Analysis over different strategies that is to be used in an business for retaining and attracting employees

This report analyzes different strategies used by ASDA to retain and attract employees. It explores the importance of talent management and presents findings and recommendations.

Managing a Successful
Business Project

Table of Contents
Title..................................................................................................................................................1
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
TASK 1............................................................................................................................................1
P1) Project aims and objectives..................................................................................................1
P2) A project management plan..................................................................................................2
P3) Produce work breakdown structure and Gantt chart............................................................4
TASK 2............................................................................................................................................6
P4) Small-scale research to meet project aim and objectives.....................................................6
TASK 3............................................................................................................................................8
P5) Present findings and data......................................................................................................8
P6) Communicate appropriate recommendation.......................................................................15
TASK 4..........................................................................................................................................15
P7) Reflect value of undertaking project..................................................................................15
CONCLUSION .............................................................................................................................16
APPENDICES 2............................................................................................................................17
Performance Review Template.................................................................................................20
REFRENCES.................................................................................................................................21

Title
“ Analysis over different strategies that is to be used in an business for retaining and
attracting employees”. A case study on ASDA.
INTRODUCTION
Business strategies and policies require to make enhancement for this purpose
applicability of strategic management is to be done which helps in gaining success through
development possible. Business is required to make achievement of long and short terms goals
with appropriateness. This is an continuous process which helps in attaining quality over skills
and knowledge development that results into enhancing productivity. Talent management is used
for making efficiency within utilization of resources in systematic manner. ASDA is an British
retailing organization and was established in the year 1949. It has headquarters in Leeds,
London. In this report aims and objectives of project with time frame is developed. Then small
scale research is to be done within the report.
MAIN BODY
TASK 1
P1) Project aims and objectives
Overview of the Research: Basic motive of the research is to use talent management for
making completion of goals and objectives set by an organization. In context of ASDA
management has made more emphasis over managing talent with skills to be introduced in
workforce for more efficiency. This makes working capabilities to be increased by motivating
employees in connection to business. As per this capabilities increases with more potential while
making connection within business. ASDA is known retailer and holds association with new
organization. It is essential to make development of business through various strategies that
makes research to be more effective (Marle and Vidal, 2016).
Aim: “ Analyse different strategies to be used in business for making attraction and
retention of employees possible”. A case study over ASDA.
Objectives:
 To develop better understanding upon talent management in an organization.
 To map importance of talent management for retention and attraction of employees.
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 To interpret principals in a business for performing of talent management.
Research questions:
 Defining understanding for talent management within an organization.
 Develop understanding over talent management to retain and attract employees. Explain principals of business to perform talent management.
Literature Review
Explain the better understanding of talent management within an organisation.
As per view point of (Matinheikki and et. al., 2016) , managing talent is related to the
process that involves trends of specific nature form making working aspects to be developed. In
order to bring strategic management different changes in working environment has to be
developed. This makes management develop strong work relation for balancing of equation.
Identifying of relation over strong working possible that leads over balancing equation. It leads
over identifying talent in making growth of organization possible.
What are the importance of talent-management in order to retain and attract potential employee's.
According to the point of view of(Maylor, Blackmon and Huemann, 2016), talent
management is not limited only to human resource. It covers all aspects existing in an
organization like managing, hiring and retention over high talent. This holds importance upon
various strategies making business to be managed in appropriate manner.
Explain principles that is induce by business in order to perform talent-management.
In view of (Midler, 2019), talent management has made practices to be performed in
business that helps in developing of consistency upon strategies and culture. Various challenges
is to be faced to gain sustainability through talent management in more effective way. It is
helpful in making business gain investment and funds through technological advancement in
working operations in more effective way.
P2) A project management plan
Project management plan is that document which makes examination of project to be
done. In this goals, scope, budget, timeline of plan for making preparation of path required to be
developed in a project. Different targets and objectives is to be achieved through plan. Promoting
efficient plan develops learning towards project. This make research in understanding
information through objectives required to be achieved as per the plan. Promoting effective
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development in learning about the project. In it researcher understands about information
