When Marketing Strategy meets Culture: the Role of Culture in Product Evaluations
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Added on 2020-11-12
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It also helps in carrying out then product evaluation measures which will help in proper assessment of the operations and thus, will lead the organisation to improve the quality of product and the value for money it provides (When marketing strategy meets culture: the role of culture in product evaluations, 2019).
When Marketing Strategy meets Culture: the Role of Culture in Product Evaluations
Added on 2020-11-12
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