UNIT 32 BS : Business Strategy assignment
Added on -2021-02-21
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UNIT 32 BS
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1P1 Use appropriate framework to analyse the impact or influence of the macro environment...1TASK 2............................................................................................................................................3P2. Internal environment and capabilities....................................................................................3TASK 3............................................................................................................................................6P3. Porter's Five Forces model....................................................................................................6TASK 4............................................................................................................................................8P4. Range of theories and concepts.............................................................................................8CONCLUSION..............................................................................................................................10REFERENCES..............................................................................................................................12
INTRODUCTIONBusiness strategy is the combination of various actions and plan which help theorganization to understand and assist the business to achieve their business goals & objectives(Ali, Warren and Mathiassen, 2017). It is also called master plan which is used by theorganization in order to enhance their efficiency as well as effectiveness for the competitiveadvantage. Tesla Motors Inc. selected for the better understanding of this concepts. It isAmerican automotive company based in Palo Alto, California and founded in 2003 by the MartinEberhard, Elon Musk. This report includes the various topics such as impact & influence themacro environment. Analyse the internal factors or their capabilities, porter's five force model toevaluate the market outcomes. In addition, apply various theory to understand the strategicdirection of the organization. TASK 1P1 Use appropriate framework to analyse the impact or influence of the macro environmentTesla Motors Inc. Plc is an automotive company which develop the electronic cars whichhelps in increasing customer experience. Company founded in 2003 by the group of variousengineers who develop glorious cars which provide better or driving fun. Tesla Motors Inc. winthe world's best car manufacturing company in the 2018 (Boshyk, 2016). Vision: To become most compelling car manufacturing company of the 21th century withthe help of producing electronic cars. Mission: To transform the world from transition to sustainable transport throughattracting marking opportunity for the best results. Objectives: Primary objective is to generate the demand of their products and developbrand awareness along with customer base. Strategy: It is the method which include the plan, actions, achievements, goals andsolutions for the problems. For the completion of every task, manager have to build strategy forthe successful outcomes. Role of strategy to achieve business goals & objectives:It provide the framework for the operational planning.Clarity in the work which helps in completing their task to achieve business goals “&objectives. 1
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