objectives:
To Identify technical obstacles in the business.To ascertain the lack of information and communication channel in the entity.To analyse the accessibility of the professionals as well as consumers over the sites.To recommend the effective techniques which will be helpful for business growth.Research questionWhat are the technical obstacles in the business?Why is there lack of information and communication channel in the entity?How accessible the professionals as well as consumers over the sites?What are the recommendations for effective techniques which will be helpful for businessgrowth?RationaleThe motive behind performing such research is to examine the adequate factors which areinfluencing the internal control and growth of the business. There has been influences of varioustechnical tools and techniques which will be helpful in enhancing the operational performance ofthe organisation. Therefore, such advancement will be helpful in building the better informationand communication channel in venture.What: The reason is that, in the current era every organisation is seeking for theappropriate operational advancement which will bring the promptness in efforts as well as inquick outcomes (Randhawa and Sethi, 2017). The motive to earn the higher profit which will behelpful as to implicate the various techniques of digital reforms into operations.Why: The promptness in terms with achieving the satisfactory targets leads theorganisation to have improper management of the internal operations. There are various reasonsbehind the operations which are affecting the operational needs such as improper communicationand information channel (Hadi, Handajani and Putra, 2018). Due to such reasons the managersand the top-level supervisors do not have appropriate time to analyse the business outcomes aswell as make any fruitful decision.How: To resolve such issues, it is essentially required that the professionals must bringthe digital reforms into business operations. To build a profitable communication network among
each department in the organisation (Lupo and Velicogna, 2018). It will help them in providingthe financial and other information to another unit. The strong information network will help inmanaging the operations of the entity.Literature ReviewAccording to Singh, and Hess, (2017), the information and communication in anorganisation need to be satisfactory and convenient to the employees as well as for theconsumers. It will be helpful in managing the operations as well as resolving the queries orhurdles in prominent way. Therefore, there are various operations which are helpful to theorganisation in terms with helping it to have the adequate growth. There has been increment inthe use of computer and technical devices instead of using the formal way of communicating andrecording the data. Skorupinska and Torrent-Sellens, (2017), stated that, the implicationinformation and communication technique in the organisation will be beneficial in terms ofspreading the appropriate knowledge about the new inventions and changes which has beenadapted by the professionals.In accordance with Ahmad, Mukhtar and Yahya, (2017), ICT provokes the moderncomputing technique where all the data and information relevant with the organisation such asfinancial records, stakeholders etc. has the strong back up on the cloud computing techniques.This is the best technique which is need to be implicated by the professionals which bring thework flexibility. Thus, due to such inventions the business will have adequate support andmanagement system which will be helpful for managing the industrial operations from anywhereand at anytime. On the other side, Hatziargyriou and et.al., (2017) said that, the digitaltransformation has brought the dependency over the technical gadgets more than the traditionaltechniques to analyse the solutions. It also rises the domination, exploitation and control which isthreatening for the humanity.Baty and et.al., (2017) stated that, due to excessive implication of the computingoperations there has been increment in the competition in the market which is provoking thechallenges to be faced by the professionals to meet the profitable targets. There has been variousissues and obstacles which are inviting the tough challenges to the organisation in survival. Thedependency of the large or small all kinds of corporation over the modern computing techniquessuch as recording of data, analysing and computing the outcomes which will be provoking and
unhelpful for the entity to have the adequate increment in the operations. Nunberger, (2017)determines that, it brings the healthy networking environment in the premises on which all theprofessionals of each unit prepare reports and facilitate the adequate informations about theprocess and operational activities performed by the professionals. According to Ross and Ali, (2017), In the current time there has been influence of variousapplications and software which are being operated and used by the professionals in everyindustry. Thus, this are very helpful as well as adequate in terms of having the accurate resultsover recorded data. It brings the convenient analysis over the financial records of the businesssuch as preparing the income statements, balance-sheet, cash flow statements etc. In additionWalton, (2017) said that, the implication of these things is very helpful for managing the largefinancial operations such as making the audit of the accounts as well as preparing the forecastingstatements.Thus, it will b helpful to the entity in terms of having the adequate increment in theprofitability as well as revenue generation but it will have the negative impacts over productionand managements in the company.According to Skorupinska and Torrent-Sellens, (2017), it will be beneficial in having theinternational brand image of the organisation which in turn helpful for gathering the internationalinvestors. It will rise the capital structure of the entity as well as will be fruitful source forplanning the operations and expansion strategies for the future. Randhawa and Sethi, (2017)stated that, This is the most convenient source for the organisation as it facilitate the appropriateplatform and medium of communication. Thus, here all the departments or branches of abusiness prepare reports and communicate it to the main branch which helps the board ofdirectors to make satisfactory development in the plans and operations. The preparation ofvarious budgets and statements which are consisted of all the previous gains and expenditureover a particular task will be necessary to recover and overcome (Vassileva, Campillo andSchwede, 2017). The message is being circulated over every channel as they will have the mostaccurate and adequate analysis over the operations. The top level managers will become able todecide whether to start more investments of to stop the activities which are consuming highercosts. According to Ng, Bil and Marzocca, (2017), the information and communicationtechnique will be beneficial for communicating the business achievements among the
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