Managing Food & Beverage Operations

This document explores various kinds of organisations in the food and beverages industry, explains the rating system adopted for the industry, and discusses the current and future trends that impact the business. It also demonstrates professional food and beverage management skills and explains the legal and regulatory standards that food and beverage outlets must comply with. Additionally, it compares different operational and marketing technologies for various types of food and beverage businesses and investigates the elements that influence consumers' decisions on food and beverage outlets.

Managing Food &
Beverage Operations
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Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Task 1...............................................................................................................................................3
P1. Explore various kinds of organisation in food and beverages industry within selected
organisation within each areas of industry.............................................................................3
P2. Explains various rating system assorted that is adopted for food and beverages industry
nationally and internationally.................................................................................................6
P3. Discuss the current and future trends that impose direct impact on food and beverages
business...................................................................................................................................7
Task 2...............................................................................................................................................8
P4. Demonstrate professional food as well as beverages management skills within company.
................................................................................................................................................8
(Covered in ppt)......................................................................................................................8
P5 Explain legal need and regulatory standards that food and beverage facility outlets must
comply with, providing particular reference to maintenance and cleaning of equipment.....8
(Covered in ppt)......................................................................................................................8
Task 3...............................................................................................................................................8
P6. Compare different operational and marketing technology for a range of various kinds of
food and beverage businesses.................................................................................................8
Task 4...............................................................................................................................................9
P7. Investigate elements that influence the consumers’ decision on food and beverage outlets.
................................................................................................................................................9
P8. Analyse tactics adopted in a range of food and beverage outlets for attracting and maintain
effective customer base........................................................................................................10
CONCLUSION..............................................................................................................................11
REFERNCES.................................................................................................................................12
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INTRODUCTION
A food and beverage industry signifies procedure of producing, processing as well as
presenting or serving of food & beverages to its user. The food quality in context of services
must possess quality that enhances expectation level of individual person. As a specific industry
focus is on analysing demand and need of its customer and it include administration of various
completion within various activities. Activity connected to food preparation, administration, and
quality and event administration with another person. In this assignment, the company is
determined named as Associated British foods PLC. It is determined as a British international
food retailing organisation that is situated in London, UK. This organisation creates income of
around 15.824 million pounds in addition with employees of around 1, 38,000 subordinate.
According to this assignments, the topic involves food beverage industry which focuses on style
of food related to service outlet, possessing superior rating system according to present trend in
industry and also analyse different way that help in using food and beverages to increase
efficiency in future period of time. In addition to this, there are different method which is used
for motivating user and attitude to handle food outlet (Bascur and O’Rourke, 2020).
MAIN BODY
Task 1
P1. Explore various kinds of organisation in food and beverages industry within selected
organisation within each areas of industry.
In food & beverages sector possesses necessary prospects in processing food organisation
that involves scope and achieve profit margin. The chosen organisation named as Associated
British foods PLC is determined as a world biggest producer of sugar and also Bakery product
producing involve items related to beverages. There are different kinds of food as well as
beverages factor that is given below:
Food
beverages
sector
Description Advantages Disadvantages For Examples
Employer
Proper
Service
It signifies
appropriate
The benefit of
appropriate
The disadvantage
of appropriate
The Lenburry
restaurant is
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Restaurant hospitality
administration, safe
food as well as
services is served on
food table (Weber
and Saunders‐
Hogberg, 2020)
service restaurant
is that they focus
on increasing
brand image in
front of customer
at Marketplace.
And also they
increase
awareness
regarding public
platform that help
in increasing
profitability in
future period of
time.
services is due to
influence on
interaction
between
subordinate and
customer that
imposes a direct
effect on turnover
rate of subordinate
that increases
more expenditure
regarding
restaurant which
increases turnover
rate of
subordinate.
located in London.
Quick
Services
There are various
ways of marketing
their items such as
drinks to offer in
current atmosphere.
The positive
aspects related to
quick service is
connected to
possessing low or
not any kind of
waiting period
and also time-
saving.
Basically in
providing services
that is not any kind
of table services
available for its
user that increases
reason for user to
select different
type of small
restaurants in
possessing
attractive
infrastructure to
provide quick
Burger Kings as
well as Subways
are providing
quick services to
its user in order to
satisfy their need.
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services during
particular phase of
time period.
