Unit 19 Heritage and Cultural Tourism Management

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1UK COLLEGEBUSINESS AND COMPUTINGAn assignment submitted in partial fulfilment for the award ofBTEC HND Travel and Tourism Management, Level 4Unit 19-Heritage and Cultural Tourism managementModule Type: Module Code: L/601/1757Learner DeclarationI certify that the work submitted for this unit is my own.Signed and submitted by: Antonio Elvis PospaiStudent ID: HNDTTM6022Batch 3Lecturer: Magdalena WronskaVerifier:Hand out date: 21.05.2014Submission date: 21.05.2014
2ContentsIntroduction..............................................................................................................................3Task 1P1Understand the growth and development of the heritage and cultural industry within travel and tourism........................................................................................................4P1.1-Analyse the growth and development of the heritage and cultural industry.........4Monuments Act of 1882 (The Creation of English Heritage)............................................4Broadening Support for Heritage – the 1990s....................................................................4P1.2-Discuss potential conflicts in the conservation of heritage and cultural resources................................................................................................................................................5Central Jordan.....................................................................................................................5The Giant's Causeway........................................................................................................6Task 2P2 Understand the purpose of heritage and culturalattractions within the travel and tourism sector....................................................................................................................8P2.1-Assess the purpose of heritage and cultural attractions in meeting the needs of different customers...............................................................................................................8Science Museum.................................................................................................................8Victoria & Albert Museum.................................................................................................9Task 3P3 Understand roles, responsibilities and ownership oforganisations in the heritage and cultural industry..............................................................................................12P3.1-Evaluate the impact of different types of ownership on the management of heritage and cultural sites..................................................................................................12UNESCO World Owned Heritage Sites Management.....................................................12Public-Private ownership in Heritage Site Management.................................................13P3.2-Role and responsibilities of heritage organizations and analyse their roles and responsibilities....................................................................................................................14Organization 1 - ICOMOS - international council on monuments and sites...................14Organization 2 - ICCROM – international centre for the study of the preservation and restoration of cultural property.........................................................................................15Task 4P4 Understand the role of methods of interpretation within the heritage and culture industry......................................................................................................................17P4.1-Evaluate methods of interpretation within the heritage and cultural industry forTourists................................................................................................................................17Conclusion...............................................................................................................................19References...............................................................................................................................20
3IntroductionTwo of the main tourism resources are the natural resources and the cultural heritage.UNESCO defines heritage as both “build” cultural sites and natural sites. Natural attractionscan be defined as tourism objectives or destinations that are not made by man while “build”attractions are tourism attractions constructed by man.The heritage concept can be defined as “what we inherit from the past and use in the presentday” (Timothy, 2011) and it can include cultural attractions, old art and crafts, historicallocations, historical build or landscapes, natural resources etc.If heritage tourism can be defined in a simple sentence, the heritage tourist is difficult todefine, each individual is different, and some people have little or no interest in the heritagewhile others are very interested. Some will understand heritage as old towns and buildingslike City of Edinburgh, while some will consider heritage to be “natural wonders” like theGiant’s Causeway, some people will consider heritage to be old customs and archaicorganisational forms, and others will be interested in arts and crafts.
4Task 1P1Understand the growth and development of the heritage andcultural industry within travel and tourismP1.1-Analyse the growth and development of the heritage and cultural industryThe growth and development of our heritage could be defined through some of the followingmajor events in the history of UK:Monuments Act of 1882 (The Creation of English Heritage)In the year 1882, for the first time state shown some interest in the cultural and heritagemonuments of the country. The movement started in 1882 went on for 100 years in whichgovernment did some great things to save the heritage and culture of the country. Some ofthe important steps taken by the government in this time are:1.Government took care of the heritage by developing the tools and other systems toprotect the heritage.2.In the year 1960, government introduced a list which had the details of all the culturalvalue properties which were not destroyed in the war.3.In the year 1980s, Michael Heseltine, then Secretary of State for the Environment,took one major step in the direction of saving the cultural heritage by proposing theformation of an agency which could take care of all the issues related to the country’sheritage. Because of his efforts, in 1984, “English Heritage” was formed to take careof all the cultural value items in England. English Heritage was also responsible forthe preservation of all the cultural item which were brought into England after 1880.Broadening Support for Heritage – the 1990sGathering the support to save our culture and heritage was not an easy task. Although theestablishment of the English Heritage has provided a little hope for the people who cared forour culture, a lot had to be done.1.Cathedral Grants Scheme 1991

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