Visitor Attraction Management

Visitor Attraction
Management

Table of Contents
Table of Contents.............................................................................................................................2
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
a) Overlap of visitor attractions into various classifications..................................................3
b) Importance of attraction in local area.................................................................................5
TSAK 2............................................................................................................................................6
a) Needs and motivations of different visitor types................................................................6
b) Evaluation of impact of tourism.........................................................................................6
c) Evaluation of product/services...........................................................................................7
TASK 3............................................................................................................................................8
a) Process or issues for developing Disneyland Hong Kong.................................................8
TASK 4..........................................................................................................................................10
a) Visitor management strategies to manage demand and supply........................................10
b) Sustainability measure.....................................................................................................11
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................12

INTRODUCTION
In order to make the travel and tourism industry of an attraction place flourish it is
important that effective management of the sites which help in attracting tourists are well
managed which can help in the development of the tourist site. Managing tourist attraction
includes various activities like maintaining the cleanliness of place, proper accommodation and
recreational services, efficient transportation, availability of other facilities so that the visit of
tourists can be made highly comfortable and enjoyable (Leask, 2016). It is also important for the
centre and state government of the attraction to take effective measures so that it can continue to
attract tourists from all over the world which is beneficial for the economic growth and
development of the place. This report is based on the tourist attractions and their management
done in Hong Kong so that the tourists from all over the world are attracted to the city which
helps in mobilising its economy. Essential for visitors attractions, scope and scale, importance to
the local area, needs and motivations of different visitors etc. will be discussed so that better
management of these sites can be done which will be beneficial for the development and growth
of economy of Hong Kong.
TASK 1
a) Overlap of visitor attractions into various classifications
Visitor attractions are the locations which are natural or man-made constructions which
have special attraction for tourists both local and belong to national or international origin. The
number of visitor attractions in a place work as motivating factors for visitors to choose the
location for their tourism which help in increasing tourism opportunity in that location. These
attractions can be classified into various categories and can overlap into various categories
making the site important in more than one ways. Following are the various types of attractions
which are usually present in a location and help in attracting tourists:
 Natural attractions: These are the attractions which are built naturally and help in
attracting tourists from all across the world like beaches, mountains, rivers etc. Which
help in providing the leisure of scenic beauty to the tourists. Lantau Island, Victoria
Peak, Victoria Harbour etc. Are the examples of some of the natural locations in Hong
Kong which help in attracting travellers and tourists from all across the world. Also the
government help in developing these regions by promoting adventurous and recreational
activities in these regions so that the experiences of tourists can be enhanced and they

can be encouraged to visit these places and also spread good word about them which is
beneficial for the financial growth of these places (Weidenfeld, Butler and Williams,
2016).
 Heritage attraction: These are the oldest places which have been located in a region for
several years and carry some historical importance which help in enhancing the
historical and cultural knowledge of the place. These places also tend to attract tourists
who have interests in history and culture and also the students, scholars etc. Railways,
canals, battlefields, forts etc. Are some places which are placed in the category of
historical attractions. Haw Par Mansions, Maritime Museum etc. Are some of the
heritage sites which are famous for their heritage attractions in Hong Kong.
 Purpose built attraction: These are the attractions which are built by humans serving
some purpose and have been designed in such a manner that they help in attracting
tourists for their architectural beauty or the cultural importance they carry. These
buildings are built for some purpose which helps in earning profits to the local people of
the place where the attraction is built. These places are built for serving some purpose
alongside they have also become the attractions for visitors due to their great art and
architecture. Hong Kong Space Museum and the Hong Kong museum of art help in
serving the purpose of educating people about art and science and are also able to attract
tourists (Jensen and Uysal, 2017).
 Events: These are something which happen at a certain period of time or is organised at
a large scale so as to serve certain purpose like celebration of a festival, music events etc.
Which attract a large number of people due to the vibrating environment which they
create. These include organisers, food, dance, music, large number of people etc. Who
come together in these events. There are various events which are organised in Hong
Kong like Chinese New year celebrations, Halloween bashes, arts and film festivals etc.
These occasions witness a large number of visitors in the city every year and are
organised at large scale.
All these visitor attraction classifications overlap each other as the natural sites can also be
famous for their cultural importance and can be categorized in heritage attractions, events can
overlap purpose built attractions as they are also organised to serve certain purpose. Thus it can