Self Services There are various
sector in quick
services regarding
restaurant is their
focuses on offering
customer care
services in order to
satisfy them. There
is not any kind of
facility related to
table services. This
is a type of
restaurant in which
customer get product
by using self
services rather than a
served by other
person.
Herein, the staff
member is
needed to serve
their user by
saving from
organisation.
For person
interaction to
another person is
necessary for a
better interaction
among individual
person and it also
help in providing
better services to
its user during
particular phase of
time period.
It is determined as
moderate range of
restaurant named
as Pavilion which
offers self services
to its user.
Wine Bars The mobile catering
is connected to the
preparation of
organisation of
marketing other than
liquor as well as
bear.
By operating cost
of having own
wine bar that
focuses on range
which comes
from economic
range in opening
There is different
kind of unethical
issues in by using
up and down faces
in context of
organisation.
It is determined as
famous bar name
Gordon's located
in London, United
kingdom.
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traditional
restaurant.
P2. Explains various rating system assorted that is adopted for food and beverages industry
nationally and internationally.
The rating system analysis regarding restaurant as per quality adopting notations like it
starts along with another symbol by using media factor. They focus is on analysing standard of
product and services that must be appropriate. The focus is on increasing rating of organisation
that is completely depend upon superior excellent or average kind of facility related to review.
Therefore, the chosen hotel focuses on providing superior quality facility connected to Bakery
food for satisfying its customer (Chaib and Barone, 2020). The user offer rating on different
social media platform that is prevailed in UK such as Trip Advisor, website related to online
food as well as other to provide support to its customers that help in increasing knowledge
regarding rating of food and also for beverages organisation. There are various rating through
which user recognised according to quality of food that is going to be mentioned below:
5 star: this rating of food & beverage association increase quality audience services in
addition with appropriate quality of food to guest. The primary purpose of this kind of
organisation is to provide effective services to its customers such a dining option facility and also
they analyse need and wants of its user by offering them hygiene quality food during particular
phase of time period.
4 stars there are various hotels as well as restaurant that are measured on basis of quality
and comfort. Therefore, the organisation focuses on providing hygiene quality food in order to
maintain superior relationship with its user and they also focuses on offering food of superior
quality.
3 star according to Associated British foods PLC, they focuses on providing food facility
with superior traits that help in increasing are offering quality in an appropriate way. Therefore,
herein, the organisation focuses on providing extraordinary services to its user in order to satisfy
them regarding services provided by hotel.
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2 star This hotel provides easily affordable food facility to its user in order to satisfy them.
They focus on providing satisfactory infrastructure to its customer in order to satisfy themselves.
The restaurant focuses on increasing improvement in facility related to food quality.
1 star according to this rating, the focus is on restaurant with possessing no scope related
to superior food servicing and hospitality atmosphere that generate negative effect on its user.
This kind of restaurant requires high improvement level that leads to switch to another
hospitality facility provided by hotel.
On the basis of above given facility related to hospitality, the chosen hotel focuses on
possessing four star facility that signifies better facility of infrastructure with good food quality
as well as beverages. Therefore, many user of chosen hotel is quite satisfied according to the
quality of food services.
P3. Discuss the current and future trends that impose direct impact on food and beverages
business.
Overview of trends
It signifies in respect of whole direction of market or price of assets. Therefore focus is
on approaching technical background in order to reflect action related to price derived that help
in increasing growth in an appropriate manner (Donnelly, 2016).
Affecting through Current trends business of food and beverages:
According to the present situation, there are different trends that impose direct effect on
organisation that is connected to food as well as beverage. Due to increase in covid-19 pandemic,
the whole world user emphasized on safety and they possess requirement related to hygiene from
hotels. Therefore, it increases uncertainty in context of reducing revenue, reducing supply scope
of supply, possessing less interaction related to user while providing food. In addition to this in
UK, there are various factor that is suffer from different kind of regulation of government
application related to online order food like Zomatoo, deliveroo and many more so that they get
food in home. All these things impose huge effect on food as well as beverage organisation in
context of productivity.
Affecting of future trend business in food and beverages.
By future trend in food as well as beverage sector helps in increasing improvement in
marketplace. The innovation help in bringing new ideas that provide support and growth in
organisation by launching latest technological element like self services, robot equator, digital
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appliances that assists organisation to satisfy need of its customers during particular phase of
time period. Due to increase in mobile phone in daily life of individual person, now they focus is
on approaching online that enhances loyalty of customer. By using this kind of trends helps in
attracting large number of user in respect of restaurant.
