Establishment of Virtual Teams: Benefits and Issues

Running head: BUSINESS COMMUNICATION
BUSINESS COMMUNICATION
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1BUSINESS COMMUNICATION
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1. Introduction
The virtual teams help in maintaining the proficiency of the functions that are undertaken
by the businesses. However, there are different issues that might be faced by the organization
through the implementation of the virtual team functioning. The concerned business, which is
headquartered in Sydney, is aiming to establish a marketing team located in Sydney, New York,
Beijing and Mumbai. The aim of undertaking the implementation of the virtual team is based on
the organizational objective of recruiting talents from the different regions. It will help the
business in optimizing productivity and profitability of the same while operating in different
markets. The discussion demonstrates the diverse benefits and issues that might be faced by
organizations through the implementation of the virtual teams. It will be helping to advocate the
different issues and benefits that the organization might face so that the business can bring up
mitigation strategies.
2. Justification for the implementation of the virtual teams- Greater availability of talents
The greater availability of talents in the diverse regions will be helping the organization
in enhancing the processes (Pinjani and Palvia 2013). The establishment of the virtual teams of
the organization helps in recruiting the skilled workforce, which helps in maintaining the quality
and productivity standards as per the objectives of the business. It is stated that the recruitment
of the new talents in the organization helps the same in maintaining the standards of the