regarding project to be executed. Certain elements are there that has been explained as follows:
 Cost: This is considered to be one of the most effective element required to make
research conducted in more effective way. This has been helping in making identification
of budget through cost applied while making project and task in relation to project.
Mangers an organization is required to form budget to make analysis of cost to be used in
a product that has been given as follows:
 Time: This element makes helps in defining about time that is required to be given over
project and aspects related to it. So, managers of an organization should decide about
time limit of project which should not exceed 3 months. This helps in project completion
within time period given (Morozov, Kalnichenko and Liubyma, 2017). Scope: This element is known for defining about scope to be covered in a project. This
involves strategies to be applied in project. Also strategies is required for checking in
attainment of objective with goals set by an organization. Quality: This is defined as framework in an researcher over conforming action and
making task completion within time period specified. In it actual inspiration and proper
data collection is required. It makes quality to be enhanced by implementing within
research to be done in project.
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 Communication: This is one of the most effective element that helps in circulating
information in more effective way. In it transparency is made while data collection in
attaining of suitable outcome. So, it is required to attain proper result in a research. Risk : In this elements of research is needed to make task to be done with effectiveness
and proper analysis which makes sustainability in project to be gained.
 Resources : As per this researcher is required to make various resources like human
resource, equipment, computers, internet and printers. All this is provided by an
organization to make satisfactory outcomes (Newton, 2016).
P3) Produce work breakdown structure and Gantt chart
Gantt chart: It is an software that is used for making project which make establishment of
plan possible. This an mechanism that helps in making advancement through Gantt that makes
project accomplishment possible. As per this dates and days of project management is been seen
which makes completion of task with sub-task done in limited time given for project.
Work Breakdown structure: This makes identification about techniques which makes
project representation to be done in administrative manner. As per it adjustment upon sequence
of work decomposition within various sections of project is possible. WBS is mainly focused
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upon alternatives with requirements of goods and other resources. In this estimation of prize,
allocation of resources and time period is covered that helps in making project to be completed
with efficiency (Nicholas and Steyn, 2017).
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TASK 2
P4) Small-scale research to meet project aim and objectives
This research is based upon performance that is conducted over effective knowledge
through aspects required for learning process of project. There are two basic ways within which
an research is done for accomplishing of task. They are explained as follows:
Qualitative method: As per this method relevant data is collected through conducting
interviews, making questionnaire, observation and participating in facts with records is been
done. In it analysis is been done for making data collection for various concepts with experiences
is been considered. According to this relevant data is presented to improve quality of work.
Quantitative method: This makes all over development to be done with measurements
like mathematical, statistical, numerical analysis. Further data is collected through parallel
support of questionnaire, polls, survey and data is compiled through computational techniques.
Sources of data collection: Primary sources: Such source has made researcher in collecting data in more simplified
form. Though it is time taking process that makes accuracy in collecting information
related to survey (Pal, Wang and Liang, 2017).
 Secondary sources: This method of data collection in which information is collected
through records like financial sheets, articles, journals, magazines, books etc. This is not
time consuming but balance level is done for making data collection with relevant
information regarding topic.
In the research accurate data is collected for both primary and secondary means is done in
order to make literature review for better understanding over research.
Sampling: As per the procedure statistical analysis is done while making predetermination
over observation that is calculated through large population. This methodology effectual process
is developed over understanding process by taking solution from respective respondents. The
sample size that is taken for research is 50
Questionnaire
Quantitative questions
Q1) Defining meaning of prospective management within an organization?
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a) Yes
b) No
Q2) Necessary of talent management in measuring growth and success?
a) Yes
b) No
Q3) Does ASDA has worked for retention and attraction of employees with talent
management?
a)Yes
b) No
Q4) What strategies is used by ASDA to apply talent management?
a) Providing elaborative job description
b) Path to gain continuous success
Q5) Significance of talent-management in ASDA?
a) Attracting and retention of skilled employees
b) Enhancing performance
c) advancement of human resource
Q6) What advances is presented by ASDA in relation to talent-management?
a) High motivation
b) Job satisfaction
c) Advancement of interpersonal abilities
Q7) What initiative should be taken by ASDA to makes talent-management in employee's?
a) Job rotation
b) Training and development
Qualitative questions
Q8) What strategy is been used by ASDA to enhance working performance through
productivity?
 Offer recognition of skilled employees
 Path of success
Q9) Initiative taken by ASDA to retain its employees?
a) Improve training session
b) Ensuring individualism
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c) Induce higher motivation and morale
Q11) Recommendation
TASK 3
P5) Present findings and data
Q1) Defining meaning of prospective management within an
organization?
Frequency
Yes 35
No 15
Interpretation: The above graph there are 50 respondents. From this 35 has ideas about concept
of talent management and rest 15 does not know anything about it. This makes understand that
ASDA hold good knowledge over talent management that makes efficiency in working of
employees (Pearlson, Saunders and Galletta, 2019).
Q2) Necessary of talent management in measuring growth and success? Frequency
Yes 30
No 20
8
Yes No
0
5
10
15
20
25
30
35
40
35
15
Frequency