Task 2
P4. Demonstrate professional food as well as beverages management skills within company.
(Covered in ppt)
P5 Explain legal need and regulatory standards that food and beverage facility outlets must
comply with, providing particular reference to maintenance and cleaning of equipment.
(Covered in ppt)
Task 3
P6. Compare different operational and marketing technology for a range of various kinds of
food and beverage businesses.
The various food and beverages organisations that impose direct effect on various
practices that increases profitability margin in future period of time. The organisation focuses on
increases revenue by analysing need and want of its user (Kaur, 2017). Therefore, herein the
main focus is to attract large number of customers during particular phase of time period. In
addition to this, by starting innovative organisation named as let's eat restaurant they offer a
different kind of services in reference of fast food, better as well as attract large number of
customers during particular phase of time period. In context of Associated British PLC, they
provide allowance to new venture named as let's eat with a different kind of modification and
improvement in quality. There is difference between operation as well as marketing technology
that is going to be mentioned below:
Operational Technologies Marketing technologies
 The significance of technology
signifies communication system to
handle physical devices in order to
 Let’s eat focuses on various strategy of
market that help in achieving a
different kind of objective in timely
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provide effective appropriately.
 The food as well as beverage venture
named as let’s eat focuses on providing
support to various software that is
flexible and it signifies better services
to its customer in order to satisfy them.
 By using the operational software
increases chances related to enhancing
manpower in addition with sales and
profit margin that appropriately
controlled in systematic manner.
 By providing guidance to bring changes
in order to compare performance level
of competitive and increasing
profitability level and expand
organisation in future period of time.
 To increase or bring changes within
hotel and provide appropriate guidance
to that assists in using appropriate way
to increase mode of productivity.
manner.
 The customisation to adapt digital
platform application, search engine
circulation in an appropriate way.
According to the capability of a
specific organisation to offer clarity to
attract large number of customer and
increase profit margin in future period
of time.
 According to their capability with
specific organisation, they focus on
offering clarity to its user in order to
increase profitability margin in which a
period of time.
 In addition to this, it is determined as a
potential tool that focuses on providing
tagline, messages to its customer in
order to increase brand awareness of
company named as let’s eat in front of
customer at marketplace.
Task 4
P7. Investigate elements that influence the consumers’ decision on food and beverage outlets.
The decision taken by consumer is very important for every product and services which is
offered by hotel and the main focus is on satisfy its customers by providing superior quality food
to its user at marketplace. The management team is completely based on presentation and ability
of goods that helps in fulfils need and wants of its customer in an appropriate way. The need of
food and beverages is increases and they focus on providing superior quality food during
particular phase of time period (Mabandla and Makoni, 2019). There are different factor which is
essential for Associated British foods PLC which is going to be mentioned below:
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Qualitative goods and services it is determined as a significant services for organisation
that focuses on a need and want of its user for better administration technique. The Associated
British foods PLC focuses on increasing sales and profitability in respect of setting appropriate
benchmark. Therefore, the management team analyse likes and dislikes customer during
particular phase of time period. The management team of Hotel focuses on providing superior
quality food to its customer in order to satisfy them they offer services quickly that assist in
sustaining durability of product by increasing satisfaction level of its customer. It is necessary to
provide services with effectiveness of goods that enhances quantity of production. There are
different kind of manufacturing process focuses on fulfilling demand related to product in order
to increase productivity level in future period of time.
Physical environment as per this, it is necessary to provide better atmosphere in order to
satisfy its customer. Therefore the chosen hotel focuses on promoting tangible goods in addition
with advantages of superior atmosphere that focuses on optimum use of equipment with
appropriate understanding level of marketing atmosphere, superior practices related to
communication, skilled manpower in respect of delivery process along with perfection. They
focus on formulating appropriate practices related to promotion that help in providing foods in an
appropriate manner. Hence, it is determined as a part of marketing in which organisation focuses
on maintaining good relationship with its user and increase their concern by setting a specific
standard in addition with values of organisation (Maier and Prusty, 2016).
P8. Analyse tactics adopted in a range of food and beverage outlets for attracting and maintain
effective customer base.
