Use of E-books and Social Media by Accounting Students at Conestoga College

The report investigates the use of e-books and social media by second semester accounting students at Conestoga College. Findings suggest that social media is employed for academic purposes and is related to student grades.

P.O. Box 1234
Kitchener, Ontario
N2G 4X6
December 11, 2018
Conestoga College
299 Doon Valley Drive
Kitchener, Ontario
N2G 4M4
Dear Robin Spark,
The letter will inform you that the attached report will investigate the students of second
semester of Accounting at the Conestoga College consider using e-books along with other
versions of textbook. I carried out secondary research on the subject “Use of social media by
university accounting students and its impact on learning outcomes” and carried out survey on
students in class to determine their use of textbooks and the way they feel about accounting
textbooks. I have also gathered findings regarding proliferation in the application of social media
like Facebook and Twitter among the students that is well documented. From completion of the

research I have also explored that the implication of social media for the university degree
students to support their academic conducts within an informal setting. I have also revealed that
several learning institutes prefers offering resources in formats such as laptop, ipad along with
use of cell phones based on which the use of social media has turned out to be simpler.
My findings from the research have also suggested that the university accounting degree
students employ social media or certain vital academic purposes. Based on the same, students
maintain and establish effective mentor/mentee relationships around the academic conduct based
interactions by means of social media use. I have also gathered a finding that the social media
application is considerably related with the student grades. The questionnaire that I prepared also
focused in attaining an increased understanding on distinct opportunities along with concerns of
developing an information system by means of using different types of different social media
platforms.
The integration of information by means of social media platform use can facilitate the
developers in increasing visibility of content to the target audiences. In the research I have
carried out assessment regarding the number of times the respondents visit Conestoga College
social media platform for improving the learning outcomes of all the accounting students. I have
also faced certain issues in carrying out the research is that survey was based on the biased
responses of the respondents. I have also gathered outcomes from carrying out a detailed
secondary research that the developers might take necessary steps in promoting certain social
media platforms to all the university students. The findings revealed that such steps can facilitate
in improvement of educational programs those are planned by the Conestoga College. From
detailed learning obtained through completion of the research it is evident that the gathered
responses from survey in the study that identification of distinct connection of the students

through several learning institutes. This also prefers offering resources in formats such as laptop,
ipad along with use of cell phones based on which the use of social media as turned out to be
simpler.
Please feel free to contact me at [e-mail] in case you have any
questions regarding my secondary research outcomes.
Sincerely,
Student
Accounting Section