Website Design Proposal for CarWatch.com

This project proposal reflects the development of website for an organization. The organization is an online Car selling and buying portal that provides car details for which the website is to be developed. The web developer presents a project proposal for developing a website of this car portal.

Website Design Proposal
for CarWatch.com

Table of Contents
 Title
 Table of Content
 Preliminary research findings
 Your capabilities
 Major components
 Overall design strategy
 Wireframe Design
 Site name registration
 Site design, features and functionalities
 Content Management System
 Custom Programming
 Major web technologies
 Web promotion
 SEO and analytics
 Website maintenance
 Costs and deliverables
 Contact information
 Q&A
 Conclusion
 References

Introduction
 This project proposal reflects the development of website for an organization. The
organization is an online Car selling and buying portal that provides car details for
which the website is to be developed. The web developer presents a project proposal
for developing a website of this car portal. This proposal includes the needs of this
company and its solution, tools and technologies along with workflow development

Company profile
 We are a e-commerce organization with expertise in modern technology and creative
thinking
 It was created in 2003 to enable customers to have effective online presence
 We do excellent work to capture our clients needs by doing extensive research
 We put the customer experience at the core of our design

Our Service
 We provide different type of e-commerce solution to the customer
 Our main service is provide website design solution for the customer
 We provide mobile commerce solution
 We also developed application and software

Our Capabilities
 Experience in high-end and responsive web design
 Unique design to meet design specifications
 Results driven to make things happen
 Top-down view of each project

Research Findings
 Simple navigation to find different products
 Elegant feel and sophisticated style
 Online buying and selling system
 Latest car news & appropriate products
 Car Details and car condition

Needs
 Online Portal for Selling new and Old Cars
 Online portal for buying old cars
 Provide cars details and picture fir their customers
 For maintain their customer and car details
 Track their market

Previous Work
 Recently created
website for
carsales.com

Recent Work
 Recently created
website for
gumtree.com

Solution
 The web developer will provide enough documentation and working diagram so that
employees do not face any difficulties due to inadequate information regarding entire
system.
 The website will be developed in a manner that the company can acquire a facility to
customize their website as per future requirement.
 The website diagram will be facilitated to present the web page logo and the website
banner so it will keep up a surely presentable and attractive look to current customers.

Website Design Strategy
 Prepare wireframe design
 Collecting the information
 Select proper CMS
 Selecting the programming language
Select proper CMS
Collecting
the
informatio
n

Wireframe Design

Site Name Registration
 This website name will be www.carwatch.com and we will use cloudhosting.net for
registering this website.

Site Design
A design concept is
the idea behind a
design. It's how you
plan on solving the
design problem in
front of you. It's the
underlying logic,
thinking, and
reasoning for how
you'll design a
website. Your concept
will lead to your
choices in color and
type.

Features

Functionality

Content Management Sysetm
 The content management system will need to be fundamental to the new outline from
the web developer. The system will have to permit the organization to roll out their
improvements fluently to the website, without requiring a committed workstation or
extra programming.
 The content management system is not so much costly for developing their website,
so the web developer picks WordPress as a substance administration framework for
adding to the organization association.

Custom Programming
 PHP is to use for custom programming
 CSS and HTML will be use for custom programming
 Different type of WordPress plugin

Major web technologies

Web promotion
 Online Advertisement
 Advertisement in local News paper
 Social Media

Search engine Optimizing
 This will help to increase the website visitor
 Selection of proper keywords
 3-5 keywords per page within website
 Page to have social network sharing button

Analytics
 Utilise Google Analytics within page
 Understanding customer behaviour
 Analyse what customer do once on website
 Optimises content and ads to increase website revenue

Website Maintenance
 Update webpages, text, photos
 Ability to create flash animations
 Graphic design work
 Assigned to personal team member for dedicated service

Cost
Title/Description Cost Unit Quantity Subtotal
HTML/PHP Coding and other codding $ 100.00 Hourly 30 $ 8,000.00
Design/Wireframes details $ 4,000.00 Site 2 $ 9,000.00
Monthly Support Fees $ 120.00 Monthly 8 $ 520.00
Web Hosting fees $ 75.00 Monthly 12 $ 1,140.00
Customer Support (Optional) $ 1,500.00 One time 1 $ 2,500.00
Subtotal $ 21,160.00
First Time Discount (@15%) $ 3,174.00
Grand Total $ 17,986.00

TimeLine
Website Development Time Line
Milestones Description Completion Date
1. Time for plan preparation 21/09/2017
2. Conceptual Design 07/10/2018
3. Primary page development 08/10/2018
4. Revision of Primary Pages 21/10/2018
5. Development of Secondary Pages 26/10/2018
6. Review of the Website and Testing 30/10/2018
7. Finalized Revision and Acceptance Testing 07/11/2018

Delivarables
 The web developer will convey the accompanying things amid or at the finish of the
improvement venture for the site:
 A totally operable and embraced site in the required language(s) arranged in
WordPress will be exchanged to the client's doled out servers.
 An included component in WordPress will permit the Client to include site postings
effortlessly

Contact information

Q & A

Conclusion
 Finally, the web designer is happy to show this suggestion for study by the News
segments. Ceaseless supply of this recommendation, the web designer will have to
conduct a declaration and presentation session of the work. In the internet, the
website overview will have to serve all the agreements including the Supplier and the
Client. On the other hand, the web developer must organize an interactive meeting
with the organization staff for seeking new modifications in the website

Reference
 Laudon, K.C. and Laudon, J.P., 2016. Management information system. Pearson Education
India.
 Liu, C.Y. and Liao, P.Y., 2016, June. Applying multivariate analysis of variance and Kansei
engineering theory to the website page design method. In Applied System Innovation:
Proceedings of the 2015 International Conference on Applied System Innovation (ICASI
2015), May 22-27, 2015, Osaka, Japan (p. 231). CRC Press.
 Preece, J., Rogers, Y. and Sharp, H., 2015. Interaction design: beyond human-computer
interaction. John Wiley & Sons.
 Srivastav, M.K. and Nath, A., 2014. Web Content Management System‖. International
Journal of Innovative Research in Advance Engineering, ISSN, pp.2349-2763.