Woolworths: Customer Service, Timely Delivery and Loyalty Program

Woolworths

Woolworths
Table of Contents
1.
0About the industry....................................................................................................................1
2.0 Woolworths..........................................................................................................................1
2.1 Woolworths excels at providing good customer service..................................................1
2.2 Woolworths excels in taking timely orders and delivery.................................................2
2.3 One aspect for which Woolworths is criticized for reward customer loyalty program....3
Conclusion and recommendations.............................................................................................3
References..................................................................................................................................4
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Woolworths
1.0 About the industry
Woolworth’s is one of the largest companies in the retail sector. The retail sector in Australia
has achieved growth with the ratio of 3.7% in September 2018 as compared to the other
years. The retail sector in the Australian market has witnessed growth but strong support is
witnessed by the housing sector which is supported by low interest rates with the increase in
the household credit, so it can be said that it has affected the consumer spending pattern. The
future of the Australian retail sector relates with the disruptive forces such as customer
spending pattern and also the influx of the foreign organizations that emphasizes on
formulating the new approaches in the retail sector (Parkinson, 2018).
Presently, the retail sector is facing disruption and also the foreign organizations has changed
the overall retail landscape with the preferences of the customers. The effect on customer
preference is because of the advancements in the technology. By considering the present
situation, the Australian retail sector needs agility and multiplicity of delivery platforms
which can easily search non responsive retailers present in the market. In the retail sector,
there are competitors that are present in the Australian market. The competitors are MetCash
limited, Big W, Wesfarmers and Kmart Australia Limited. So, presently the scenario of retail
sector is changed and the major reason is concerned with the competitors who are present in
the market (Parkinson, 2018).
2.0 Woolworths
2.1 Woolworths excels at providing good customer service
The company emphasizes on offering the valued customers with safe and quality products.
They give priority to their customers and keep them informed about the problems in relation
to the products resulting in withdrawals or recalls. In reference to product safety
requirements, the company take the compliance with the product safety requirements of
Australian consumer law. At the time of offering their brand products, the company ensures
that the products they supply comply with the product safety standards and also they consider
Australian consumer law requirements. Woolworths also provide product safety policy in
which they consider the process of factory auditing, product testing and inspections (Keith,
2012).
If customers face any issue in relation to product quality then they have the choice to report
their problems to support executives and also online enquiry form is available which
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