In every business organisation, there is various range of food that assists in attracting
large number of customer. The main focus of management team is to maintain appropriate
relationship with its user and satisfy their expectation during particular phase of time period. In
this sector, the customer is determined as precious that creates business and increase revenue in
future period of time. Therefore, the organisation focuses on all factors in respect of increase in
long-term services that enhances specific business and increase profit margin. Hence, the chosen
organisation emphasizes on achieving vision by offering effective services to its customer and
attracts them towards their services (Okumus, 2020). There are various strategies regarding food
and beverages which are going to be mentioned below:
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Provide special offer herein, the organisation focuses on providing a special offer to its
user in order to increase their loyalty towards services provided by company. Herein, there are
various factors related to discount that must be provided to its user in order to attract them
toward their services by increasing sales and their focus is on sustaining customer by conducting
different activities in an appropriate manner. Therefore, the chosen hotel provides different kind
of offers such as a Combo facility, buy one get one free and many more.
Impact of quality Services it is determined as a procedure that focuses on increasing
profitability in respect of organisation. The company emphasized on quality of goods that
changed the mindset of its user and increases in future period of time. The customer focus is on
taking better quality that satisfies them. The organisation focuses on increasing their image in
front of customer at Marketplace.
The chosen hotel named as Associated British foods PLC focuses on quality of goods and
services must have better quality in order to offer appropriate sustainability at competitive
market place (Weber and Saunders-Hogberg, 2018).
CONCLUSION
On given report, it has been analysed that food and beverage industry signifies procedure of
producing, processing as well as presenting or serving of food & beverages to its user. The food
quality in context of services must possess quality that enhances expectation level of individual
person. As a specific industry focus is on analysing demand and need of its customer and it
include administration of various completion within various activities. Activity connected to
food preparation, administration, and quality and event administration with another person
According to this assignments, the topic involves food beverage industry which focuses on style
of food related to service outlet, possessing superior rating system according to present trend in
industry and also analyse different way that help in using food and beverages to increase
efficiency in future period of time. In addition to this, there are different method which is used
for motivating user and attitude to handle food outlet.
11

REFERNCES
Books and Journals
Bascur, O.A. and O’Rourke, J., 2020. Measuring, managing, and transforming data for
operational insights. In Smart Manufacturing (pp. 129-165). Elsevier.
Chaib, R. and Barone, M., 2020. Chemicals in the Food and Beverage Industry: An Introduction.
In Chemicals in the Food Industry (pp. 1-33). Springer, Cham.
Donnelly, P., 2016. Managing 8 Venue Operations for a Newly Opened PAC. Performing Arts
Center Management, p.142.
Eng, L.L. and Fikru, M.G., 2020. Environmental Performance of Food and Beverage Firms in
Merger and Acquisition Deals. Journal of Agricultural & Food Industrial
Organization, 1(ahead-of-print).
Greenwell, T.C., Danzey-Bussell, L.A. and Shonk, D.J., 2019. Managing sport events. Human
Kinetics.
Kaur, I., 2017. Role of hotel management and catering technology institutes in ensuring food
safety. In Food Safety in the 21st Century (pp. 321-335). Academic Press.
Mabandla, N.Z. and Makoni, P.L., 2019. Working capital management and financial
performance: evidence from listed food and beverage companies in South Africa. Academy of
Accounting and Financial Studies Journal, 23(2), pp.1-10.
Maier, T.A. and Prusty, S., 2016. Managing customer retention in private clubs using churn
analysis: Some empirical findings. Journal of Hospitality Marketing & Management, 25(7),
pp.797-819.
Mohammad, A.A., 2017. Approaching the Adoption of Lean Thinking Principles in Food
Operations in Hotels in Egypt. Tourism Review International, 21(4), pp.365-378.
Okumus, B., 2020. How do hotels manage food waste? evidence from hotels in Orlando,
Florida. Journal of Hospitality Marketing & Management, 29(3), pp.291-309.
Weber, O. and Saunders-Hogberg, G., 2018. Water management and corporate social
performance in the food and beverage industry. Journal of cleaner production, 195, pp.963-977.
Weber, O. and Saunders‐Hogberg, G., 2020. Corporate social responsibility, water management,
and financial performance in the food and beverage industry. Corporate Social Responsibility
and Environmental Management, 27(4), pp.1937-1946.
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