Planning for Growth: Key Considerations, Opportunities, Funding, and Business Plan

Planning for growth

Table of Contents
INTRODUCTION ..........................................................................................................................3
TASK...............................................................................................................................................3
P1 Analyse key considerations for evaluating growth opportunities and justify these
considerations within an organisational context.........................................................................3
P2 Evaluate the opportunities for growth applying Ansoff’s growth vector matrix...................5
P3 Assess the potential sources of funding available to businesses and discuss benefits and
drawbacks of each source............................................................................................................6
P4. Design a business plan for growth that includes financial information and strategic
objectives for scaling up a business............................................................................................8
P5 Assessment of exit or succession options for a small business explaining the benefits and
drawbacks of each option..........................................................................................................10
CONCLUSION .............................................................................................................................12
REFERENCES..............................................................................................................................13

INTRODUCTION
Planning of growth is a business strategy of activities that enables the business and its
executives to plan the profit segmentations of the business. With the help of proper planning
organisation of a scale can enhance their competitiveness and profitability. This will also allow
company accomplish its aims and objectives in a well define and effective manner. A business
plan also plays a main role in allocating resources in a major segment of the business. The
management consider in this report is Pret a Manger. It is an international sandwich shop
franchise chain that is based in the United Kingdom. It was founded by Jeffrey Hyman on 21
October 1983. Pret a Manger currently operates 450 shops in nine different countries. It is one of
the format that operates and work to gain the profitability as per their feasible strategies
(Blomley, 2017). Pret a Manger represents a blistering commercial area in the country where
entrepreneurs are moving to tap. It will enhance the profound perception into the way of the
business that allows the unexpected outcomes.
TASK
P1 Analyse key considerations for evaluating growth opportunities and justify these
considerations within an organisational context
Sustaining growth and profitability is never a assurance in the dynamic surrounding of
industry in respect of the restaurant. The models of the business that operates on traditional
norms as that are experiencing the abbreviated life cycles of the product and services. It is a
continual variability of the way that is getting an executives team priority to grow the company's
revenue in the fact that decrease the relative manner of equivalent. It concentrates on the set of
business that severely focuses on the matter of likely the initialize the segmentations that leads to
the average revenue growth and development in the fixed ratio of manner to set the
segmentations. As the five steps that evaluates the new set of market opportunities in the manner
of growth of the business that are as follows:
 Research the consumers and competition: It uses the market research to examine the
visitors and consumers and its competition on sectional level. As it will help the
organisation to increase the demand and consumer satisfaction in respect to the potential
form on the sectional level. It is also determined the segments of the consumers that

shares the key terms of the strength and weaknesses to the particular growth and
development.
 Get a high level view of the market: As the visitors and consumers that have the wider
sense of knowledge as to the market trend. The management of business could trapped
the new point of percentage that is enough to increase the actual value of the market
potentiality (Bukenberger and Palmintier, 2018),. The manner of the market research that
the experts are not involves the potentiality to the total objective of the scenario that help
the organisation of management to adjust the quora of business.
 Explore adjacent opportunities: As the researchers has been analysed the segmentations
of the growth and development in the field of area. As the companies with the
continuous profitable growth that has the controlled plan of action to expand the existing
business management.
 Understand the business surrounding: The area of business is the major issue to explore
in the manner of performance that contributes the flow of the business. In the sectional
area it will enhance the factors and challenges that faced to it in a visual manner.
PESTLE factors are macro factors that affect the activities of business from external
forces. It has direct as well as indirect impact on the operations and managerial activities of
company. In context to Pret A Manger, if they expand it the activities of cafe is affected by some
external forces which are discussed as below:
Political factor: If the brand wants to expand it, then the new policies regarding expansion can
affect it. The rule and regulations of government for expansion, country has political instability
and poor trade relation between countries it can affect its growth and market expansion.
Economic factor: Increase in the interest rates or fluctuation of prices of food and beverages can
have negative impact can decrease their profits. Thus, it becomes difficult to expand with
fluctuated profits.
Social factor: If cafe adopts some new food trends then they need to keep in consideration the
taste and target customer so that it can attract more customer (Fainstein, 2018). If customer did
not prefer it or liked it, then it affects the expansion of launching something new.
Technological Factor: For expansion they need to use advanced technology for providing better
services using digital sources. They need to analyse and learn to adopt better technologies for