Interpretation: From the above graph its is clear that there are 50 respondents out of which 30
are in favour of talent management required to attain growth and success over long time period.
Rest 20 does not agree that growth and success is gained by talent management. So, it can be
agreed that majority of employees in ASDA has favour of talent management( Pramanik,
Mondal and Haldar, 2020).
Q3) Do Tesco plc worked for retention and attraction of employees in
relation to talent management?
Frequency
Yes 28
No 23
9
Yes No
0
5
10
15
20
25
30
35
30
20
Frequency

Interpretation: In this graph there are 50 respondent out of which 28 has agreed that talent
management is effective in attracting employees. Rest 23 does not think that talent management
is appreciated. So, ASDA is been seen employees to attain sustainability over long time period
(Whyte, Stasis and Lindkvist, 2016).
Q4) What strategies is used by ASDA to apply talent management? Frequency
a) Providing elaborative job description 25
b) Path to gain continuous success 25
10
Yes No
0
5
10
15
20
25
30 28
23
Frequency

Interpretation: From the graph it can be defined that 50 respondent are there out of which 25
thinks that talent management is used in ASDA to attain success. Other 25 is of opinion that
talent management helps in doing elaboration over job description. This is applied in both
strategy and organization establishes talent management (Yap and et. al., 2017).
Q5) Significance of talent-management in ASDA? Frequency
a) Attracting and retention of skilled employees 25
b) Enhancing performance 20
c) Advancement of human resource 5
11
a) Providing elaborative job description
b) Path to gain continuous success
0
5
10
15
20
25
30
25 25
Frequency

Interpretation: From the above graph it can marked that there are 50 respondent out of which 25
is of the opinion that talent management has made attraction and retention of skilled employees.
20 accepts that performance has been enhanced and rest 5 thinks that advancement is done in
positive manner. So it can be concluded that talent-management has impacted ASDA in positive
manner (Young, 2016).
Q6) What advances is presented by ASDA in relation to talent-
management?
Frequency
a) High motivation 20
b) Job satisfaction 15
c) Advancement of interpersonal abilities 15
12
a) Attracting and retention of skilled employees
b) Enhancing performance
c) Advancement of human resource
0
5
10
15
20
25
30 25
20
5
Frequency

Interpretation: From the above graph it can be observed that there are 50 respondents out of
which 15 is of opinion that talent management ha made advancement in ASDA by motivating
bits employees. Other 15 has observed that job satisfaction has been attained and rest 15 is in
favor that interpersonal abilities has been developed in employees. This made positive impact in
ASDA .
Q7) What initiative should be taken by ASDA to makes talent-
management in employee's?
Frequency
a) Job rotation 30
b) Training and development 20
13
a) Attracting and retention of skilled employees
b) Enhancing performance
c) Advancement of human resource
0
5
10
15
20
25
30 25
20
5
Frequency

Interpretation: From the above graph it can be concluded that there are 50 respondents and 30 is
of opinion that job rotation has induced in talent management. Rest 20 is of opinion that training
and development has been improved with talent management. This has enhanced ASDA in
positive manner .
Q8) What strategy is been used
by ASDA to enhance working
performance through
productivity?
Explanation
Offer recognition of skilled
employees
This has helped in retaining of motivation and work
upon skills that made enhancement of growth possible
(Whyte, Stasis and Lindkvist, 2016).
Path of success It is clear that employees has made it clear that pathway
of success towards goals achievement in an
organization.
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a) Job rotation b) Training and development
0
5
10
15
20
25
30
35
30
20
Frequency

