Website Evaluation MCA 19 Website Evaluation MCA Introduction 2 Overview

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Website Evaluation
MCA

Website Evaluation
Table of Contents
Introduction
.................................................................................. 2
Overview of the Website
......................................................................2
Main features
................................................................................3
Site analysis
..................................................................................5
Positives............................................................................................7
Negatives..........................................................................................10
User interview
..............................................................................11
Recommendations
..........................................................................12
Tool used for review
........................................................................13
Conclusion
.................................................................................14
References
..................................................................................15
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Website Evaluation
Introduction
Web applications have become an integral part of the everyday lives of the users. These
applications are being used for the personal activities, such as communication, entertainment,
leisure, etc. Also, the conduction of the business processes and operations is also based on
these applications. The web applications come in different forms and the most common out
of all are the websites. The websites are accessed by the users on the desktop as well as on
the mobile devices. The presence of a website for a business firm irrespective of its nature of
business has become crucial in the present days. The customers check the website of a
business organization and determine their association with the firm accordingly. It is,
therefore, extremely crucial for the organizations to pay special attention on the design and
utility of the website. The website that is developed for a specific firm shall fill its purpose
and it shall be ensured that the users get to connect with the site. The report comprises of the
evaluation of one such site which has been developed for the Museum of Contemporary Art,
Australia. The primary features of the site along with the positive and negative aspects are
explored in the evaluation and there are recommendations provided at the end.
Overview of the Website
Museum of Contemporary Arts, Australia is the leading museum in the country and it is
dedicated to exhibiting the talent of the present day artists. The museum experiences over a
million visits in one year and it is because of the exception collection of the international and
Australian art that is present in the museum. There are also a number of events that are
organized by the museum on a regular basis so that the work of the artists is recognized and
they get a platform to showcase their talent.
The primary aim of MCA is to make the Australian art accessible to all the people and make
sure that the work of the artists gets noticed. The MCA website has been developed to fulfill
the aim and it is a portal that provides all of the details associated with MCA (Mca, 2019).
The web and social media have become the primary medium to reach out to the people and
the purpose behind the development of the MCA website is the same. It comprises of all the
relevant details about the museum along with the information on the events and programs to
make sure that the people and the artists get to know about the same. The collection that has
been put up inside the museum is being collected since the year 1989. There are over 4000 art
pieces that are present in the museum and these belong to a variety of different artists.
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Website Evaluation
The website provides such factual details about the museum and the Australian art and also
provides the basic information, such as opening & closing hours of the museum, details of the
events, information on the artists, and likewise. This provides the ability to connect with the
people and share information about the museum and the latest developments associated with
it.
Main features
The primary purpose of the MCA website is to connect with the people and provide them
with the information on the collection in the museum, ongoing events, and other significant
details of the museum. The features of the website are also designed to complement the same.
The name of the museum is placed at the top of the home page that provides a link to the
ongoing events and activities. There is another link adjacent to the MCA name as “What’s
on”. This is the link to the ongoing events and activities at the museum (Eve, 2013).
What’s on page
On accessing the link, there are details of the ongoing events that get displayed along with the
option to filter the information as per the specific days, artists, or interest. There is a menu
that is included in the website and it appears in the top right section of the home screen
adjacent to the what’s on link.
The menu has got five major options as What’s on, Artists & Works, Learning, Stories &
ideas, and First Peoples of Australia (Su and Tang, 2013).
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