Strategic Information System

Running head: STRATEGIC INFORMATION SYSTEM
Strategic Information System
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1STRATEGIC INFORMATION SYSTEM
Executive Summary
The report has helped in the overall analysis of the different kinds of aspects which is
inclusive of both external and internal environmental analysis. Furthermore, the different
kinds of information system analysis has been done in Woolworths which has helped the
company in gaining competitive advantage and this will improve the overall efficiency of the
firm. Lastly, the various aspects which is related to the opportunities and threats faced by the
company has been analyzed as well in case of Woolworths.

2STRATEGIC INFORMATION SYSTEM
Table of Contents
Part 1- External Analysis...........................................................................................................3
1. Overview of Woolworths...................................................................................................3
2. Overview of Retail Industry...............................................................................................3
3. Study of General Environment...........................................................................................4
4. Study of the Industry Environment....................................................................................6
5. Competitive Environment Analysis...................................................................................7
6. Threats and Opportunities Faced by Woolworths..............................................................9
Part 2- Proposal and Analysis of Industry..................................................................................9
1. Intangible and Tangible Resources of Woolworths...........................................................9
2. Identification of Various Capabilities..............................................................................10
3. Core Competencies Analysis...........................................................................................10
4. Proposed Information System for Woolworths................................................................11
5. Evaluation of Information System for Analysis of Recommendation.............................12
Conclusion................................................................................................................................12
References................................................................................................................................13

3STRATEGIC INFORMATION SYSTEM
Part 1- External Analysis
1. Overview of Woolworths
Woolworths Supermarket is Australian grocery store which is being owned by
Woolworths limited. The company was founded in the year 1924 which has taken over more
than 80% of the Australian market (Woolworths.com.au. 2018). The company mostly
specialises in various kinds of groceries along with selling magazines and health and beauty
care products. Woolworths currently operate in more than 1000 stores across the entire
Australia and there are more than 19 convenience stores which is carrying the logo of
Woolworths itself. The headquarter of the respective supermarket is situated in New South
Wales which is in Australia and the number of employees working in the organization is
111,000 till the year 2017.
2. Overview of Retail Industry
Australia has tried to occupy remarkable position in the global retail market wherein
the country has huge market potential, low economic kind of risk and there us moderate kind
of political risk. Australia is the world’s economy of the different consumers and this has
adopted more than 10% of the gross domestic product and there is solid growth of internet.
Furthermore, in the year 1880, this was being noticed that Australian retail industry has huge
potential in the B2B e-commerce market and the online market has come into the presence
which will be at par with the physical market as well. Lastly, the entire luxury segment of
Australia is expected to grow more than US$ 45 billion by the end of the year 2018 and this
will help in the overall increase of the retail market effectively.