Q9) Initiative taken by ASDA to
retain its employees?
Explanation
a) Improve training session Training session has made employees to do more work
with more productivity. This happened due to skills
development.
b) Ensuring individualism Individualism has motivated employees and developed
moral sense within them.
c) Induce higher motivation and
morale
Employees with the high motivation and morale will
retain in the organisation for the longer period of time
and also produce the effective outcomes
P6) Communicate appropriate recommendation
Above analysis it is has been measured that talent management has helped in developing
of talent management within the organization. Through adopting of such process achievement of
goals and objectives in more effective manner. Due to this equality at workplace has been
maintained. An organization like ASDA has developed strategies which lead towards
development of internal and external process within an organization. Further it made job
satisfaction increased through making better tanning and development process applied. Also it
lead over development within an organization possible which makes retention and attraction of
candidates possible with more efficiency. Some recommendation has been explained as follows:
 ASDA has made sustainability to be offered over path by making it easy for employees to
gain higher success with development (Yap and et. al., 2017).
 In relation to ASDA training has been provided that skills has been improved due to
increase in knowledge of an individual that made feeling of self belonging to be
developed.
TASK 4
P7) Reflect value of undertaking project
From the research I have learned about various aspects that is related to talent-
management which made attraction and retention of employees possible. I have marked out that
ASDA has been using training and development that made supportive utilization to be developed
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that made growth and success to be attained by them. As per this I have designed an
questionnaire which made assisting over collective respective data with information over
candidates. This made better level of knowledge and information to be collected in systematic
manner. In relation to this I have made utilization of tools like Gantt chart and Work breakdown
structure over activities to be completed within time period specified. In order to over come
challenges I have used soft skills with academic learning in making interpretation done in
effective way (Young, 2016).
CONCLUSION
From the report it can be concluded that managing of small business which makes
working over various strategies to be implemented towards goals and objectives to be achieved
in effective manner. Also talent -management is been used by an organization to help in attaining
with retention of potential candidate. This made small-scale research to be done for gaining of
suitable employees. Then both primary and secondary research is used to gain productive
changes and implementing them.
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APPENDICES 2
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Project Logbook for the chosen
organisation:
Name of the learner: Name of the Supervisor:
Project Title: “ Analysing different strategies
to be used in a business to attract and retain
employees”. Case study on ASDA
Date:
Update of weekly research/ tasks achieved
(Account for a minimum of six weeks with
dates) What have you completed?
 Did you fulfil Task requirements? Are you on track and within deadlines
set?
 Did you need to make any changes to
your project management plan?
I completed project on topic “ Making
analysis upon different strategies to be used
by an business organization for retaining and
attracting employees”
Yes, requirements has been filled.
Yes, activities tracking is done with deadline
No as it is not required
Any risks and / or issues identified? Did you identify risks/issues with a
lack of skills required for undertaking
research tasks? Did you identify any additional
risks/issues that have an impact on
the project management plan?
No all skills has been used
Yes, time management is used
Problems encountered
What barriers did you face? Communication is done over respondents
I overcome with difficulties over my soft
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How did you overcome them? skills.
New Ideas and change of project direction
What Have I learnt about myself this week?
How did I feel when I had to deal with
tasks/problems?
How well have I performed? What did I
contribute?
What can I improve on next week?
How might this learning apply in the future?
I felt comfortable with clear understanding.
I have used efficient skills for performing of
work.
I have improved myself through liable
judgements.
It helps conducting similar type of research
Tasks planned for next week
Which tasks are priority?
Have you set aside sufficient time for
completion?
Collecting data and interpretation of priority.
Yes, using WBS and Gantt chart
Project plan status to date (on, ahead,
behind)
Supervisor comments to address
Signature of the Supervisor and date:
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Performance Review Template
What was the Project supposed to accomplish?
This project is related with the aim “ Analysing different strategies in order to make attraction and
retention of employees to be done”. A case study on ASDA.
Did the project succeed in its aims/ how do you know? Specifically, please outline any evaluation
and assessment undertaken?
Yes, project is to be succeeded over aiming and process for supporting method and questionnaire.
What things do you think worked well and why? Evaluate all aspects of the project?
Time management works with Gantt chart and WBS.
What problems emerged during the project and how were they tackled? Was there timely
identification of issues and resolution during the project process?
Problems regarding employee behaviour that change according to various situation. It made soft skills
to be developed.
What did you learn from undertaking the project?
My learning over talent management and strategies is used to make attraction of employees possible.
How would you rate your performance as a management consultant leading the project?
According to my performance in research, I rate myself 7/10
What strengths and weakness of your performance did you identify?
Strengths: Data creation, Time management
Weaknesses: Communication skills
How will this inform and support your continuous professional development?
It support to enhance both personal and professional development as by enhancing working potential
too.
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